Top talent is on Pangea
You are viewing Shameel's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.Shameel Mazhar
Graphic Designer • UI Designer • Lahore, Punjab, PK
UI/UX Design
Brand Identity
Packaging Design
Graphic Design
Brand Design
Brand Strategy
Web Design
Design Systems
Experienced UX/UI and Brand Designer with a track record of creating user-centric designs.
I'm a brand identity, UX/UI, and packaging designer with 7+ years of experience.
As a proven brand expert with a ‘Simple is Powerful’ approach, I help brands stand out and stay memorable by making them accessible to customers and reducing noise.
On the weekends you can find me golfing, cooking, or climbing rooftops to photograph the moon.
Projects
Work History
C
Chief Design Officer
CresMediaNov 2017 - Present • 6 yrs 10 mosCresMedia is a graphic design subscription service known for its high-quality and on-demand creative solutions. As Chief Design Officer, I lead the design strategy, ensuring exceptional design services for our subscription clients. I manage a talented team, collaborating with stakeholders to elevate the design experience. Accomplishments: - Revamped design offerings, increasing customer satisfaction and subscription growth. - Streamlined design production processes, improving efficiency and delivery times. - Developed a comprehensive design library, expanding customer options. - Integrated client feedback into the production process, enabling customization and continuous improvement. - Utilized data-driven strategies for personalized design recommendations. Led the development of a user-friendly platform interface. Responsibilities: - Set design vision aligned with goals and market trends. - Collaborate with product management and engineering teams. - Lead and inspire a creative team, fostering growth and collaboration. - Oversee end-to-end design process, ensuring quality and brand alignment. - Drive innovation, staying informed on industry trends and best practices. - Collaborate with marketing and sales for impactful design campaigns. - Foster strategic partnerships to expand design capabilities. Skills: - Creative Direction, UX Design, Visual Design, Design Thinking. - Brand Identity, Design Strategy, Team Leadership. - Project Management, Market Research, Quality Assurance. Tools: - Adobe Creative Suite (Photoshop, Illustrator, InDesign), Sketch, Figma, InVision, Canva, Procreate, Zeplin, Trello, Asana, Slack, Google Suite. As Chief Design Officer at CresMedia, I've leveraged my skills and expertise to drive the design strategy, enhance customer experiences, and establish CresMedia as a top-tier graphic design subscription service.C
UX/UI Designer
Candu.aiMar 2021 - Mar 2022 • 1 yr 1 moCandu.ai is a leading no-code SaaS product builder headquartered in Silicon Valley, with a mission of revolutionizing product development and launches. As a UX/UI Designer, I crafted exceptional user experiences and intuitive interfaces for Candu.ai. With user-centered design expertise, I drove engagement and satisfaction. Accomplishments: - Transformed Candu.ai's platform with user-centered design, boosting engagement. - Collaborated cross-functionally to integrate design solutions seamlessly. - Conducted user research and testing, informing iterative improvements. - Developed a scalable design system, ensuring consistency and efficiency. - Defined Candu.ai's unique and recognizable brand identity. Responsibilities: - Collaborated with stakeholders to define UX goals and project requirements. - Conducted user research, informing design decisions and iterations. - Created wireframes, prototypes, and user flows for effective communication. - Designed visually appealing interfaces aligned with brand guidelines. - Iterated designs based on feedback, testing, and business requirements. - Ensured accurate implementation and maintained design integrity. - Stayed updated with UX/UI trends and applied innovative design approaches. - Advocated for user-centric design principles and fostered a design-driven culture. Skills: - User-Centered Design, User Research, Wireframing, Prototyping. - Visual Design, Design Systems, Collaboration, Problem-Solving. - Agile Methodology, Communication. Tools: - Sketch, Figma, Adobe XD, InVision, Zeplin, Marvel, Balsamiq. As a UX/UI Designer at Candu.ai, I delivered seamless experiences and visually stunning interfaces, utilizing user-centered design principles.C
Head of Marketing and Design
