Top Talent like Theophilus are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Theophilus Alawonde

Go-to-market Strategy
Content Management
Ad Copy
Marketing Analytics
Content Strategy
Email Marketing
Social Media Marketing
Creative Marketing
Marketing Strategy
Marketing
Academic Research
Survey Creation
Market Research
Market Analysis
Available for hire fromNegotiable
Full-Time Roles
Contracts
Marketing Strategist that helps disruptive and ambitious early-stage startups SECURE their earliest product adopters and brand evangelists.
4+ years of experience creating and executing strategic content marketing initiatives -- leveraging organic and paid media channels to drive 487% increase in followers for Comic Con Ibadan in 2 months, and a 20% increase in sales conversion for DABA Crypto Trading Course within 5 months, among other achievements.

Projects

200% Increase in In-Person Event Attendees for Comic Con Ibadan

I increased Comic Con Ibadan's expectations by achieving over 1, 000 attendance figures for its first-ever comic-con event. Working on a tight budget of $200, we leveraged low-cost tactics and doubled down on branding and publicity via organic channels. This led to earned media from Instagram influencers, Bella Naija, and other platforms. Using a combination of email marketing and direct-to-WhatsApp marketing, we built an engaged and active community that served as our referral army.See More

Work History

S

Freelance Marketing Strategist

Self-employed (freelancing)- Managed a customer-focused content marketing strategy that boosted Signature Home Services' web visitor tally to an average of 1,200 visitors monthly, even with a niched-down and geography-specific audience. - Helped martech company, Quakecinch, rank on Google's first SERP for multiple keywords in their niche including Zoho inbound marketing, Zoho email marketing, Zoho email marketing strategy across 6 months of structured pillar content marketing. - Analyzed Dreambound's overall marketing tactics and provided recommendations to reduce outbound email outreach churn and decrease the website bounce rate. - Formulated and implemented a go-to-market strategy to help Hart Inc. increase market share by 10% in the next 3 years.
C

Head of Marketing and Publicity

Comic Con IbadanJun 2021 - Mar 2022 • 10 mos- Achieved a 487% increase in follower rate on Instagram in from 100 followers to 466 followers with a 26.9% average engagement rate. - Achieved the publicity goal of getting over 1,000 attendees for a niche event through strategic, multi-tactic marketing deployed within 6 months, using social media marketing, viral marketing, user-generated content, email marketing, WhatsApp marketing, and viral content marketing, thereby resulting in about a 200% boost from the overall company expectation of 500 attendees. - Attained an average email open rate of 58.2% and an average click rate of 47.7% across 9 total email campaigns sent within 1 month. - Collaborated with an associate on the creation of audience personas and predicted the audience journey, which informed our use of WhatsApp marketing, resulting in a 60% engagement rate in over 4, 000 messages sent. - Secured a media partnership deal with Legit NG, Nigeria's largest web publisher and Meta's largest global platform publisher, to create strategic content that strengthened our brand authority and facilitated the deployment of our viral content marketing tactic.

Education

Q

Quantic School of Business and Technology

Master of Business AdministrationJun 2024 - Present
U

University of Ibadan

BA (Ed), FrenchFeb 2017 - Dec 2021

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Marketing Strategist that helps disruptive and ambitious early-stage startups SECURE their earliest product adopters and brand evangelists.
4+ years of experience creating and executing strategic content marketing initiatives -- leveraging organic and paid media channels to drive 487% increase in followers for Comic Con Ibadan in 2 months, and a 20% increase in sales conversion for DABA Crypto Trading Course within 5 months, among other achievements.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Theophilus are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Theophilus Alawonde

Go-to-market Strategy
Content Management
Ad Copy
Marketing Analytics
Content Strategy
Email Marketing
Social Media Marketing
Creative Marketing
Marketing Strategy
Marketing
Academic Research
Survey Creation
Market Research
Market Analysis
Available for hire fromNegotiable
Full-Time Roles
Contracts

Projects

200% Increase in In-Person Event Attendees for Comic Con Ibadan

I increased Comic Con Ibadan's expectations by achieving over 1, 000 attendance figures for its first-ever comic-con event. Working on a tight budget of $200, we leveraged low-cost tactics and doubled down on branding and publicity via organic channels. This led to earned media from Instagram influencers, Bella Naija, and other platforms. Using a combination of email marketing and direct-to-WhatsApp marketing, we built an engaged and active community that served as our referral army.

Work History

S

Freelance Marketing Strategist

Self-employed (freelancing)- Managed a customer-focused content marketing strategy that boosted Signature Home Services' web visitor tally to an average of 1,200 visitors monthly, even with a niched-down and geography-specific audience. - Helped martech company, Quakecinch, rank on Google's first SERP for multiple keywords in their niche including Zoho inbound marketing, Zoho email marketing, Zoho email marketing strategy across 6 months of structured pillar content marketing. - Analyzed Dreambound's overall marketing tactics and provided recommendations to reduce outbound email outreach churn and decrease the website bounce rate. - Formulated and implemented a go-to-market strategy to help Hart Inc. increase market share by 10% in the next 3 years.
C

Head of Marketing and Publicity

Comic Con IbadanJun 2021 - Mar 2022 • 10 mos- Achieved a 487% increase in follower rate on Instagram in from 100 followers to 466 followers with a 26.9% average engagement rate. - Achieved the publicity goal of getting over 1,000 attendees for a niche event through strategic, multi-tactic marketing deployed within 6 months, using social media marketing, viral marketing, user-generated content, email marketing, WhatsApp marketing, and viral content marketing, thereby resulting in about a 200% boost from the overall company expectation of 500 attendees. - Attained an average email open rate of 58.2% and an average click rate of 47.7% across 9 total email campaigns sent within 1 month. - Collaborated with an associate on the creation of audience personas and predicted the audience journey, which informed our use of WhatsApp marketing, resulting in a 60% engagement rate in over 4, 000 messages sent. - Secured a media partnership deal with Legit NG, Nigeria's largest web publisher and Meta's largest global platform publisher, to create strategic content that strengthened our brand authority and facilitated the deployment of our viral content marketing tactic.

Education

Q

Quantic School of Business and Technology

Master of Business AdministrationJun 2024 - Present
U

University of Ibadan

BA (Ed), FrenchFeb 2017 - Dec 2021

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.