Top talent is on Pangea

You are viewing Varun's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Varun Sivakumar

Growth Product Manager • Product Marketing Manager • Growth Marketing Manager • Los Gatos, CA, US
Available for hire fromNegotiable
Contracts
Experienced Founder in Residence and Marketer
With a background in product management, digital marketing, and loyalty & retention strategy, this individual has held key roles at top companies. Their experience includes driving acquisition, upsell, engagement, and retention strategies at Adobe, pioneering integrated marketing and product experiences at Lyft, and leading various digital marketing initiatives at Accenture. They also have a track record of reducing driver churn and improving community trust and safety at Lyft. Their most recent roles include founding a stealth startup and serving as Founder in Residence at Antler, a global startup generator and early-stage venture capital firm. This individual's expertise in marketing, strategy, and product management, combined with their entrepreneurial spirit, positions them as a valuable asset in the startup and tech industry.

Work History

A

Founder in Residence

AntlerMar 2024 - Present • 8 mos
S

Exploring My Sandbox

Stealth StartupSep 2023 - Present • 1 yr 2 mos
A

Senior Manager, Marketing

AdobeFeb 2020 - Jan 2024 • 4 yrsCreative Cloud - Acquisition, Upsell, Engagement & Retention. Acquisition & Upsell. People manager. Drove +$XXm gross new ARR. Launched tests across various paid & owned channels. Used learnings to improve product & user experience. Unlocked marketing attribution to gross new ARR, partnering with data engineering & analytics teams. Engagement & Retention. Built large programs, several small tests, partnerships, better customer journeys & product experiences to drive incremental customer retention for the Video segment. Pioneered integrated marketing & product experiences (i.e. product lead growth) to drive a seamless user experience across many surfaces. Improved audience reach leveraging new paid & owned channels. Strategy & Insights. Built customer winback strategy based on customer qualitative & quantitative data. Influenced product, growth, commerce and marketing teams to test winback strategies, driving +$XXm ARR.
L

Growth

LyftOct 2018 - Dec 2019 • 1 yr 3 mosReduced driver churn. Improved community trust & safety.
A

Engagement Manager

AccentureSep 2011 - Sep 2018 • 7 yrs 1 moProduct Management, Digital Marketing, Loyalty & Retention Strategy, Analytics

Education

UC Davis

B.S., Electrical EngineeringSep 2007 - Jun 2011

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experienced Founder in Residence and Marketer
With a background in product management, digital marketing, and loyalty & retention strategy, this individual has held key roles at top companies. Their experience includes driving acquisition, upsell, engagement, and retention strategies at Adobe, pioneering integrated marketing and product experiences at Lyft, and leading various digital marketing initiatives at Accenture. They also have a track record of reducing driver churn and improving community trust and safety at Lyft. Their most recent roles include founding a stealth startup and serving as Founder in Residence at Antler, a global startup generator and early-stage venture capital firm. This individual's expertise in marketing, strategy, and product management, combined with their entrepreneurial spirit, positions them as a valuable asset in the startup and tech industry.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Varun's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Varun Sivakumar

Growth Product Manager • Product Marketing Manager • Growth Marketing Manager • Los Gatos, CA, US
Available for hire fromNegotiable
Contracts

Work History

A

Founder in Residence

AntlerMar 2024 - Present • 8 mos
S

Exploring My Sandbox

Stealth StartupSep 2023 - Present • 1 yr 2 mos
A

Senior Manager, Marketing

AdobeFeb 2020 - Jan 2024 • 4 yrsCreative Cloud - Acquisition, Upsell, Engagement & Retention. Acquisition & Upsell. People manager. Drove +$XXm gross new ARR. Launched tests across various paid & owned channels. Used learnings to improve product & user experience. Unlocked marketing attribution to gross new ARR, partnering with data engineering & analytics teams. Engagement & Retention. Built large programs, several small tests, partnerships, better customer journeys & product experiences to drive incremental customer retention for the Video segment. Pioneered integrated marketing & product experiences (i.e. product lead growth) to drive a seamless user experience across many surfaces. Improved audience reach leveraging new paid & owned channels. Strategy & Insights. Built customer winback strategy based on customer qualitative & quantitative data. Influenced product, growth, commerce and marketing teams to test winback strategies, driving +$XXm ARR.
L

Growth

LyftOct 2018 - Dec 2019 • 1 yr 3 mosReduced driver churn. Improved community trust & safety.
A

Engagement Manager

AccentureSep 2011 - Sep 2018 • 7 yrs 1 moProduct Management, Digital Marketing, Loyalty & Retention Strategy, Analytics

Education

UC Davis

B.S., Electrical EngineeringSep 2007 - Jun 2011

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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