Top Talent like Smitha are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Smitha Srinivas

Growth Product Manager
Data Analyst
Product Designer
Apex, NC, US
Available for hire fromNegotiable
Contracts
Product Manager – Design-to-Production, Web & AI Creation
Builder-minded Product Manager with 15+ years of experience shipping user-facing web platforms and scaling products from beta to general availability. Deeply experienced at the intersection of design, development, and AI-assisted creation, with a strong track record partnering with designers and engineers to reduce friction from idea → design → live product. Passionate about empowering creators through intuitive tooling, smart defaults, and prompt-driven workflows

Projects

Senior Product Manager – Platform & Marketplace

Product Focus: B2B SaaS marketplace and publishing platform enabling structured product discovery, evaluation, and specification workflows enabling architects, designers, and manufacturers to discover, evaluate, curate, and publish sustainable and wellness-focused building products. The platform connects product creators with design professionals through structured data, searchable taxonomy, and guided publishing workflows, supporting product visibility, specification, and decision-making in the AEC ecosystem. • Led strategy and delivery of creator-facing, web-based platforms used by architects and designers to discover, evaluate, and publish product information. • Shipped and scaled a discovery and publishing experience to 500+ organizations, reducing time-to-discovery by 20% through improved information architecture and UI workflows. • Partnered closely with product designers using Figma to define layout behavior, component structures, and responsive design constraints. • Drove cross-functional alignment across design, engineering, and data to deliver cohesive end-to-end user experiences. • Used customer research, feedback loops, and experimentation to improve retention and adoption post-launch. See More

Product Manager - Analytics & Insights Platform

Product Focus: Data insights and self‑service analytics for IWBI’s flagship digital products. • Defined vision and roadmap for a web‑based product insights platform, enabling teams to explore and act on data without engineering support. • Collaborated with design, engineering, and research to deliver intuitive dashboards and creator‑friendly analytics experiences. • Improved self‑service usage by 20%, reducing ad‑hoc data requests by 30%. • Increased user retention by 7% through journey mapping and targeted UX improvements. • Used customer feedback and experimentation to iterate post‑launch and scale adoption. See More

Work History

I

Product Manager

International WELL Building Institute (IWBI)Drive the product vision and strategy. Develop and execute on the roadmap with the team (Engineering, Design, and Data).
I

Product Manager - Insights

International WELL Building Institute (IWBI)Feb 2020 - Feb 2024 • 4 yrs 1 moBuilt the digital product insights offering, driving the vision and managing the roadmap. Collaborated with cross-functional business teams (Sales, Finance, Operations), user experience and engineering teams and drove the discovery process to implement feasible and valuable product insights for users. Engaged, supported the engineering team and project management to drive the implementation and post-launch support. Post-launch gathered customer and market feedback, used current research and competitive analysis to improve and enhance our insights offerings. Streamlined product and engineering coordination workflows within JIRA/Confluence to improve productivity.
I

Product Operations Manager

International WELL Building Institute (IWBI)Sep 2016 - Feb 2020 • 3 yrs 6 mosDefined and managed the operation roadmap, set-up OKRs, stakeholder and executive team management. Preemptively identified and established processes by working with product engineering team which resulted in 30% improvement in customer retention. Increased product adoption in new geo locations by conducting customer research and outreach. Improved product experience by adopting a customer-centric approach.
U

Product Manager

U.S. Green Building CouncilOct 2010 - Aug 2016 • 5 yrs 11 mosLed a cross-functional team in taking the product from 0 to over 100K daily active users and certifying over 120K sustainable spaces (communities, office parks, sports venues, hospitality). Improved the customer retention by 30% by refining the workflow. Defined and managed the product roadmap, set-up OKRs, stakeholder and executive team management. Managed and designed business and technical processes, defined use cases, success metrics and engineering delivery plans. Incorporated data, research and market analysis to develop a strategy for smaller sustainability vendors to use our APIs, which increased revenue by 40%, led to centralization of data across the industry.
U

