Top Talent like Tamara are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tamara Bendeck

Marketing Strategy
Media Communications
Campaign Marketing
Marketing Analytics
Data Analysis
Google Sheets
Microsoft Excel
R
Python
Adobe Illustrator
Available for hire fromNegotiable
Contracts
M.S. in Integrated Marketing at Northwestern | Data-Driven Strategist
Marketing and Communications professional with +1 years of experience in the FinTech, Consumer Electronics, Financial Services, and Agency industries. Specialized in Brand Strategy, Data Analytics, Product Marketing, and Digital Channel strategy. With a background in Finance and Economics, with expertise in P&L Management, Customer Insights, Content Strategy, Branding, and Product Development. Interested in the Finance, Technology, Beauty & Luxury, and Consumer Product industries. Master of Science in Integrated Marketing Communications (STEM) at Northwestern University | Medill School. Bachelor's of Science (Major in Economics, Minor in Data Science) from Northwestern. Passionate about cooking, pilates, tennis, and exploring new cities.

Projects

Marketing Strategy & Paid Social for inKind

Developed marketing strategy & ran paid social campaigns, optimizing customer acquisition with data-driven targeting, creative testing, and performance analysis See More

Campaign Strategy & Creative Design for Coke Zero x FOX Sports

Developed a campaign for Coke Zero x FOX Sports Big Noon Kickoff, leveraging consumer insights and designing key visuals, including cans and billboard mock ads. See More

Marketing Strategy and Rebranding for Clinique

Conducted marketing research to uncover consumer insights and led a rebrand for Clinique, refining brand positioning and visual identity to boost engagement. See More

Digital Marketing Strategy for LIDS

Developed a digital marketing strategy for LIDS, including email campaigns, SEM keyword research, and an interactive AR campaign to boost engagement.See More

Work History

I

Graduate Intern | Brand Marketing

inKindJun 2024 - Aug 2024 • 3 mosCreated inKind’s restaurant acquisition strategy playbook including tactics for Digital Strategy and commercial activation to increase conversion rate by 15%. Booted a new vertical strategy plan to reposition brand from a financing partner to a marketing platform for restaurant partners, aiming to generate incremental revenue. Executed the 'Make Every Night Count' Paid Social Campaign to support the new business vertical and generate +500 nationwide restaurant leads. Led the design and integration of a website off-peak traffic calculator to help restaurant operators project monthly revenue growth.
B

Branding Strategy Extern

Beats by DreMay 2024 - Jun 2024 • 2 mosConducted a survey of 50+ Gen Z participants and analyzed data using Tableau to uncover consumer insights on speaker preferences and music listening habits. Crafted a research summary analysis showcasing how speakers integrate into consumers daily lives beyond music listening, driving product features recommendations for Beats by Dre’s new product development. Created the 'Seamless Sounds' campaign, the Beats’ 1st full-funnel marketing campaign aimed at highlighting the versatile use of speakers, integrating tactics on Video Ads, Influencers, and In-Store displays.
W

Digital Marketing Analyst | Mikesell Digital

WSI WorldJan 2023 - Mar 2023 • 3 mosSpearheaded the launch of a new digital channel for assigned Pet Care client, conducting primary research and identifying +5 key components and best practices for TikTok reach and engagement. Developed a Content Planning calendar for a Pet Care client, outlining +35 creatives for Instagram and TikTok social channels to engage with client's target audience. Attained a +106% boost in social engagement by crafting ad-hoc strategies for assigned client, analyzing monthly channel data on organic reach, engagement, and conversion metrics.
M

Credit Risk Summer Analyst

Morgan StanleyJun 2022 - Aug 2022 • 3 mosProduced +4 bi-annual reviews by analyzing financial statements of public companies to develop credit ratings. Constructed +3 Discounted Cash Flow models for company valuations, incorporating base and downside financial scenarios. Researched market trends on Consumer Perception, Industry & Market, Stock Performance, Operating Results, and the M&A landscape for quarterly business reviews for the assigned accounts.

