Top Talent like Alexa are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Alexa Phillips

Content Marketing Manager • Social Media Marketing Specialist • Creative & Brand Strategist • Seattle, WA, US
Brand Strategy
Content Strategy
Social Media Management
Branding
Brand Management
Brand Development
Social Media
Content Creation
Marketing Strategy
Messaging Strategy
Blog Marketing
Integrated Marketing
Social Media Marketing
Email Marketing
Media Communications
Copy Editing
Editing
Written Communication
Content Management
Sales Copy
Ghost Writing
Copywriting
Writing
Journalism
Blogs
Blog Writing
Content Writing
Marketing
Content Planning
Content Development
Available for hire fromNegotiable
Contracts
Brand media & content strategist helping creative brand leaders become tastemakers by turning their POV into unforgettable content
With 10+ years of marketing, writing, and branding experience, I've worked with 20+ enterprises, startups, and creative entrepreneurs to grow their brands through content, social media, and brand marketing.

Projects

Fractional Content & Social Media Marketing Lead, PTO Exchange

PTO Exchange needed someone to focus on building up its content and social media presence. This included writing blogs, long-form content (ebooks, whitepapers, etc.), and posting and managing its social media presence, mainly on LinkedIn. PTO Exchange also needed someone who was an extension of its marketing team and could be its go-to for all things content. Results: - Increased social audience by 42% YoY - Increased blog production by 185% YoY - Improved SEO ranking See More

Fractional Content & Social Media Marketing Lead, Batten

Batten sought a fractional content and social media manager to develop a content and social strategy, produce net-new blog content, oversee freelancers, and manage and grow its social channels. Outcomes: - Increased content on site by 700% YoY and resource page traffic by 40% - Created 60+ SEO-driven blog posts, including 10 product reviews - Increased social audience and brand awarenessSee More

SEO Glossary, Endava

Worked with SEO experts and SMEs to execute over 70 SEO glossary pages.

Work History

B

Founder & CEO

Bright Eyes CreativeFreelancerBright Eyes Creative is a creative studio helping creative brand leaders become tastemakers by turning their POV into content-driven brands. Freelance Writing: Write marketing content (blogs, ebooks, case studies, emails, web copy, social copy, etc.) and create content marketing strategies for B2B SaaS startups and enterprises that help build brand awareness, establish domain authority, connect with audiences, and convert prospects into customers. Fractional Marketing Consulting: Help early-stage B2B SaaS startups guide their content and social media marketing efforts to deliver high-impact programs, strategies, and campaigns that align with their brand strategy and drive brand awareness and growth. Consulting & Education: Educate creative service providers on creating long-form content and brand media to lead conversations and connect with audiences. Past & Present Clients: Privacera, Microsoft, Batten, PTO Exchange, Primer.ai, LuccaZara,Moonlight Editorial, Sprout Social, Endava, Contently
P

Founding Member

PollenJun 2023 - Jul 2024 • 1 yr 2 mos
T

Social Media Manager

TIBCOOct 2020 - Apr 2021 • 7 mosSpearheaded selection and implementation of a new social media publishing, reporting, listening, and employee advocacy tool that reaches an audience of over 300,000 followers and 5,000 employees. Established and owned new processes and procedures for social media content submission, benchmarks, and campaign development, execution, and tracking. Provided custom, data-driven strategy for over 20 programs and groups supporting B2B marketing, sales, and human resource initiatives that align with company objectives and key results. Delivered monthly and quarterly performance metrics to over a dozen senior management, executives, and program leads; present findings at quarterly business reviews to an audience of over 100 internal stakeholders. Developed creative and innovative content based on current trends to communicate the brand story, gain brand awareness, and increase brand exposure, resulting in audience growth of 400% and over 950M reach. Collaborated across cross-functional internal teams and external partners to plan and execute high-exposure marketing and brand programs that contribute to millions of dollars in annual revenue.
T

Senior Marketing Content Specialist

TIBCOFeb 2017 - Sep 2020 • 3 yrs 8 mosCreated written content for over 20 internal programs and groups; owned content strategy and development for 7 marketing brand programs, including Mercedes-AMG Petronas F1 partnership. Wrote over 170 blog posts and dozens of other B2B digital marketing and technical content for brand awareness and demand generation campaigns. Reviewed analytics to continuously monitor content success and modified content strategy accordingly. Increased content output by 86% and contributed over $1.5 million in sales opportunities. Designed new processes and procedures for creating and tracking content, in addition to resource documentation. Awarded team “Marketing MVP” award in Q3 2019.
F