chopcastOct 2019 - Feb 2021 • 1 yr 5 mosChopcast.io is a cutting-edge video content repurposing platform, maximizing content reach and impact. As Head of Marketing & Design, I drove strategic direction, brand identity, and customer engagement. With creativity and marketing expertise, I positioned Chopcast.io as a top solution. Accomplishments: - Executed impactful marketing campaigns, elevating brand awareness and acquisition. - Redesigned website for improved user experience and higher conversion rates. - Crafted compelling brand story and messaging, differentiating Chopcast.io. - Implemented data-driven content strategy, driving organic growth and visibility. - Formed strategic partnerships, expanding brand reach and impact. Responsibilities: - Define and execute marketing strategy aligned with business goals. - Lead and inspire a collaborative marketing and design team. - Develop and manage multi-channel campaigns, including digital, content, and social media. - Conduct market research, identify opportunities, and drive targeted initiatives. - Oversee design production, ensuring brand consistency and quality. - Collaborate with product team, providing customer insights. - Analyze metrics to optimize campaigns and measure performance. - Stay updated on marketing and design trends. Skills: - Strategic Marketing, Branding, Digital Advertising. - Content Marketing, User Experience Design, Visual Design. - Data Analysis, Team Leadership, Project Management. Tools: - Google Analytics, SEO tools, Social media management platforms, Content management systems, Email marketing platforms, Design software. As Head of Marketing & Design at Chopcast.io, I drove growth, enhanced experiences, and positioned Chopcast.io as a leading content repurposing platform.C
Founder
Charcoal + GravelOct 2017 - Present • 6 yrs 11 mosCharcoal + Gravel is Pakistan's largest food and travel platform, offering experiential reviews and experiences to international audiences via multimedia content production and distribution. Hand-in-hand, the organization offers white labeled content strategy and content development services to various organizations in Pakistan. I’m responsible for editorial and design services that are provided to clients, and use my background in writing and editing to provide exemplary content experiences to their target audience. I lead teams of videographers, video editors, content editors, and copywriters. Tasks I regularly perform: • Set a vision for new content offerings, packages, business strategy, and client service. • Use website data to build user personas and A/B test content for clients. • Lead an SEO team in the ideation, creation and testing of internal and external content. • Pitch travel and food production packages to organizations, from concept to proposal. • Direct internal and external design, organic marketing strategies, and content development. • Establish and maintain preferential client relations, while increasing stakeholder benefits. Tools: Figma, Miro, Sketch, InVision, Maze, Adobe Illustrator, Adobe Photoshop, Adobe XD, Adobe Premiere Pro, Adobe After Effects, Adobe InDesign, Adobe Audition, Asana, Trello, Jira, Click Up, HubSpot, Typeform, Mail Chimp, WordPress and others Skills: Brand Strategy, UX Design, UX Research, UI Design, Prototyping, A/B Testing, Atomic Design, Information Hierarchies, Design Systems, Brand Guidelines, Content Strategy, Organic Growth, Paid Marketing, SEO, Web Design, Packaging Design, Editorial Design, Editing, Business Strategy, Google Analytics, Qualitative Research, Quantitative ResearchN
Deputy Editor
NewsweekMay 2016 - May 2017 • 1 yr 1 moI was the deputy editor at Newsweek Pakistan, where I: - Liaised with core contributors and edited submissions on an ongoing basis. - Oversaw the layout and content strategy for print. - Developed assets for web and print editions of the magazine. - Wrote well-articulated and thoroughly researched articles regularly. - Communicated with publishers and vendors to ensure timely publishing.Education
I
Ironhack
UX/UI Reseach and Design Certification, UX/UIApr 2022Denison University
Bachelor's Degree, Creative WritingAug 2011 - Dec 2016A
Aitchison College
High School DiplomaSimilar Pangeans
Rocio Formentin
Experienced UX/UI and Graphic DesignerHarsh Kumar
UX & Visual Designer | Brand StrategistSveta Koliada
Experienced Senior Brand & UX/UI Designer skilled in Webflow development.How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.
