Top Talent like Valeria are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Valeria Bogatyreva

Product Marketing Manager •
Marketing
Brand Development
Messaging Strategy
Available for hire fromNegotiable
Contracts
Senior Product and Solutions Marketing Expert | Specializing in SaaS, Open Source, and Cloud Technologies
I'm Valeria, a senior product marketing and go-to-market expert with a track record of helping tech, data, and developer companies launch new products and hit their growth and retention targets. My approach is to start with the customer and then dive into the product to pinpoint the perfect product-market fit that drives sustainable growth. I translate complex technologies into tangible value through developer- and sales-focused marketing, competitive intelligence, and customer-centric strategies. My work is metrics-focused and driven by customer impact. Core competencies include Strategy, Product Marketing, Positioning and Messaging, Go-to-market Strategy, Competitive Intelligence, Sales Enablement, Thought Leadership, Public Speaking, Cross-functional Projects, New Product Launch, SaaS Packaging, Open Source Marketing, Brand Launch, Analyst Relations, Customer Marketing, Content Marketing, SEO Optimization, Lead Generation Tools, and Social Media Marketing. Experienced in the tech and SaaS industries.

Work History

P

Senior Solutions Marketing Manager

PerconaLeading solutions marketing strategies for PostgreSQL, MongoDB, and MySQL offerings: - Owning the development of the value propositions and go-to-market strategies. - Maintaining analyst relations: briefings and market research to inform product positioning. - Competitive intelligence lead: creation and update of a dedicated CI space for 20+ competitors. - Advocating for customers: customer interviews and surveys to gather feedback and advocate for their needs in product development. - Liaison role: effective work across product management, engineering, sales, and customer success. - Lead Gen tool creator: research, back-end logic, prototype building, full-stack production supervision of marketing tools for lead generation. - Representing the company at industry events.
P

Senior Product Marketing Manager

PerconaAug 2023 - Aug 2024 • 1 yr 1 moLeading strategic initiatives to effectively position and promote Percona offerings, drive market growth, and optimize customer engagement through comprehensive product analysis and impactful marketing strategies: - Competitive Intelligence Program - Customer Marketing Initiative - Launches of new products, repositioning of existing solutions.
P

Product Marketing Manager

PerconaJun 2022 - Aug 2023 • 1 yr 3 mos- Creating value proposition and messaging pillars for Percona's MySQL, MongoDB, and MariaDB open source products and services; - Designing campaign strategies and supporting demand gen; - Executing persona and voice of the customer research that contributes to product roadmap; - Hosting internal workshops to enhance the use of product marketing research; - Creating Sales enablement assets that convert!
C

Product Marketing Manager, TuxCare Services

CloudLinuxJun 2021 - Jun 2022 • 1 yr 1 mo- Responsible for messaging, positioning & campaign launches of the Live Patching Products. - Responsible for identifying the target audience and creating the target personas. - Development of GTM strategy. - Responsible for Sales Enablement Collaterals production
C

Marketing Associate for Live Patching Products

CloudLinuxOct 2020 - Jun 2021 • 9 mos- Marketing support for AlmaLinux, a free Linux OS powered by the Community. Main Achievements: Launched AlmaLinux Webinar (100+ live users generated organically, 11K+ viewers after 2 months), developed and implemented social media campaign for the new product (1k+ community members in the first month), Marketing partnerships with influencers & podcasters (growth of the organic traffic & brand recognition) - Content Marketing - produced content briefs for product blog. Main Achievement: SEO-optimised content pieces improved the quality of MQLs; got into the top 3 for the highly competitive search query and have our article be featured in the snippet
C

Assistant to KernelCare Marketing Team

CloudLinuxJul 2020 - Oct 2020 • 4 mos- Responsible for Email Marketing: implemented a strategy to improve metrics of the monthly newsletter. Main achievements - the continued growth of email subscribers due to relevant content; attributed revenue. - Email Lead Nurturing - developed & set up nurturing workflows for trial users. Main achievements - set up HubSpot workflows integrated with internal customer portal; Increased the number of active trial users by 38%. - Blogs & social media - daily publishing on HubSpot.
E

