Top Talent like Brenna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Recently Active

Brenna McCarthy

PR and Communications Specialist
Available for hire fromNegotiable
Contracts
Content Monster | B2B AI marketing, comms, storytelling | freelance, fractional, contractor
I’m a storyteller at heart—crafting narratives that don’t just inform but resonate, engage, and inspire action. With over 13 years of experience, I’ve worn many hats (sometimes all at once), navigating industries from scrappy PR agencies to Fortune 500 giants like a creative chameleon. I thrive on collaboration, team culture, and bringing authenticity into every aspect of my work. Whether leading a content team, strategizing for growth, or simplifying complex ideas, I believe in showing up as your whole self—and creating spaces where others feel empowered to do the same. For nearly a decade, I’ve worked at the intersection of AI, communications, and marketing, shaping public perception around emerging technology from 2015 to today. From demystifying AI for broad audiences to crafting narratives that highlight its transformative potential, I’ve helped define the conversation around its evolution. Beyond content strategy and marketing ops, I love exchanging ideas with brilliant minds. I’m currently open to consulting, speaking engagements, and writing opportunities with teams and leaders eager to push the boundaries of storytelling and strategy. What sets me apart: Adaptability & Creativity: Whether it’s shaping brand narratives for startups or scaling operations for global enterprises, I connect the dots between strategy, execution, and results—all without losing creative integrity. People-first thinking: I don’t just think about audiences—I think about people. From cutting production time by 50% to driving engagement with multilingual content in eight languages, I build strategies that meet real human needs. Content ops excellence: I streamline workflows, implement scalable processes, and build content programs that drive impact—whether managing $1B+ in revenue or launching new initiatives from scratch. At the end of the day, I’m passionate about authentic storytelling, meaningful connection, and working alongside smart, curious people. Let’s collaborate, chat, and make some magic happen.

Work History

C

Fractional/Contract Communications and Marketing Strategist

CommsConsultants.comAs a Fractional/Contract Communications and Marketing Strategist, responsible for developing and implementing strategic communication and marketing plans to enhance brand visibility and engagement.
B

AI-focused consultant | thought leadership, brand voice & content strategy

Brenna McCarthyAs an AI-focused consultant specializing in thought leadership, brand voice, and content strategy, I help AI and tech companies find their voice, sharpen their point of view, and stand out in a sea of sameness. I build thought leadership platforms for executives and brands, developing content strategies that transform expertise into influence. From POV-driven articles and keynote-ready messaging to ghostwritten LinkedIn content and strategic brand narratives, I bridge the gap between complex technology and human-centered storytelling. Services include thought leadership development, content and editorial strategy, messaging and positioning for AI products, and go-to-market storytelling.
C

Caregiving

Career BreakApr 2024 - Aug 2024 • 5 mosTook a career break for caregiving responsibilities.
I

Senior Brand and Content Strategist, generative AI

IBMApr 2023 - Apr 2024 • 1 yr 1 moLed AI innovation campaign, including editorial calendar, content strategy, expert sourcing, and identifying distribution channels. Partnered with creative to produce high-impact video content, expanding reach across email campaigns, social media, podcasts, and events. Boosted viewership 10x through targeted campaigns. Recognized for strategic thinking and storytelling around emerging enterprise software. Scaled content for global audiences and translated key assets in eight languages. Led content strategy for 2024 Threat Intelligence Index, exceeding campaign goals.
I

Marketing Content Manager, Content Strategy and Operations

IBMSep 2021 - Apr 2023 • 1 yr 8 mosManaged a five-person content operations team to scale high-quality content creation efficiently. Optimized workflows to accelerate translations and strengthen the global content pipeline. Cut content production time by 50% by developing a strategic promotional kit framework. Developed an organizational culture framework to enhance employee engagement. Applied a growth mindset in training and mentoring junior staff, resulting in improved department efficiency.

