Top talent is on Pangea

You are viewing Rohan's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Rohan Khuspe

Growth Marketing Manager • Social Media Marketing Specialist • Email Marketing Specialist • Toronto, ON, CA
Digital Strategy
Google Search Ads
Social Media Marketing
Advertising
Digital Advertising
Digital Marketing
Google Analyics
Email Marketing
Adobe Creative Suite
Content Management
Search Engine Marketing
Available for hire fromNegotiable
Contracts
Media Planning & Digital Campaign Specialist
With a robust educational background in marketing and digital media management, including an MBA from Pune University and specialized training from Durham College, I have honed my expertise in media planning and digital campaign management. Currently serving as a Media Planning Coordinator at Corus Entertainment, I manage end-to-end campaigns for Freedom Mobile, leveraging tools like Google Ads, Campaign Manager, and various social media platforms. My previous roles at Groupe Contex, and Kaajenga Inc have equipped me with extensive experience in digital sales coordination, media buying, and analytics reporting. I excel in cross-functional collaboration, strategic planning, and optimizing digital marketing efforts.

Work History

C

Media Planning Coordinator

Corus EntertainmentNov 2023 - Present • 1 yrWorked on Freedom Mobile account. Responsible for managing end-to-end campaign. Experience leveraging self serve tools for executing campaigns on Google Ads, Campaign Manager, Meta, Twitter, TikTok and Snapchat.
C

Digital Planning Advisor/Analyst

Corus EntertainmentOct 2022 - Oct 2023 • 1 yr 1 moWorked on Freedom Mobile account. Responsible for managing end-to-end campaign. Experience leveraging self serve tools for executing campaigns on Google Ads, Campaign Manager, Meta, Twitter, TikTok and Snapchat.
C

Media Coordinator

Corus EntertainmentApr 2021 - Oct 2022 • 1 yr 7 mosMedia Planning and Buying for Freedom Mobile.
G

Digital Sales Coordinator

Groupe ContexMay 2020 - Apr 2021 • 1 yr- Drafting out RFPs and I/Os; - Updating digital sales decks and proposals with current information; - Approving the daily, bi-weekly and weekly e-newsletters prior to deployment. Ensuring that ad units are scheduled to deploy correctly; - Managing the global digital schedule; - Coordinating with multiple stakeholders on updating content on publishers websites and follow through from the beginning to the end of the campaign cycle; - Monitoring the digital brand allocation for Benefits Canada, Avantages and the Canadian Investment Review publications; - Flagging issues and concerns relating to digital (i.e., unusual web traffic, metrics/activities, e-newsletter recipient nos.); - Utilizing reporting tools (ExactTarget, Dialog Insights, Google Analytics, LiveIntent and DFP) to pull up and build reports for clients; - Providing proof-of-performance, test links and post-delivery screenshots; - Supplying clients with reminders, the latest specs, media kits, work-back schedules and deadlines; - Testing, scheduling and deploying e-directs; and - Liaising campaign execution between custom project manager and ad operations.
K

Communication Outreach Specialist

Kaajenga IncSep 2019 - Mar 2020 • 7 mos- Outreach campaign management Defined go-to-market strategies for different projects, used Salesforce for database management and executing email and paid search campaigns to increase engagement and sales; maintaining an average of 10% response rate - Outreach analytics reporting Interpreted campaign post analysis results, created weekly and monthly performance reports through advanced Excel skills (Pivot Tables, graphs and VLOOKUP) and Google Sheets in order to monitor customer journeys, outreach activities and performed optimizations - Social media Assisted in building campaign strategy to make sure key messages are communicated; created personas, leveraged automation tools for creating visually appealing mock-ups, landing pages and forms with attention to detail - Sales Support and Operations Coordinated with cross-functional team and stakeholders, managed scheduling, reviewed proposals, documented sales support processes and improved process time by 50%