Education

N

Northwestern University

Master of Science - MS, Medill - Integrated Marketing Communications2023 - 2024
N

Northwestern University

Bachelor of Arts - BA, Economics, Data Science2019 - 2023

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
M.S. in Integrated Marketing at Northwestern | Data-Driven Strategist
Marketing and Communications professional with +1 years of experience in the FinTech, Consumer Electronics, Financial Services, and Agency industries. Specialized in Brand Strategy, Data Analytics, Product Marketing, and Digital Channel strategy. With a background in Finance and Economics, with expertise in P&L Management, Customer Insights, Content Strategy, Branding, and Product Development. Interested in the Finance, Technology, Beauty & Luxury, and Consumer Product industries. Master of Science in Integrated Marketing Communications (STEM) at Northwestern University | Medill School. Bachelor's of Science (Major in Economics, Minor in Data Science) from Northwestern. Passionate about cooking, pilates, tennis, and exploring new cities.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Tamara are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tamara Bendeck

Marketing Strategy
Media Communications
Campaign Marketing
Marketing Analytics
Data Analysis
Google Sheets
Microsoft Excel
R
Python
Adobe Illustrator
Available for hire fromNegotiable
Contracts

Projects

Marketing Strategy & Paid Social for inKind

Developed marketing strategy & ran paid social campaigns, optimizing customer acquisition with data-driven targeting, creative testing, and performance analysis

Campaign Strategy & Creative Design for Coke Zero x FOX Sports

Developed a campaign for Coke Zero x FOX Sports Big Noon Kickoff, leveraging consumer insights and designing key visuals, including cans and billboard mock ads.

Marketing Strategy and Rebranding for Clinique

Conducted marketing research to uncover consumer insights and led a rebrand for Clinique, refining brand positioning and visual identity to boost engagement.

Digital Marketing Strategy for LIDS

Developed a digital marketing strategy for LIDS, including email campaigns, SEM keyword research, and an interactive AR campaign to boost engagement.

Work History

I

Graduate Intern | Brand Marketing

inKindJun 2024 - Aug 2024 • 3 mosCreated inKind’s restaurant acquisition strategy playbook including tactics for Digital Strategy and commercial activation to increase conversion rate by 15%. Booted a new vertical strategy plan to reposition brand from a financing partner to a marketing platform for restaurant partners, aiming to generate incremental revenue. Executed the 'Make Every Night Count' Paid Social Campaign to support the new business vertical and generate +500 nationwide restaurant leads. Led the design and integration of a website off-peak traffic calculator to help restaurant operators project monthly revenue growth.
B

Branding Strategy Extern

Beats by DreMay 2024 - Jun 2024 • 2 mosConducted a survey of 50+ Gen Z participants and analyzed data using Tableau to uncover consumer insights on speaker preferences and music listening habits. Crafted a research summary analysis showcasing how speakers integrate into consumers daily lives beyond music listening, driving product features recommendations for Beats by Dre’s new product development. Created the 'Seamless Sounds' campaign, the Beats’ 1st full-funnel marketing campaign aimed at highlighting the versatile use of speakers, integrating tactics on Video Ads, Influencers, and In-Store displays.
W

Digital Marketing Analyst | Mikesell Digital

WSI WorldJan 2023 - Mar 2023 • 3 mosSpearheaded the launch of a new digital channel for assigned Pet Care client, conducting primary research and identifying +5 key components and best practices for TikTok reach and engagement. Developed a Content Planning calendar for a Pet Care client, outlining +35 creatives for Instagram and TikTok social channels to engage with client's target audience. Attained a +106% boost in social engagement by crafting ad-hoc strategies for assigned client, analyzing monthly channel data on organic reach, engagement, and conversion metrics.
M

Credit Risk Summer Analyst

Morgan StanleyJun 2022 - Aug 2022 • 3 mosProduced +4 bi-annual reviews by analyzing financial statements of public companies to develop credit ratings. Constructed +3 Discounted Cash Flow models for company valuations, incorporating base and downside financial scenarios. Researched market trends on Consumer Perception, Industry & Market, Stock Performance, Operating Results, and the M&A landscape for quarterly business reviews for the assigned accounts.

Education

N

Northwestern University

Master of Science - MS, Medill - Integrated Marketing Communications2023 - 2024
N

Northwestern University

Bachelor of Arts - BA, Economics, Data Science2019 - 2023

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.