Sveta Koliada

I bring a robust mix of experience from both agency and freelance work, specializing in branding, UI/UX, and a bit of print design. I’m also pretty handy with Webflow, which helps me bring projects from concept all the way through to final polish. In addition to my hands-on design work, I am responsible for overseeing projects end-to-end and actively mentor junior designers, fostering a culture of creativity and continuous learning. My passion for storytelling through design is complemented by my use of thorough visual research and creative concepts to bring brands to life across both digital and physical. I'm continually exploring new tools and technologies, such as creative coding and 3D design, to enhance the quality and impact.

Projects

SELECTED WORKS

Please check out my selected works via the provided link.

Work History

Senior Designer & Developer

ManychatPart-time Employee• Take charge of designing and developing comprehensive, marketing-oriented digital experiences for both internal and external initiatives, including self-initiated projects. • Collaborate closely with brand and marketing teams to transform strategic concepts into interactive web pages. • Implement projects swiftly on Webflow and ensure their continuous evolution throughout the lifecycle. • Actively participate in planning and managing projects, integrating rapid updates with new features, localizations, and adjustments based on audience insights to optimize engagement. Key projects include the IG Summit igsummit.manychat.com, the world’s largest Instagram event, and Chronically Online Mag (COM) com.manychat.com, an internal initiative that evolved into a platform for supporting and inspiring content creators.

Freelance Senior Designer

AccuratenI regularly collaborate with the studio Accuraten on various design initiatives, where I apply my expertise to a range of design projects. My role includes both conceptual development and practical design execution, along with providing art direction. A significant project involved the branding and design of the landing page for talentum.id, a platform that seamlessly connects brands with talents.

Senior Brand & Digital Designer

MoreSleepFull-time EmployeeFeb 2023 - May 2024 • 1 yr 4 mos• Engaged in branding, UI/UX design, and Webflow development within a design studio, contributing to every stage of the design process. • Led client pitches and created presentations that communicated design concepts and strategies. • Oversaw project completions and mentored junior designers, promoting a collaborative environment through regular workshops and knowledge-sharing initiatives. • Created a diverse range of visual assets across digital and print mediums, including marketing collateral, OOH advertising, and social media graphics, ensuring cohesive representation of each project across all channels. Notable work included the launch of the LAS Art Foundation website and the development of a full-scale brand strategy and digital presence for Bianca Chen, an independent curator in Los Angeles.

Art Director

Biss&FestMay 2022 - Sep 2022 • 5 mosI was engaged in launching internal studio products, and also worked on client projects. Supported the design team starting with concept creation and ending with QA. Launched the wowpage.io product, which won the "Site of the Day" award.

Senior Digital Designer

Method.ZeroMay 2021 - Feb 2022 • 10 mosI joined as the second member of a unit within the Pinkman studio focused on rapid product launches using low-code technologies, leading creative deliverables from briefing to execution. I contributed to various projects, from small product launches to comprehensive marketing initiatives for large companies. Additionally, I organized internal workshops to foster team creativity and efficiency.

Middle UI/UX Designer

PinkmanOct 2020 - Apr 2021 • 7 mosI have managed to work on complex design systems for large companies, including in the banking and fintech sectors, with industry giants like Yandex, VTB, and SberCloud. Additionally, one of the significant collaborations was a project for Nike.

Freelance Brand & Digital Designer

Various CompaniesMy freelance work encompasses the creation of design concepts and the development of comprehensive marketing materials, including landing pages, pitch decks, and presentations. I also specialize in website development using platforms like Webflow and Readymag.

Education

Saint-Petersburg State University of Industrial Technologies and Design

Incomplete Bachelor's, Information Technologies in Design2015 - 2019

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