Education

M

Marist University

Bachelor of Arts, Communications/Public Relations2007 - 2011

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Content Monster | B2B AI marketing, comms, storytelling | freelance, fractional, contractor
I’m a storyteller at heart—crafting narratives that don’t just inform but resonate, engage, and inspire action. With over 13 years of experience, I’ve worn many hats (sometimes all at once), navigating industries from scrappy PR agencies to Fortune 500 giants like a creative chameleon. I thrive on collaboration, team culture, and bringing authenticity into every aspect of my work. Whether leading a content team, strategizing for growth, or simplifying complex ideas, I believe in showing up as your whole self—and creating spaces where others feel empowered to do the same. For nearly a decade, I’ve worked at the intersection of AI, communications, and marketing, shaping public perception around emerging technology from 2015 to today. From demystifying AI for broad audiences to crafting narratives that highlight its transformative potential, I’ve helped define the conversation around its evolution. Beyond content strategy and marketing ops, I love exchanging ideas with brilliant minds. I’m currently open to consulting, speaking engagements, and writing opportunities with teams and leaders eager to push the boundaries of storytelling and strategy. What sets me apart: Adaptability & Creativity: Whether it’s shaping brand narratives for startups or scaling operations for global enterprises, I connect the dots between strategy, execution, and results—all without losing creative integrity. People-first thinking: I don’t just think about audiences—I think about people. From cutting production time by 50% to driving engagement with multilingual content in eight languages, I build strategies that meet real human needs. Content ops excellence: I streamline workflows, implement scalable processes, and build content programs that drive impact—whether managing $1B+ in revenue or launching new initiatives from scratch. At the end of the day, I’m passionate about authentic storytelling, meaningful connection, and working alongside smart, curious people. Let’s collaborate, chat, and make some magic happen.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Brenna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Brenna McCarthy

PR and Communications Specialist
Available for hire fromNegotiable
Contracts

Work History

C

Fractional/Contract Communications and Marketing Strategist

CommsConsultants.comAs a Fractional/Contract Communications and Marketing Strategist, responsible for developing and implementing strategic communication and marketing plans to enhance brand visibility and engagement.
B

AI-focused consultant | thought leadership, brand voice & content strategy

Brenna McCarthyAs an AI-focused consultant specializing in thought leadership, brand voice, and content strategy, I help AI and tech companies find their voice, sharpen their point of view, and stand out in a sea of sameness. I build thought leadership platforms for executives and brands, developing content strategies that transform expertise into influence. From POV-driven articles and keynote-ready messaging to ghostwritten LinkedIn content and strategic brand narratives, I bridge the gap between complex technology and human-centered storytelling. Services include thought leadership development, content and editorial strategy, messaging and positioning for AI products, and go-to-market storytelling.
C

Caregiving

Career BreakApr 2024 - Aug 2024 • 5 mosTook a career break for caregiving responsibilities.
I

Senior Brand and Content Strategist, generative AI

IBMApr 2023 - Apr 2024 • 1 yr 1 moLed AI innovation campaign, including editorial calendar, content strategy, expert sourcing, and identifying distribution channels. Partnered with creative to produce high-impact video content, expanding reach across email campaigns, social media, podcasts, and events. Boosted viewership 10x through targeted campaigns. Recognized for strategic thinking and storytelling around emerging enterprise software. Scaled content for global audiences and translated key assets in eight languages. Led content strategy for 2024 Threat Intelligence Index, exceeding campaign goals.
I

Marketing Content Manager, Content Strategy and Operations

IBMSep 2021 - Apr 2023 • 1 yr 8 mosManaged a five-person content operations team to scale high-quality content creation efficiently. Optimized workflows to accelerate translations and strengthen the global content pipeline. Cut content production time by 50% by developing a strategic promotional kit framework. Developed an organizational culture framework to enhance employee engagement. Applied a growth mindset in training and mentoring junior staff, resulting in improved department efficiency.

Education

M

Marist University

Bachelor of Arts, Communications/Public Relations2007 - 2011

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.