Contributor for The Layout

FlywheelAug 2018 - Feb 2019 • 7 mosWrote content marketing articles on a monthly basis geared towards business users.
3

Fashion, Lifestyle, and Culture Writer

303 MagazineJan 2017 - Apr 2017 • 4 mosWrote weekly fashion, lifestyle, and culture articles over the course of 3 months on local people, places, and events in the Denver Metro Area. Served an audience of 8 million readers. Attended Denver Fashion Weekend.
R

Editor-in-Chief of College Avenue Magazine

Rocky Mountain Student Media Corp.Dec 2014 - Dec 2016 • 2 yrs 1 moManaged a staff of over 20 writers, photographers, and designers. Coordinated promotional efforts for the magazine on social media. Published and promoted 15 print issues and consistent online content. Redesigned, rebranded, and restructured 4 issues of the magazine. Collaborated with other entities on campus to contribute to the content of the magazine.
R

Blog Manager

Rocky Mountain Student Media Corp.Aug 2014 - May 2015 • 10 mosManaged The Collegian's four on-going sponsored blogs. Contributed and edited weekly content. Coordinated and posted social media posts to promote blogs.
R

Contributing Writer for College Avenue Magazine

Rocky Mountain Student Media Corp.Aug 2013 - May 2015 • 1 yr 10 mosContributed articles for monthly issues and online. Worked with designers to bring stories to life with imagery. Had feature story for 2 issues.
F

Features Editor

Fashion Report COAug 2014 - Dec 2015 • 1 yr 5 mosWrote features articles for both web and print on fashion's influence in a historical and cultural context. Managed a staff of 10-15 writers. Responsible for curating articles on current events in the fashion industry. Covered local fashion events in both Fort Collins and Denver.

Education

U

University of Colorado Denver

Master of Science - MS, Marketing - Brand Communications in the Digital Era2018 - 2020
C

Colorado State University

B.A. Journalism and Media Communication, Merchandising, Business Administration2013 - 2016

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Brand media & content strategist helping creative brand leaders become tastemakers by turning their POV into unforgettable content
With 10+ years of marketing, writing, and branding experience, I've worked with 20+ enterprises, startups, and creative entrepreneurs to grow their brands through content, social media, and brand marketing.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Alexa are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Alexa Phillips

Content Marketing Manager • Social Media Marketing Specialist • Creative & Brand Strategist • Seattle, WA, US
Brand Strategy
Content Strategy
Social Media Management
Branding
Brand Management
Brand Development
Social Media
Content Creation
Marketing Strategy
Messaging Strategy
Blog Marketing
Integrated Marketing
Social Media Marketing
Email Marketing
Media Communications
Copy Editing
Editing
Written Communication
Content Management
Sales Copy
Ghost Writing
Copywriting
Writing
Journalism
Blogs
Blog Writing
Content Writing
Marketing
Content Planning
Content Development
Available for hire fromNegotiable
Contracts

Projects

Fractional Content & Social Media Marketing Lead, PTO Exchange

PTO Exchange needed someone to focus on building up its content and social media presence. This included writing blogs, long-form content (ebooks, whitepapers, etc.), and posting and managing its social media presence, mainly on LinkedIn. PTO Exchange also needed someone who was an extension of its marketing team and could be its go-to for all things content. Results: - Increased social audience by 42% YoY - Increased blog production by 185% YoY - Improved SEO ranking

Fractional Content & Social Media Marketing Lead, Batten

Batten sought a fractional content and social media manager to develop a content and social strategy, produce net-new blog content, oversee freelancers, and manage and grow its social channels. Outcomes: - Increased content on site by 700% YoY and resource page traffic by 40% - Created 60+ SEO-driven blog posts, including 10 product reviews - Increased social audience and brand awareness

SEO Glossary, Endava

Worked with SEO experts and SMEs to execute over 70 SEO glossary pages.

