Top Talent like Tara are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tara Smith

Graphic Designer • Baraboo, WI, US
Graphic Design
Brand Design
Brand Management
Web Design
Editorial Design
Available for hire fromNegotiable
Contracts
Full-Time Roles
Versatile visual designer specializing in brand development, editorial design and marketing.
Seasoned visual and graphic designer who has been leading creative projects for over 10 years. Highly skilled in brand design and development, with significant marketing experience and extensive knowledge of print and digital design. I am certified in Google UX Design and Webflow. I have a passion for helping small brands make a big impact with impactful visuals and a cohesive design and marketing strategy.

Projects

STRUCTURE Brand Redesign

STRUCTURE is a monthly structural engineering resource that provides relevant technical and editorial content in its print edition to the 30,000+ members of the National Council of Structural Engineers Associations, the Structural Engineering Institute and the Coalition of American Structural Engineers. The magazine reaches over 75,000 readers through its digital channels including the digital edition, webinars and email. By 2018, STRUCTURE's logo had begun to feel outdated and the position of the nameplate created a narrow aspect ratio that limited the cover images. Redesigning the logo was the first phase in a multi-part overhaul of the magazine's design style.See More

STRUCTURE Editorial Visual Style Redesign

Following the Logo/Brand redesign, the editorial style was redesigned to align with the brands new identity.

Work History

C

Creative Director

Copper CreekApr 2017 - Jan 2023 • 5 yrs 10 mosResponsible for the design and technical production of all creative content for STRUCTURE magazine, including monthly print and digital issues, annual media kit, website content and email campaigns.

Education

U

University of Wisconsin - Baraboo

Associates of Arts & Sciences, Fine ArtJan 2003 - May 2005

Madison Area Technical College

Technical Certificate, Graphic & Web DesignJan 2000 - Jan 2002

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Versatile visual designer specializing in brand development, editorial design and marketing.
Seasoned visual and graphic designer who has been leading creative projects for over 10 years. Highly skilled in brand design and development, with significant marketing experience and extensive knowledge of print and digital design. I am certified in Google UX Design and Webflow. I have a passion for helping small brands make a big impact with impactful visuals and a cohesive design and marketing strategy.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Tara are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tara Smith

Graphic Designer • Baraboo, WI, US
Graphic Design
Brand Design
Brand Management
Web Design
Editorial Design
Available for hire fromNegotiable
Contracts
Full-Time Roles

Projects

STRUCTURE Brand Redesign

STRUCTURE is a monthly structural engineering resource that provides relevant technical and editorial content in its print edition to the 30,000+ members of the National Council of Structural Engineers Associations, the Structural Engineering Institute and the Coalition of American Structural Engineers. The magazine reaches over 75,000 readers through its digital channels including the digital edition, webinars and email. By 2018, STRUCTURE's logo had begun to feel outdated and the position of the nameplate created a narrow aspect ratio that limited the cover images. Redesigning the logo was the first phase in a multi-part overhaul of the magazine's design style.

STRUCTURE Editorial Visual Style Redesign

Following the Logo/Brand redesign, the editorial style was redesigned to align with the brands new identity.

Work History

C

Creative Director

Copper CreekApr 2017 - Jan 2023 • 5 yrs 10 mosResponsible for the design and technical production of all creative content for STRUCTURE magazine, including monthly print and digital issues, annual media kit, website content and email campaigns.

Education

U

University of Wisconsin - Baraboo

Associates of Arts & Sciences, Fine ArtJan 2003 - May 2005

Madison Area Technical College

Technical Certificate, Graphic & Web DesignJan 2000 - Jan 2002

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.