Education

D

Durham College

Advertising - Digital Media Management2018 - 2019
S

Savitribai Phule Pune University

Master of Business Administration (MBA), Marketing2013 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Media Planning & Digital Campaign Specialist
With a robust educational background in marketing and digital media management, including an MBA from Pune University and specialized training from Durham College, I have honed my expertise in media planning and digital campaign management. Currently serving as a Media Planning Coordinator at Corus Entertainment, I manage end-to-end campaigns for Freedom Mobile, leveraging tools like Google Ads, Campaign Manager, and various social media platforms. My previous roles at Groupe Contex, and Kaajenga Inc have equipped me with extensive experience in digital sales coordination, media buying, and analytics reporting. I excel in cross-functional collaboration, strategic planning, and optimizing digital marketing efforts.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Rohan's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Rohan Khuspe

Growth Marketing Manager • Social Media Marketing Specialist • Email Marketing Specialist • Toronto, ON, CA
Digital Strategy
Google Search Ads
Social Media Marketing
Advertising
Digital Advertising
Digital Marketing
Google Analyics
Email Marketing
Adobe Creative Suite
Content Management
Search Engine Marketing
Available for hire fromNegotiable
Contracts

Work History

C

Media Planning Coordinator

Corus EntertainmentNov 2023 - Present • 1 yrWorked on Freedom Mobile account. Responsible for managing end-to-end campaign. Experience leveraging self serve tools for executing campaigns on Google Ads, Campaign Manager, Meta, Twitter, TikTok and Snapchat.
C

Digital Planning Advisor/Analyst

Corus EntertainmentOct 2022 - Oct 2023 • 1 yr 1 moWorked on Freedom Mobile account. Responsible for managing end-to-end campaign. Experience leveraging self serve tools for executing campaigns on Google Ads, Campaign Manager, Meta, Twitter, TikTok and Snapchat.
C

Media Coordinator

Corus EntertainmentApr 2021 - Oct 2022 • 1 yr 7 mosMedia Planning and Buying for Freedom Mobile.
G

Digital Sales Coordinator

Groupe ContexMay 2020 - Apr 2021 • 1 yr- Drafting out RFPs and I/Os; - Updating digital sales decks and proposals with current information; - Approving the daily, bi-weekly and weekly e-newsletters prior to deployment. Ensuring that ad units are scheduled to deploy correctly; - Managing the global digital schedule; - Coordinating with multiple stakeholders on updating content on publishers websites and follow through from the beginning to the end of the campaign cycle; - Monitoring the digital brand allocation for Benefits Canada, Avantages and the Canadian Investment Review publications; - Flagging issues and concerns relating to digital (i.e., unusual web traffic, metrics/activities, e-newsletter recipient nos.); - Utilizing reporting tools (ExactTarget, Dialog Insights, Google Analytics, LiveIntent and DFP) to pull up and build reports for clients; - Providing proof-of-performance, test links and post-delivery screenshots; - Supplying clients with reminders, the latest specs, media kits, work-back schedules and deadlines; - Testing, scheduling and deploying e-directs; and - Liaising campaign execution between custom project manager and ad operations.
K

Communication Outreach Specialist

Kaajenga IncSep 2019 - Mar 2020 • 7 mos- Outreach campaign management Defined go-to-market strategies for different projects, used Salesforce for database management and executing email and paid search campaigns to increase engagement and sales; maintaining an average of 10% response rate - Outreach analytics reporting Interpreted campaign post analysis results, created weekly and monthly performance reports through advanced Excel skills (Pivot Tables, graphs and VLOOKUP) and Google Sheets in order to monitor customer journeys, outreach activities and performed optimizations - Social media Assisted in building campaign strategy to make sure key messages are communicated; created personas, leveraged automation tools for creating visually appealing mock-ups, landing pages and forms with attention to detail - Sales Support and Operations Coordinated with cross-functional team and stakeholders, managed scheduling, reviewed proposals, documented sales support processes and improved process time by 50%

Education

D

Durham College

Advertising - Digital Media Management2018 - 2019
S

Savitribai Phule Pune University

Master of Business Administration (MBA), Marketing2013 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.
Hiring on PangeaPangea for ClientsPricingJob Description Generator
About PangeaOur MissionPangea BlogFrequently Asked Questions