Top Talent like Abigael are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Abigael Hazell

Social Media Marketing Specialist
Product Marketing Manager
PR and Communications Specialist
New York, NY, US
Social Media Marketing
Community Management
Brand Development
Available for hire fromNegotiable
Contracts
Social Media Manager | Project Management student | 14K% Instagram Growth • Trusted by Penguin Random House and Simon & Schuster
As a results-driven freelance Social Media & Community Manager, I specialize in helping publishers, finance professionals, and mission-driven brands build brand loyalty, deepen audience engagement, and grow their digital presence. With a portfolio that includes collaborations with Penguin Random House, Simon & Schuster, and Sourcebooks, I've crafted high-performing campaigns that meet—and exceed—industry standards. Recent Track Record: • Skyrocketed OTWs' Instagram by 14,100% while increasing engagement by 1,700% through data-driven content strategy and community management • Generated $288K+ in fundraising revenue —a 34% year-over-year increase—by executing cross-platform campaigns and leveraging community-driven events • Exceeded fundraising targets by 90% ($245K raised against $130K goal) through donor outreach, audience segmentation, and strategic analytics • Boosted LinkedIn engagement by 50% in three weeks and increased followers by 20 per week through consistent, community-first content strategies • Spiked website traffic by 740% in four months through SEO-driven content plan and keyword optimization • Enhanced impressions by 514% in one month through consumer behavior analysis and trend identification • Achieved 95% customer retention using personalized messaging, follow-up strategies, and effective inquiry resolution • Expanded audience reach by 80% through influencer partnerships and demographic targeting Whether I'm creating scroll-stopping content, analyzing trends, or managing community conversations, I bring a creative yet strategic lens to everything I do. I've introduced new engagement metrics that demonstrate content value, managed over 2,000 active users using data tools like Sprout Social and Mailchimp, and consistently achieved 42% quarter-over-quarter growth rates through audience insights and adaptive strategies. I combine empathy, data, and storytelling to build authentic connections that convert. Let's chat if you're ready to grow your online community, exceed your goals, and stand out in a crowded digital world!

Projects

OTW Social Media Growth

Grew the Organization for Transformative Works (OTWs') Instagram page organically by 14,000% by strategically creating content with my graphic design team that focused on educational content for their sister sites Fanlore and Open Doors while doing a mix of both educational and entertaining content for the Archive of Our Own (Ao3), their most popular site and rival to WattpadSee More

Work History

T

Social Media Manager

the Organization for Transformative WorksFreelancerLed a team in crafting and executing Instagram marketing strategies that boosted average likes 150% and followers 529% within one year through impactful content creation and community engagement Elevated brand awareness and customer loyalty by planning, coordinating, and executing targeted digital marketing campaigns Increased followers 54% from November 2024 to February 2025, compared to the previous quarter, with 33 saves, 50 shares, and 751 likes on content during that time. Analyzed user preferences, finding a strong interest in educational content on OTW-owned platforms like AO3 and Fanlore, while also learning how users engage with site features and events like the Anniversary Fundraiser and International Fanworks Day (IFD) Secured $200,000+ in funds in the Oct 2024 fundraiser, surpassing 2023's total by supporting OTW's operational costs and maintaining an ad-free Ao3 experience Studied competitors' social media strategies, uncovering insights that shaped data-driven promotional campaigns and strengthened market positioning Created engaging content, guided creative brainstorming sessions, managed community interactions, and analyzed campaign performance metrics to refine content strategy in collaboration with graphic designers Assign roles, make sure content aligns with OTW’s brand voice Copywrite captions Community management, data analysis, and strategizing what content users like
K

Digital Marketing Apprentice

Kim's Maintenance ServicesInternNov 2024 - Dec 2024 • 2 mosCreated, designed, and launched a targeted B2B LinkedIn content marketing strategy for the company's new account, resulting in a 50% increase in engagement within the first three weeks of launching campaign
T

Digital Marketing Apprentice

Team Jackie PorterInternFeb 2024 - Aug 2024 • 7 mosWitnessed a 200% increase in social media followers (from 1% in 2023) by transforming blog content into engaging educational posts, showcasing strong content strategy and marketing skills. Secured 10 B2B partnerships in four months by building strong relationships through targeted LinkedIn outreach initiatives. Maximized customer satisfaction and retention rating of 89% by gathering insights from email data in Mailchimp and recommending improvements to teams. Doubled new client onboarding and tripled social media shares by turning data from 2,000 monthly active users into actionable marketing and product insights using Microsoft Excel. Curate, copywrite, and schedule content for socials using Sprout and Canva. Edited and proofread email newsletter campaigns alongside the Sales Team through weekly meetings. Achieve KPIs for Team Jackie Porter’s (TJP) followers weekly. Analyze social media data for team meetings. Manage TJP’s social media community.
I

