Samantha Andrada

Community Manager

Social Media Marketing Specialist

Product Marketing Manager

Fountain, CO, US

SEO

Online Marketing

Product Descriptions

Short Video Ads

Market Research

Content Planning

Creative Video Strategy

Growth Marketing

MailChimp

Project Development

Business Analytics

Reels

Strategy & Business Development

Community Management

Prospecting

Content Creation

Blogs

Art Direction

Creative Thinking

Emails

Creative Writing

Blog Writing

Community Building

Content Strategy

Creative Marketing

Branding

Brand Strategy

Influencer Marketing

Advertising

Digital Marketing

Instagram

TikTok Management

Available for hire fromNegotiable

Contracts

Brand Developer | Model | Fitness Enthusiast

With a Bachelor's degree in Sport and Fitness Administration/Management from Washington State University, I have built a diverse career in brand development and modeling. Currently, I lead Brand Community Development at Motofish Studios, where I cultivate business relationships and manage social media strategies. My modeling career spans several agencies, including The Option Agency and The Block Agency, where I have worked with top brands like Nike, Revlon, and The North Face. Previously, I founded Samantha Holley Fitness LLC, where I developed and marketed an online workout program. My experience is marked by a strong ability to engage audiences, create compelling content, and drive brand identity across various platforms. I am passionate about fitness, lifestyle, and fashion, bringing creativity and strategic thinking to every project.

Work History

Brand Community Development / Social Media Marketing

Motofish Studios- Research and develop new business relationships with local and nationwide brands - Keep company values and identity on social media, ensuring all communications are on-brand, authentic, and resonate with our target audience - Conducted market research to identify trends, competitors, and target demographics, shaping content and product offerings accordingly - Created performance reports to inform future marketing decisions and ensure data-driven strategies - Participate, contribute, and brainstorm in meetings bringing a forward-thinking creative mindset - Manage and optimize social media channels - Monitor and respond to comments, messages, and mentions across social media channels, fostering meaningful interactions with our audience. - Stay up-to-date on social media trends, tools, and best practices, incorporating new strategies and features into our social media efforts. - Analyze social media performance metrics, track KPIs, and provide regular reporting and insights to inform strategy and decision-making.

Model & Actress

The Option AgencyFreelancerFitness and Lifestyle model at The Option Agency. Works as on-set talent with local, domestic, and international clients to take part in creating marketing campaigns with various companies such as: Revlon, The North Face, Columbia, Gaiam, Title Nine, Brooks Running, Dicks Sporting Goods, Nike, Oiselle. - Maintained punctuality and professionalism on set, managing tight schedules and multi-location shoots efficiently - Strong interpersonal skills to communicate effectively with diverse teams and clients across languages and cultural barriers. - Quickly adjusted to different market demands, brand expectations, and creative directions in various countries.

Model & Actress

The Block Agency, Inc.FreelancerFitness and Lifestyle model at The Block Agency, Inc. Works as on-set talent with local, domestic, and international clients to take part in creating marketing campaigns with various companies such as: Revlon, The North Face, Columbia, Gaiam, Title Nine, Brooks Running, Dicks Sporting Goods, Nike, Oiselle. - Maintained punctuality and professionalism on set, managing tight schedules and multi-location shoots efficiently - Strong interpersonal skills to communicate effectively with diverse teams and clients across languages and cultural barriers. - Quickly adjusted to different market demands, brand expectations, and creative directions in various countries.

Model & Actress

My Friend NedFreelancerInternational model and actress at My Friend Ned: Fashion, Commercial, Lifestyle and Fitness. Works as on-set talent with local, domestic, and international clients to take part in creating marketing campaigns with various companies such as: Revlon, The North Face, Columbia, Gaiam, Title Nine, Brooks Running, Dicks Sporting Goods, Nike, Oiselle. - Maintained punctuality and professionalism on set, managing tight schedules and multi-location shoots efficiently - Strong interpersonal skills to communicate effectively with diverse teams and clients across languages and cultural barriers. - Quickly adjusted to different market demands, brand expectations, and creative directions in various countries.

Online Personal Trainer

Samantha Holley Fitness LLCApr 2019 - Jan 2022 • 2 yrs 10 mos- Analyzed data from Pinterest, Youtube, Instagram (and polls) to create an online workout program - Developed and implemented social media campaigns to engage target audiences and increase brand awareness - Grew social media following and engagement through strategic content creation and community management. - Conducted keyword research and optimized content for search engines to rank higher in search results. - Managed client relationships and sales pipelines using CRM tools to ensure consistent communication and growth. - Conducted market research to identify trends, competitors, and target demographics, shaping content and product offerings accordingly.

Education

Washington State University

Bachelor's degree, Sport and Fitness Administration/Management2011 - 2015

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