Sr. Technology Consultant

U.S. Green Building CouncilJun 2007 - Sep 2010 • 3 yrs 4 mosInvolved in the buildup of LEED Certification Platform from inception. Led the effort to plan, scope, gather, understand, and analyze business requirements, and translates business requirements into functional and non-functional requirements, along with identifying the various personas and user stories. Worked closely with cross-functional team across the business and other technology partners to identify application functions, processes and mapping them to the data flow. Led the effort to build a POC along with needed approvals across all levels of business. Conducted and verified through different testing practices (e.g., UAT), that the solutions meet the functional specifications and resolve specified business problem. During buildup and post-launch have been actively involved in client training activities ranging from provisioning of quick reference or user guides, conducting functional walkthroughs, creating training nuggets and addressing FAQs.
M

Technology Consultant

Multiple CompaniesOct 2005 - Jun 2008 • 2 yrs 9 mosCustomers: BMW USA, Honda, Hatteras Yachts, Thomas Built Buses. Defined, mapped business processes and built the analytics framework used for detection of defects on assembly lines. Coordinated successful rollouts of production software.

Education

U

University of North Carolina at Charlotte

Master of Science - MS, Computer Science

Similar Pangeans

Nicole Baez Sweat

Innovative Product Management and Strategic Marketing
Product Management • Product Analysis • User Research • 8 years of exp. • Bethesda, MD, US

Franco Falaschi

Principal Product Manager | AI & SaaS | Product Discovery, Vision & 0→1 → Scale
Product Management • 10 years of exp. • Florence, Tuscany, IT

Sharaine Eldafrawy

Certified Product Manager | Strategic Thinker & Doer | On a Mission to Make a Positive Impact on Society
Product Management • Product Analysis • 3 years of exp. • King of Prussia, PA, US
A

Andrew Weitsman

Principal / Senior Product Manager | B2B SaaS & Platform Products | 0→1 & Scale | Product Strategy, Roadmaps, Experimentation | Internal Systems & Digital Modernization
Product Management • 10 years of exp. • Los Angeles, CA, US

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Product Manager – Design-to-Production, Web & AI Creation
Builder-minded Product Manager with 15+ years of experience shipping user-facing web platforms and scaling products from beta to general availability. Deeply experienced at the intersection of design, development, and AI-assisted creation, with a strong track record partnering with designers and engineers to reduce friction from idea → design → live product. Passionate about empowering creators through intuitive tooling, smart defaults, and prompt-driven workflows

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Similar Pangeans

Nicole Baez Sweat

Innovative Product Management and Strategic Marketing
Product Management • Product Analysis • User Research • 8 years of exp. • Bethesda, MD, US

Franco Falaschi

Principal Product Manager | AI & SaaS | Product Discovery, Vision & 0→1 → Scale
Product Management • 10 years of exp. • Florence, Tuscany, IT

Sharaine Eldafrawy

Certified Product Manager | Strategic Thinker & Doer | On a Mission to Make a Positive Impact on Society
Product Management • Product Analysis • 3 years of exp. • King of Prussia, PA, US
A

Andrew Weitsman

Principal / Senior Product Manager | B2B SaaS & Platform Products | 0→1 & Scale | Product Strategy, Roadmaps, Experimentation | Internal Systems & Digital Modernization
Product Management • 10 years of exp. • Los Angeles, CA, US

Top Talent like Smitha are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Smitha Srinivas

Growth Product Manager
Data Analyst
Product Designer
Apex, NC, US
Available for hire fromNegotiable
Contracts

Projects

Senior Product Manager – Platform & Marketplace

Product Focus: B2B SaaS marketplace and publishing platform enabling structured product discovery, evaluation, and specification workflows enabling architects, designers, and manufacturers to discover, evaluate, curate, and publish sustainable and wellness-focused building products. The platform connects product creators with design professionals through structured data, searchable taxonomy, and guided publishing workflows, supporting product visibility, specification, and decision-making in the AEC ecosystem. • Led strategy and delivery of creator-facing, web-based platforms used by architects and designers to discover, evaluate, and publish product information. • Shipped and scaled a discovery and publishing experience to 500+ organizations, reducing time-to-discovery by 20% through improved information architecture and UI workflows. • Partnered closely with product designers using Figma to define layout behavior, component structures, and responsive design constraints. • Drove cross-functional alignment across design, engineering, and data to deliver cohesive end-to-end user experiences. • Used customer research, feedback loops, and experimentation to improve retention and adoption post-launch.