Customer Service Representative

ibbüFreelancerJun 2021 - Oct 2023 • 2 yrs 5 mosBoosted customer retention by 85% monthly by resolving inquiries and improving service quality for Samsung, fostering long-term loyalty. Worked closely with over 50 teammates, sharing insights and best practices that helped improve performance and maintain a CSAT score above 90% for six consecutive months.
S

Content Creator/Influencer

Self EmployedFreelancerApr 2019 - Feb 2023 • 3 yrs 11 mosPlanned and performed keyword research, outlining content designed for multiple projects related to upcoming releases from Simon & Schuster and Penguin Random House. Launched successful social campaigns for publishers through copywriting captions and adhering to time-sensitive deadlines. Generated graphic design and post-execution through Canva, PicsArt, and Adobe Photoshop Express. Increased impressions from January - February 2023 by analyzing top-performing content using Hootsuite and Sprout. Increased followers by 80% in three months by engaging with them through comments and call-to-action (CTA) posts. Achieved brand loyalty by increasing engagement by 540% in four months between 2019 and 2020, driving traffic to my blog. Cultivated strategic partnerships with key content creators, enhancing collaborative efforts and expanding audience reach by 80%. Skyrocketed impressions by 514% from January - February 2023 by analyzing top-performing content and consumer research using Google Workspace and Microsoft Word. Increased digital engagement by 540% in four months between 2019 and 2020, driving traffic to the blog.
L

Administrative Assistant

Lehman CollegeInternAug 2016 - Dec 2016 • 5 mosManaged and organized sensitive internal databases to ensure customer satisfaction. Solved problems through research and communication.

Education

C

City University of New York

Bachelor of Arts - BA, English - Professional Writing
P

Project Management Institute

Certificate , Project Management Feb 2026 - Present

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Social Media Manager | Project Management student | 14K% Instagram Growth • Trusted by Penguin Random House and Simon & Schuster
As a results-driven freelance Social Media & Community Manager, I specialize in helping publishers, finance professionals, and mission-driven brands build brand loyalty, deepen audience engagement, and grow their digital presence. With a portfolio that includes collaborations with Penguin Random House, Simon & Schuster, and Sourcebooks, I've crafted high-performing campaigns that meet—and exceed—industry standards. Recent Track Record: • Skyrocketed OTWs' Instagram by 14,100% while increasing engagement by 1,700% through data-driven content strategy and community management • Generated $288K+ in fundraising revenue —a 34% year-over-year increase—by executing cross-platform campaigns and leveraging community-driven events • Exceeded fundraising targets by 90% ($245K raised against $130K goal) through donor outreach, audience segmentation, and strategic analytics • Boosted LinkedIn engagement by 50% in three weeks and increased followers by 20 per week through consistent, community-first content strategies • Spiked website traffic by 740% in four months through SEO-driven content plan and keyword optimization • Enhanced impressions by 514% in one month through consumer behavior analysis and trend identification • Achieved 95% customer retention using personalized messaging, follow-up strategies, and effective inquiry resolution • Expanded audience reach by 80% through influencer partnerships and demographic targeting Whether I'm creating scroll-stopping content, analyzing trends, or managing community conversations, I bring a creative yet strategic lens to everything I do. I've introduced new engagement metrics that demonstrate content value, managed over 2,000 active users using data tools like Sprout Social and Mailchimp, and consistently achieved 42% quarter-over-quarter growth rates through audience insights and adaptive strategies. I combine empathy, data, and storytelling to build authentic connections that convert. Let's chat if you're ready to grow your online community, exceed your goals, and stand out in a crowded digital world!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Abigael are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Abigael Hazell

Social Media Marketing Specialist
Product Marketing Manager
PR and Communications Specialist
New York, NY, US
Social Media Marketing
Community Management
Brand Development
Available for hire fromNegotiable
Contracts