Available NowBook a Call
Experienced UX/UI and Brand Designer with a track record of creating user-centric designs.
I'm a brand identity, UX/UI, and packaging designer with 7+ years of experience.
As a proven brand expert with a ‘Simple is Powerful’ approach, I help brands stand out and stay memorable by making them accessible to customers and reducing noise.
On the weekends you can find me golfing, cooking, or climbing rooftops to photograph the moon.
Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Similar Pangeans
Rocio Formentin
Experienced UX/UI and Graphic DesignerHarsh Kumar
UX & Visual Designer | Brand StrategistSveta Koliada
Experienced Senior Brand & UX/UI Designer skilled in Webflow development.Top talent is on Pangea
You are viewing Shameel's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.Shameel Mazhar
Graphic Designer • UI Designer • Lahore, Punjab, PK
UI/UX Design
Brand Identity
Packaging Design
Graphic Design
Brand Design
Brand Strategy
Web Design
Design Systems
Projects
Work History
C
Chief Design Officer
CresMediaNov 2017 - Present • 6 yrs 10 mosCresMedia is a graphic design subscription service known for its high-quality and on-demand creative solutions. As Chief Design Officer, I lead the design strategy, ensuring exceptional design services for our subscription clients. I manage a talented team, collaborating with stakeholders to elevate the design experience. Accomplishments: - Revamped design offerings, increasing customer satisfaction and subscription growth. - Streamlined design production processes, improving efficiency and delivery times. - Developed a comprehensive design library, expanding customer options. - Integrated client feedback into the production process, enabling customization and continuous improvement. - Utilized data-driven strategies for personalized design recommendations. Led the development of a user-friendly platform interface. Responsibilities: - Set design vision aligned with goals and market trends. - Collaborate with product management and engineering teams. - Lead and inspire a creative team, fostering growth and collaboration. - Oversee end-to-end design process, ensuring quality and brand alignment. - Drive innovation, staying informed on industry trends and best practices. - Collaborate with marketing and sales for impactful design campaigns. - Foster strategic partnerships to expand design capabilities. Skills: - Creative Direction, UX Design, Visual Design, Design Thinking. - Brand Identity, Design Strategy, Team Leadership. - Project Management, Market Research, Quality Assurance. Tools: - Adobe Creative Suite (Photoshop, Illustrator, InDesign), Sketch, Figma, InVision, Canva, Procreate, Zeplin, Trello, Asana, Slack, Google Suite. As Chief Design Officer at CresMedia, I've leveraged my skills and expertise to drive the design strategy, enhance customer experiences, and establish CresMedia as a top-tier graphic design subscription service.C
UX/UI Designer
Candu.aiMar 2021 - Mar 2022 • 1 yr 1 moCandu.ai is a leading no-code SaaS product builder headquartered in Silicon Valley, with a mission of revolutionizing product development and launches. As a UX/UI Designer, I crafted exceptional user experiences and intuitive interfaces for Candu.ai. With user-centered design expertise, I drove engagement and satisfaction. Accomplishments: - Transformed Candu.ai's platform with user-centered design, boosting engagement. - Collaborated cross-functionally to integrate design solutions seamlessly. - Conducted user research and testing, informing iterative improvements. - Developed a scalable design system, ensuring consistency and efficiency. - Defined Candu.ai's unique and recognizable brand identity. Responsibilities: - Collaborated with stakeholders to define UX goals and project requirements. - Conducted user research, informing design decisions and iterations. - Created wireframes, prototypes, and user flows for effective communication. - Designed visually appealing interfaces aligned with brand guidelines. - Iterated designs based on feedback, testing, and business requirements. - Ensured accurate implementation and maintained design integrity. - Stayed updated with UX/UI trends and applied innovative design approaches. - Advocated for user-centric design principles and fostered a design-driven culture. Skills: - User-Centered Design, User Research, Wireframing, Prototyping. - Visual Design, Design Systems, Collaboration, Problem-Solving. - Agile Methodology, Communication. Tools: - Sketch, Figma, Adobe XD, InVision, Zeplin, Marvel, Balsamiq. As a UX/UI Designer at Candu.ai, I delivered seamless experiences and visually stunning interfaces, utilizing user-centered design principles.C
