Top Talent like Sarah are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Sarah Guan

Growth Marketing Manager • Data Analyst • New York, NY, US
Facebook Ads
Brand Strategy
Video Ad Campaigns
Google Search Ads
Advertising
Ad Copy
Marketing Analytics
Marketing
Ads Manager
Available for hire fromNegotiable
Contracts
Performance Marketing Manager specializing in e-commerce and high AOV products with a long consideration cycle.
I have seven years of performance marketing experience, specializing in e-commerce, including products with a high average order value and a long consideration period. For the past five years, I have worked at high-growth direct-to-consumer startups, focusing on paid social, paid search, podcast, and affiliate marketing. I have managed budgets of up to $25 million a year. I have done everything from uploading ads, managing product feeds, marketing strategy, and reporting using GA4.

Work History

B

Manager, Performance Marketing

BurrowAs a Manager of Performance Marketing at Burrow oversee strategy across paid social, paid search, and podcast in order to hit overall business targets. I manage multiple agencies and also am in platform in Meta, Pinterest, and other channels uploading creative, adjusting bids and budgets, and launching new campaigns. I owned managing the product feed, and created reports in GA4. I am also involved in forecasting performance and making adjustments in response to the forecast.
B

Senior Associate, Performance Marketing

BurrowJun 2021 - Apr 2023 • 1 yr 11 mosAs a Manager of Performance Marketing at Burrow oversee strategy across paid social, and podcast in order to hit overall business targets.
M

Paid Social Media Marketer

MarketerHireFreelancerJan 2021 - Sep 2021 • 9 mosDid freelance work for a client working on managing paid social for various e-commerce companies including beauty, subscription, and fitness. Also helped in creating reporting documents to track performance for various clients
R

Senior Acquisition Marketing Associate

RebagFull-time EmployeeFeb 2020 - Jun 2021 • 1 yr 5 mosManaged affiliate and paid social (Facebook, Instagram, and TikTok) channels, with budgets over $400k per month. Doubled spend YoY while driving 3x more revenue despite a global decline in apparel and retail sales during the end of Q1 through Q2 2020.
R

Acquisition Marketing Associate - Paid Social

RebagMar 2019 - Feb 2020 • 1 yrManaged paid social (Facebook and Instagram) channels, with budgets over $100k per month. Efficiently scaled paid social campaigns, increasing budgets 51% YoY, while driving a 57% increase in ROAS. Worked closely with the brand and design teams to design creative, based on performance data. Monitored the impact of markdowns and new inventory on overall online performance and how it impacts paid channels.

Education

C

Columbia University

Master of Science - MS, Sustainability Management2021 - 2024
G

Georgetown University

Bachelors of Business Administration, Marketing2013 - 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Performance Marketing Manager specializing in e-commerce and high AOV products with a long consideration cycle.
I have seven years of performance marketing experience, specializing in e-commerce, including products with a high average order value and a long consideration period. For the past five years, I have worked at high-growth direct-to-consumer startups, focusing on paid social, paid search, podcast, and affiliate marketing. I have managed budgets of up to $25 million a year. I have done everything from uploading ads, managing product feeds, marketing strategy, and reporting using GA4.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Sarah are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Sarah Guan

Growth Marketing Manager • Data Analyst • New York, NY, US
Facebook Ads
Brand Strategy
Video Ad Campaigns
Google Search Ads
Advertising
Ad Copy
Marketing Analytics
Marketing
Ads Manager
Available for hire fromNegotiable
Contracts

Work History

B

Manager, Performance Marketing

BurrowAs a Manager of Performance Marketing at Burrow oversee strategy across paid social, paid search, and podcast in order to hit overall business targets. I manage multiple agencies and also am in platform in Meta, Pinterest, and other channels uploading creative, adjusting bids and budgets, and launching new campaigns. I owned managing the product feed, and created reports in GA4. I am also involved in forecasting performance and making adjustments in response to the forecast.
B

Senior Associate, Performance Marketing

BurrowJun 2021 - Apr 2023 • 1 yr 11 mosAs a Manager of Performance Marketing at Burrow oversee strategy across paid social, and podcast in order to hit overall business targets.
M

Paid Social Media Marketer

MarketerHireFreelancerJan 2021 - Sep 2021 • 9 mosDid freelance work for a client working on managing paid social for various e-commerce companies including beauty, subscription, and fitness. Also helped in creating reporting documents to track performance for various clients
R

Senior Acquisition Marketing Associate

RebagFull-time EmployeeFeb 2020 - Jun 2021 • 1 yr 5 mosManaged affiliate and paid social (Facebook, Instagram, and TikTok) channels, with budgets over $400k per month. Doubled spend YoY while driving 3x more revenue despite a global decline in apparel and retail sales during the end of Q1 through Q2 2020.
R

Acquisition Marketing Associate - Paid Social

RebagMar 2019 - Feb 2020 • 1 yrManaged paid social (Facebook and Instagram) channels, with budgets over $100k per month. Efficiently scaled paid social campaigns, increasing budgets 51% YoY, while driving a 57% increase in ROAS. Worked closely with the brand and design teams to design creative, based on performance data. Monitored the impact of markdowns and new inventory on overall online performance and how it impacts paid channels.

Education

C

Columbia University

Master of Science - MS, Sustainability Management2021 - 2024
G

Georgetown University

Bachelors of Business Administration, Marketing2013 - 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.