Projects

OTW Social Media Growth

Grew the Organization for Transformative Works (OTWs') Instagram page organically by 14,000% by strategically creating content with my graphic design team that focused on educational content for their sister sites Fanlore and Open Doors while doing a mix of both educational and entertaining content for the Archive of Our Own (Ao3), their most popular site and rival to Wattpad

Work History

T

Social Media Manager

the Organization for Transformative WorksFreelancerLed a team in crafting and executing Instagram marketing strategies that boosted average likes 150% and followers 529% within one year through impactful content creation and community engagement Elevated brand awareness and customer loyalty by planning, coordinating, and executing targeted digital marketing campaigns Increased followers 54% from November 2024 to February 2025, compared to the previous quarter, with 33 saves, 50 shares, and 751 likes on content during that time. Analyzed user preferences, finding a strong interest in educational content on OTW-owned platforms like AO3 and Fanlore, while also learning how users engage with site features and events like the Anniversary Fundraiser and International Fanworks Day (IFD) Secured $200,000+ in funds in the Oct 2024 fundraiser, surpassing 2023's total by supporting OTW's operational costs and maintaining an ad-free Ao3 experience Studied competitors' social media strategies, uncovering insights that shaped data-driven promotional campaigns and strengthened market positioning Created engaging content, guided creative brainstorming sessions, managed community interactions, and analyzed campaign performance metrics to refine content strategy in collaboration with graphic designers Assign roles, make sure content aligns with OTW’s brand voice Copywrite captions Community management, data analysis, and strategizing what content users like
K

Digital Marketing Apprentice

Kim's Maintenance ServicesInternNov 2024 - Dec 2024 • 2 mosCreated, designed, and launched a targeted B2B LinkedIn content marketing strategy for the company's new account, resulting in a 50% increase in engagement within the first three weeks of launching campaign
T

Digital Marketing Apprentice

Team Jackie PorterInternFeb 2024 - Aug 2024 • 7 mosWitnessed a 200% increase in social media followers (from 1% in 2023) by transforming blog content into engaging educational posts, showcasing strong content strategy and marketing skills. Secured 10 B2B partnerships in four months by building strong relationships through targeted LinkedIn outreach initiatives. Maximized customer satisfaction and retention rating of 89% by gathering insights from email data in Mailchimp and recommending improvements to teams. Doubled new client onboarding and tripled social media shares by turning data from 2,000 monthly active users into actionable marketing and product insights using Microsoft Excel. Curate, copywrite, and schedule content for socials using Sprout and Canva. Edited and proofread email newsletter campaigns alongside the Sales Team through weekly meetings. Achieve KPIs for Team Jackie Porter’s (TJP) followers weekly. Analyze social media data for team meetings. Manage TJP’s social media community.
I

Customer Service Representative

ibbüFreelancerJun 2021 - Oct 2023 • 2 yrs 5 mosBoosted customer retention by 85% monthly by resolving inquiries and improving service quality for Samsung, fostering long-term loyalty. Worked closely with over 50 teammates, sharing insights and best practices that helped improve performance and maintain a CSAT score above 90% for six consecutive months.
S

Content Creator/Influencer

Self EmployedFreelancerApr 2019 - Feb 2023 • 3 yrs 11 mosPlanned and performed keyword research, outlining content designed for multiple projects related to upcoming releases from Simon & Schuster and Penguin Random House. Launched successful social campaigns for publishers through copywriting captions and adhering to time-sensitive deadlines. Generated graphic design and post-execution through Canva, PicsArt, and Adobe Photoshop Express. Increased impressions from January - February 2023 by analyzing top-performing content using Hootsuite and Sprout. Increased followers by 80% in three months by engaging with them through comments and call-to-action (CTA) posts. Achieved brand loyalty by increasing engagement by 540% in four months between 2019 and 2020, driving traffic to my blog. Cultivated strategic partnerships with key content creators, enhancing collaborative efforts and expanding audience reach by 80%. Skyrocketed impressions by 514% from January - February 2023 by analyzing top-performing content and consumer research using Google Workspace and Microsoft Word. Increased digital engagement by 540% in four months between 2019 and 2020, driving traffic to the blog.
L

Administrative Assistant

Lehman CollegeInternAug 2016 - Dec 2016 • 5 mosManaged and organized sensitive internal databases to ensure customer satisfaction. Solved problems through research and communication.

Education

C

City University of New York

Bachelor of Arts - BA, English - Professional Writing
P

Project Management Institute

Certificate , Project Management Feb 2026 - Present

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.