Head of Marketing and Design
chopcastOct 2019 - Feb 2021 • 1 yr 5 mosChopcast.io is a cutting-edge video content repurposing platform, maximizing content reach and impact. As Head of Marketing & Design, I drove strategic direction, brand identity, and customer engagement. With creativity and marketing expertise, I positioned Chopcast.io as a top solution. Accomplishments: - Executed impactful marketing campaigns, elevating brand awareness and acquisition. - Redesigned website for improved user experience and higher conversion rates. - Crafted compelling brand story and messaging, differentiating Chopcast.io. - Implemented data-driven content strategy, driving organic growth and visibility. - Formed strategic partnerships, expanding brand reach and impact. Responsibilities: - Define and execute marketing strategy aligned with business goals. - Lead and inspire a collaborative marketing and design team. - Develop and manage multi-channel campaigns, including digital, content, and social media. - Conduct market research, identify opportunities, and drive targeted initiatives. - Oversee design production, ensuring brand consistency and quality. - Collaborate with product team, providing customer insights. - Analyze metrics to optimize campaigns and measure performance. - Stay updated on marketing and design trends. Skills: - Strategic Marketing, Branding, Digital Advertising. - Content Marketing, User Experience Design, Visual Design. - Data Analysis, Team Leadership, Project Management. Tools: - Google Analytics, SEO tools, Social media management platforms, Content management systems, Email marketing platforms, Design software. As Head of Marketing & Design at Chopcast.io, I drove growth, enhanced experiences, and positioned Chopcast.io as a leading content repurposing platform.C
Founder
Charcoal + GravelOct 2017 - Present • 6 yrs 11 mosCharcoal + Gravel is Pakistan's largest food and travel platform, offering experiential reviews and experiences to international audiences via multimedia content production and distribution. Hand-in-hand, the organization offers white labeled content strategy and content development services to various organizations in Pakistan. I’m responsible for editorial and design services that are provided to clients, and use my background in writing and editing to provide exemplary content experiences to their target audience. I lead teams of videographers, video editors, content editors, and copywriters. Tasks I regularly perform: • Set a vision for new content offerings, packages, business strategy, and client service. • Use website data to build user personas and A/B test content for clients. • Lead an SEO team in the ideation, creation and testing of internal and external content. • Pitch travel and food production packages to organizations, from concept to proposal. • Direct internal and external design, organic marketing strategies, and content development. • Establish and maintain preferential client relations, while increasing stakeholder benefits. Tools: Figma, Miro, Sketch, InVision, Maze, Adobe Illustrator, Adobe Photoshop, Adobe XD, Adobe Premiere Pro, Adobe After Effects, Adobe InDesign, Adobe Audition, Asana, Trello, Jira, Click Up, HubSpot, Typeform, Mail Chimp, WordPress and others Skills: Brand Strategy, UX Design, UX Research, UI Design, Prototyping, A/B Testing, Atomic Design, Information Hierarchies, Design Systems, Brand Guidelines, Content Strategy, Organic Growth, Paid Marketing, SEO, Web Design, Packaging Design, Editorial Design, Editing, Business Strategy, Google Analytics, Qualitative Research, Quantitative ResearchN
Deputy Editor
NewsweekMay 2016 - May 2017 • 1 yr 1 moI was the deputy editor at Newsweek Pakistan, where I: - Liaised with core contributors and edited submissions on an ongoing basis. - Oversaw the layout and content strategy for print. - Developed assets for web and print editions of the magazine. - Wrote well-articulated and thoroughly researched articles regularly. - Communicated with publishers and vendors to ensure timely publishing.Education
I
Ironhack
UX/UI Reseach and Design Certification, UX/UIApr 2022Denison University
Bachelor's Degree, Creative WritingAug 2011 - Dec 2016A
Aitchison College
High School DiplomaHow Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
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