Azul Gabrielson

Content Strategy

Brand Strategy

Marketing

Campaign Management

Influencer Marketing

Content Creation

Digital Marketing

TikTok Management

Modeling

Available for hire fromNegotiable

Full-Time Roles

Contracts

Content creator with creative ideas that bring lots of business

I am a social media and marketing specialist based in Los Angeles available for in person or remote roles. I’m passionate about creating a voice and brand image that aligns with the brand message, and love helping brands take their social presence to the next level. I have extensive experience in the social media realm, and specialize in influencer marketing and social media management and marketing. My full resume is available via my LinkedIn below!

Work History

Head of Influencer Marketing

Passion Tree Hard Seltzer Contract EmployeeNov 2023 - May 2024 • 7 mos-Creating list of influencers/content creators with relevant demographics -Running analytic reports on chosen influencers to ensure engagement rate is high -Influencer outreach to gage interest in potential collaborations -Negotiating rates, and deliverables per influencer depending on analytics, follower count, and interest -Ensuring deliverables live up to standards of agreed upon content, and ensuring content is posted by previously discussed deadlines -Managing sourcing assistants to ensure they are finding adequate creators for collaborations

Concierge/Customer Service

Cyclebar Jan 2018 - Aug 2019 • 1 yr 8 mosCustomer Service - Greeting clients, providing amenities, and addressing client needs and concerns • Assisting instructors and administrators with audio-visual, technological, and organizational needs Assisting each rider with their specific equipment set up and customizing equipment to their specific needs • Highly detailed cleaning of athletic equipment and facility; restocking supplies; performing overall cleaning duties in common areas, locker room, theater, and restrooms

Retail store manager

The Collection Jun 2019 - Oct 2020 • 1 yr 5 mos• Managing all social media accounts, such as Instagram, TikTok, Pinterest; creating and editing content, responding to customer inquiries, posting daily stories and feed posts, analyzing analytics and demographics to properly grow accounts • Buying from wholesalers as well as communicating custom orders with our in-house designers Merchandising; displaying proper descriptions and signage of all promotions and designer descriptions for every display, as well ensuring windows and displays were properly organized for optimal sales Welcoming customers into the store, and providing personal-styling and a luxury in store experience Organizing photo shoots; creating shoot concept/mood boards, casting models, styling, assisting on set, modeling Processed sales, orders, and managed inventory Oversaw store cleanliness, operations and organization on a daily basis.

Manager

Personal Assistant & Manager for Social Media InfluencerManaging brand deals/collaborations/contracts for social media influencer with over 6 million followers across all platforms Negotiating brand contracts to ensure influencer gets appropriate compensation per post/story Managing posting, assisting with shooting and producing content, ensuring final posting and compensation are completed as communicated Assisting with travel coordination, and making sure all meetings and calls are completed as discussed

UGC Creator

Freelance Creating visually appealing and creative content for brands and ensuring products are being promoted effectively to encourage sales • Following scripts provided, or creating scripts if not provided Ensuring instructions are followed correctly to ensure brand satisfaction Editing videos to create final video, and adding music or voice over to match aesthetic

Education

San Jose State University

Bachelors Degree , Business Jan 2024 - Present

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