Intern at the Operations and Programmes Department

EU-Russia Civil Society ForumFeb 2018 - May 2018 • 4 mos
A

Intern

Assemblée nationaleMay 2016 - Jun 2016 • 2 mos

Education

U

University of York

Bachelor of Arts - BA, Politics and International Relations2014 - 2017
S

Sciences Po

Year Abroad, European Politics and Public International Law2015 - 2016
R

Royal Holloway, University of London

Foundation degree, Social Sciences2013 - 2014

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Senior Product and Solutions Marketing Expert | Specializing in SaaS, Open Source, and Cloud Technologies
I'm Valeria, a senior product marketing and go-to-market expert with a track record of helping tech, data, and developer companies launch new products and hit their growth and retention targets. My approach is to start with the customer and then dive into the product to pinpoint the perfect product-market fit that drives sustainable growth. I translate complex technologies into tangible value through developer- and sales-focused marketing, competitive intelligence, and customer-centric strategies. My work is metrics-focused and driven by customer impact. Core competencies include Strategy, Product Marketing, Positioning and Messaging, Go-to-market Strategy, Competitive Intelligence, Sales Enablement, Thought Leadership, Public Speaking, Cross-functional Projects, New Product Launch, SaaS Packaging, Open Source Marketing, Brand Launch, Analyst Relations, Customer Marketing, Content Marketing, SEO Optimization, Lead Generation Tools, and Social Media Marketing. Experienced in the tech and SaaS industries.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Valeria are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Valeria Bogatyreva

Product Marketing Manager •
Marketing
Brand Development
Messaging Strategy
Available for hire fromNegotiable
Contracts

Work History

P

Senior Solutions Marketing Manager

PerconaLeading solutions marketing strategies for PostgreSQL, MongoDB, and MySQL offerings: - Owning the development of the value propositions and go-to-market strategies. - Maintaining analyst relations: briefings and market research to inform product positioning. - Competitive intelligence lead: creation and update of a dedicated CI space for 20+ competitors. - Advocating for customers: customer interviews and surveys to gather feedback and advocate for their needs in product development. - Liaison role: effective work across product management, engineering, sales, and customer success. - Lead Gen tool creator: research, back-end logic, prototype building, full-stack production supervision of marketing tools for lead generation. - Representing the company at industry events.
P

Senior Product Marketing Manager

PerconaAug 2023 - Aug 2024 • 1 yr 1 moLeading strategic initiatives to effectively position and promote Percona offerings, drive market growth, and optimize customer engagement through comprehensive product analysis and impactful marketing strategies: - Competitive Intelligence Program - Customer Marketing Initiative - Launches of new products, repositioning of existing solutions.
P

Product Marketing Manager

PerconaJun 2022 - Aug 2023 • 1 yr 3 mos- Creating value proposition and messaging pillars for Percona's MySQL, MongoDB, and MariaDB open source products and services; - Designing campaign strategies and supporting demand gen; - Executing persona and voice of the customer research that contributes to product roadmap; - Hosting internal workshops to enhance the use of product marketing research; - Creating Sales enablement assets that convert!
C

Product Marketing Manager, TuxCare Services

CloudLinuxJun 2021 - Jun 2022 • 1 yr 1 mo- Responsible for messaging, positioning & campaign launches of the Live Patching Products. - Responsible for identifying the target audience and creating the target personas. - Development of GTM strategy. - Responsible for Sales Enablement Collaterals production
C

Marketing Associate for Live Patching Products

CloudLinuxOct 2020 - Jun 2021 • 9 mos- Marketing support for AlmaLinux, a free Linux OS powered by the Community. Main Achievements: Launched AlmaLinux Webinar (100+ live users generated organically, 11K+ viewers after 2 months), developed and implemented social media campaign for the new product (1k+ community members in the first month), Marketing partnerships with influencers & podcasters (growth of the organic traffic & brand recognition) - Content Marketing - produced content briefs for product blog. Main Achievement: SEO-optimised content pieces improved the quality of MQLs; got into the top 3 for the highly competitive search query and have our article be featured in the snippet
C

Assistant to KernelCare Marketing Team

CloudLinuxJul 2020 - Oct 2020 • 4 mos- Responsible for Email Marketing: implemented a strategy to improve metrics of the monthly newsletter. Main achievements - the continued growth of email subscribers due to relevant content; attributed revenue. - Email Lead Nurturing - developed & set up nurturing workflows for trial users. Main achievements - set up HubSpot workflows integrated with internal customer portal; Increased the number of active trial users by 38%. - Blogs & social media - daily publishing on HubSpot.
E

Intern at the Operations and Programmes Department

EU-Russia Civil Society ForumFeb 2018 - May 2018 • 4 mos
A

Intern

Assemblée nationaleMay 2016 - Jun 2016 • 2 mos

Education

U

University of York

Bachelor of Arts - BA, Politics and International Relations2014 - 2017
S

Sciences Po

Year Abroad, European Politics and Public International Law2015 - 2016
R

Royal Holloway, University of London

Foundation degree, Social Sciences2013 - 2014

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.