Product Manager - Analytics & Insights Platform

Product Focus: Data insights and self‑service analytics for IWBI’s flagship digital products. • Defined vision and roadmap for a web‑based product insights platform, enabling teams to explore and act on data without engineering support. • Collaborated with design, engineering, and research to deliver intuitive dashboards and creator‑friendly analytics experiences. • Improved self‑service usage by 20%, reducing ad‑hoc data requests by 30%. • Increased user retention by 7% through journey mapping and targeted UX improvements. • Used customer feedback and experimentation to iterate post‑launch and scale adoption.

Work History

I

Product Manager

International WELL Building Institute (IWBI)Drive the product vision and strategy. Develop and execute on the roadmap with the team (Engineering, Design, and Data).
I

Product Manager - Insights

International WELL Building Institute (IWBI)Feb 2020 - Feb 2024 • 4 yrs 1 moBuilt the digital product insights offering, driving the vision and managing the roadmap. Collaborated with cross-functional business teams (Sales, Finance, Operations), user experience and engineering teams and drove the discovery process to implement feasible and valuable product insights for users. Engaged, supported the engineering team and project management to drive the implementation and post-launch support. Post-launch gathered customer and market feedback, used current research and competitive analysis to improve and enhance our insights offerings. Streamlined product and engineering coordination workflows within JIRA/Confluence to improve productivity.
I

Product Operations Manager

International WELL Building Institute (IWBI)Sep 2016 - Feb 2020 • 3 yrs 6 mosDefined and managed the operation roadmap, set-up OKRs, stakeholder and executive team management. Preemptively identified and established processes by working with product engineering team which resulted in 30% improvement in customer retention. Increased product adoption in new geo locations by conducting customer research and outreach. Improved product experience by adopting a customer-centric approach.
U

Product Manager

U.S. Green Building CouncilOct 2010 - Aug 2016 • 5 yrs 11 mosLed a cross-functional team in taking the product from 0 to over 100K daily active users and certifying over 120K sustainable spaces (communities, office parks, sports venues, hospitality). Improved the customer retention by 30% by refining the workflow. Defined and managed the product roadmap, set-up OKRs, stakeholder and executive team management. Managed and designed business and technical processes, defined use cases, success metrics and engineering delivery plans. Incorporated data, research and market analysis to develop a strategy for smaller sustainability vendors to use our APIs, which increased revenue by 40%, led to centralization of data across the industry.
U

Sr. Technology Consultant

U.S. Green Building CouncilJun 2007 - Sep 2010 • 3 yrs 4 mosInvolved in the buildup of LEED Certification Platform from inception. Led the effort to plan, scope, gather, understand, and analyze business requirements, and translates business requirements into functional and non-functional requirements, along with identifying the various personas and user stories. Worked closely with cross-functional team across the business and other technology partners to identify application functions, processes and mapping them to the data flow. Led the effort to build a POC along with needed approvals across all levels of business. Conducted and verified through different testing practices (e.g., UAT), that the solutions meet the functional specifications and resolve specified business problem. During buildup and post-launch have been actively involved in client training activities ranging from provisioning of quick reference or user guides, conducting functional walkthroughs, creating training nuggets and addressing FAQs.
M

Technology Consultant

Multiple CompaniesOct 2005 - Jun 2008 • 2 yrs 9 mosCustomers: BMW USA, Honda, Hatteras Yachts, Thomas Built Buses. Defined, mapped business processes and built the analytics framework used for detection of defects on assembly lines. Coordinated successful rollouts of production software.

Education

U

University of North Carolina at Charlotte

Master of Science - MS, Computer Science

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.