Work History

B

Founder & CEO

Bright Eyes CreativeFreelancerBright Eyes Creative is a creative studio helping creative brand leaders become tastemakers by turning their POV into content-driven brands. Freelance Writing: Write marketing content (blogs, ebooks, case studies, emails, web copy, social copy, etc.) and create content marketing strategies for B2B SaaS startups and enterprises that help build brand awareness, establish domain authority, connect with audiences, and convert prospects into customers. Fractional Marketing Consulting: Help early-stage B2B SaaS startups guide their content and social media marketing efforts to deliver high-impact programs, strategies, and campaigns that align with their brand strategy and drive brand awareness and growth. Consulting & Education: Educate creative service providers on creating long-form content and brand media to lead conversations and connect with audiences. Past & Present Clients: Privacera, Microsoft, Batten, PTO Exchange, Primer.ai, LuccaZara,Moonlight Editorial, Sprout Social, Endava, Contently
P

Founding Member

PollenJun 2023 - Jul 2024 • 1 yr 2 mos
T

Social Media Manager

TIBCOOct 2020 - Apr 2021 • 7 mosSpearheaded selection and implementation of a new social media publishing, reporting, listening, and employee advocacy tool that reaches an audience of over 300,000 followers and 5,000 employees. Established and owned new processes and procedures for social media content submission, benchmarks, and campaign development, execution, and tracking. Provided custom, data-driven strategy for over 20 programs and groups supporting B2B marketing, sales, and human resource initiatives that align with company objectives and key results. Delivered monthly and quarterly performance metrics to over a dozen senior management, executives, and program leads; present findings at quarterly business reviews to an audience of over 100 internal stakeholders. Developed creative and innovative content based on current trends to communicate the brand story, gain brand awareness, and increase brand exposure, resulting in audience growth of 400% and over 950M reach. Collaborated across cross-functional internal teams and external partners to plan and execute high-exposure marketing and brand programs that contribute to millions of dollars in annual revenue.
T

Senior Marketing Content Specialist

TIBCOFeb 2017 - Sep 2020 • 3 yrs 8 mosCreated written content for over 20 internal programs and groups; owned content strategy and development for 7 marketing brand programs, including Mercedes-AMG Petronas F1 partnership. Wrote over 170 blog posts and dozens of other B2B digital marketing and technical content for brand awareness and demand generation campaigns. Reviewed analytics to continuously monitor content success and modified content strategy accordingly. Increased content output by 86% and contributed over $1.5 million in sales opportunities. Designed new processes and procedures for creating and tracking content, in addition to resource documentation. Awarded team “Marketing MVP” award in Q3 2019.
F

Contributor for The Layout

FlywheelAug 2018 - Feb 2019 • 7 mosWrote content marketing articles on a monthly basis geared towards business users.
3

Fashion, Lifestyle, and Culture Writer

303 MagazineJan 2017 - Apr 2017 • 4 mosWrote weekly fashion, lifestyle, and culture articles over the course of 3 months on local people, places, and events in the Denver Metro Area. Served an audience of 8 million readers. Attended Denver Fashion Weekend.
R

Editor-in-Chief of College Avenue Magazine

Rocky Mountain Student Media Corp.Dec 2014 - Dec 2016 • 2 yrs 1 moManaged a staff of over 20 writers, photographers, and designers. Coordinated promotional efforts for the magazine on social media. Published and promoted 15 print issues and consistent online content. Redesigned, rebranded, and restructured 4 issues of the magazine. Collaborated with other entities on campus to contribute to the content of the magazine.
R

Blog Manager

Rocky Mountain Student Media Corp.Aug 2014 - May 2015 • 10 mosManaged The Collegian's four on-going sponsored blogs. Contributed and edited weekly content. Coordinated and posted social media posts to promote blogs.
R

Contributing Writer for College Avenue Magazine

Rocky Mountain Student Media Corp.Aug 2013 - May 2015 • 1 yr 10 mosContributed articles for monthly issues and online. Worked with designers to bring stories to life with imagery. Had feature story for 2 issues.
F

Features Editor

Fashion Report COAug 2014 - Dec 2015 • 1 yr 5 mosWrote features articles for both web and print on fashion's influence in a historical and cultural context. Managed a staff of 10-15 writers. Responsible for curating articles on current events in the fashion industry. Covered local fashion events in both Fort Collins and Denver.

Education

U

University of Colorado Denver

Master of Science - MS, Marketing - Brand Communications in the Digital Era2018 - 2020
C

Colorado State University

B.A. Journalism and Media Communication, Merchandising, Business Administration2013 - 2016

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.