Top talent is on Pangea

You are viewing Safie's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Safie Meza

Email Marketing Specialist • Product Manager • Sales Strategy Manager • New York, NY, US
Business Strategy
Product Strategy
Project Planning
Marketing
Design Research
Shopify
UX Strategy
Growth Hacking
Event Marketing
Product Development
Business Operations
User Interface Design
User Flows
User-Centered Design
E-Commerce
Email Marketing
Project Management
Process Optimization
B2B Marketing
Available for hire fromNegotiable
Contracts
Full-Time Roles
Product Marketing Manager
Safie Meza is a dynamic Senior Program Manager with over 7 years of experience managing complex projects across digital ecosystems, including Web, Apps, eCommerce, and systems design. Has a proven track record in partnering with internal business groups, external marketing agencies, executive stakeholders, and execution partners to drive product initiatives forward. Excels in leveraging data analytics and customer insights to enhance operational efficiencies and user experience. Skilled in Agile environments, with strong written and oral communication skills, and is confident in developing and presenting materials to senior leadership. Has a history of leading operational enhancements, deploying innovative marketing technologies, and foster

Projects

Adobe Workfront Implementation

Problem: The organization faced significant challenges in managing its projects efficiently due to disparate and outdated project management tools. This led to inconsistent workflows, poor collaboration, and a lack of visibility into project progress, impacting the productivity of over 200 users across various departments. Action: To address these issues, I directed the successful rollout and end-to-end configuration of Workfront and Workfront Fusion as enterprise project management tools. This involved: Conducting a comprehensive needs assessment to understand the specific requirements of different user groups. Designing and implementing customized workflows to align with organizational processes. Leading a cross-functional team to ensure seamless integration of Workfront and Workfront Fusion with existing systems. Providing extensive training and support to all users to facilitate adoption and maximize the tools' effectiveness. Continuously monitoring and optimizing the system post-implementation to address any emerging issues and improve performance. Result: The implementation of Workfront and Workfront Fusion streamlined workflows and significantly improved project management efficiency. Key results included: Enhanced collaboration and communication among team members, leading to more coordinated efforts. Improved visibility into project statuses, enabling better decision-making and resource allocation. Increased user productivity and satisfaction due to the intuitive and integrated project management environment. Overall, the project management processes became more efficient, reducing project delays and increasing the successful completion rate of initiatives.See More

B2B Marketing Project

Led the design and optimization of user experiences for a large insurance organization, implementing strategies across multiple digital channels including web, email, SMS, and paid media. By leveraging data-driven insights and user feedback, I crafted intuitive and engaging interfaces that aligned with user needs and business goals. This holistic approach not only improved customer engagement but also drove significant increases in conversion rates. My work included developing targeted email campaigns, designing responsive web pages, creating compelling SMS content, and optimizing paid media ads, all of which contributed to a cohesive and effective digital presence for the client.See More

Work History

I

Product Marketing Manager

IntelisentJun 2022 - Present • 2 yrs 4 mosAs a Product Marketing Manager, likely responsible for developing marketing strategies, managing product launches, and analyzing market trends to drive product success.
B

Product Manager

BNP ParibasOct 2019 - Jun 2022 • 2 yrs 9 mosAs a Product Manager, likely responsible for overseeing product development, managing cross-functional teams, and ensuring products meet market needs and business objectives.
M

Business Data Analyst

MarketAxessJun 2017 - Sep 2017 • 4 mosAs a Business Data Analyst, likely responsible for analyzing data to support business decisions, creating reports, and providing insights to improve business performance.

Education

R

Rochester Institute of Technology

Management Information Systems, Management Information Systems and Services2014 - 2019

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Product Marketing Manager
Safie Meza is a dynamic Senior Program Manager with over 7 years of experience managing complex projects across digital ecosystems, including Web, Apps, eCommerce, and systems design. Has a proven track record in partnering with internal business groups, external marketing agencies, executive stakeholders, and execution partners to drive product initiatives forward. Excels in leveraging data analytics and customer insights to enhance operational efficiencies and user experience. Skilled in Agile environments, with strong written and oral communication skills, and is confident in developing and presenting materials to senior leadership. Has a history of leading operational enhancements, deploying innovative marketing technologies, and foster

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Safie's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Safie Meza

Email Marketing Specialist • Product Manager • Sales Strategy Manager • New York, NY, US
Business Strategy
Product Strategy
Project Planning
Marketing
Design Research
Shopify
UX Strategy
Growth Hacking
Event Marketing
Product Development
Business Operations
User Interface Design
User Flows
User-Centered Design
E-Commerce
Email Marketing
Project Management
Process Optimization
B2B Marketing
Available for hire fromNegotiable
Contracts
Full-Time Roles

Projects

Adobe Workfront Implementation

Problem: The organization faced significant challenges in managing its projects efficiently due to disparate and outdated project management tools. This led to inconsistent workflows, poor collaboration, and a lack of visibility into project progress, impacting the productivity of over 200 users across various departments. Action: To address these issues, I directed the successful rollout and end-to-end configuration of Workfront and Workfront Fusion as enterprise project management tools. This involved: Conducting a comprehensive needs assessment to understand the specific requirements of different user groups. Designing and implementing customized workflows to align with organizational processes. Leading a cross-functional team to ensure seamless integration of Workfront and Workfront Fusion with existing systems. Providing extensive training and support to all users to facilitate adoption and maximize the tools' effectiveness. Continuously monitoring and optimizing the system post-implementation to address any emerging issues and improve performance. Result: The implementation of Workfront and Workfront Fusion streamlined workflows and significantly improved project management efficiency. Key results included: Enhanced collaboration and communication among team members, leading to more coordinated efforts. Improved visibility into project statuses, enabling better decision-making and resource allocation. Increased user productivity and satisfaction due to the intuitive and integrated project management environment. Overall, the project management processes became more efficient, reducing project delays and increasing the successful completion rate of initiatives.

B2B Marketing Project

Led the design and optimization of user experiences for a large insurance organization, implementing strategies across multiple digital channels including web, email, SMS, and paid media. By leveraging data-driven insights and user feedback, I crafted intuitive and engaging interfaces that aligned with user needs and business goals. This holistic approach not only improved customer engagement but also drove significant increases in conversion rates. My work included developing targeted email campaigns, designing responsive web pages, creating compelling SMS content, and optimizing paid media ads, all of which contributed to a cohesive and effective digital presence for the client.

Work History

I

Product Marketing Manager

IntelisentJun 2022 - Present • 2 yrs 4 mosAs a Product Marketing Manager, likely responsible for developing marketing strategies, managing product launches, and analyzing market trends to drive product success.
B

Product Manager

BNP ParibasOct 2019 - Jun 2022 • 2 yrs 9 mosAs a Product Manager, likely responsible for overseeing product development, managing cross-functional teams, and ensuring products meet market needs and business objectives.
M

Business Data Analyst

MarketAxessJun 2017 - Sep 2017 • 4 mosAs a Business Data Analyst, likely responsible for analyzing data to support business decisions, creating reports, and providing insights to improve business performance.

Education

R

Rochester Institute of Technology

Management Information Systems, Management Information Systems and Services2014 - 2019

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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