Danielle Calabrese

Social Media Marketing Specialist • Graphic Designer • Content Marketing Manager • Danbury, CT, US

Analytics

Blog Writing

Wix

Wordpress

Short Video Ads

Adobe Premiere Pro

Adobe Illustrator

Adobe Audition

Canva

Graphic Design

Copywriting

Acting

Ideation

Photography

Voice Over

Creative Thinking

Shopify

YouTube Analytics

Final Cut Pro

Thumbnail Design

Adobe Creative Cloud

Memes

Adobe After Effects

Creative Marketing

Adobe Creative Suite

Motion Graphics

YouTube

Facebook

Sprout

Reels

TikTok

Video Editing

Available for hire fromNegotiable

Contracts

Content Creator with a passion for creating eye-catching content. With experience in video & audio editing, graphic design, and social media management, I have successfully created engaging content for each brand that I worked with.

Projects

Video Edit Synchronized to Sound Example

A video designed to showcase auto detail service process through synchronized edits to the beats in background music

Narrated Process Walkthrough Video Example

A video to showcase the in depth auto detailing process.

Step-by-Step Tutorial - Graphic/Static Content

A piece of static content designed to educate viewers on how to use the Instagram link in bio in order to book an appointment.

Animated Graphic Example

An animated graphic made to acknowledge pain points drivers in the summer season and generate more car wash sales.

Work History

Multimedia Specialist

Splash Management LLCFilm and edit video content using Adobe Creative Cloud and Capcut. The content is uploaded to TikTok, Instagram, Facebook, YouTube Shorts, and Threads using Sprout Social. Plan monthly content for multiple platforms resulting in increased engagement (+74% TikTok followers, +70% Threads followers, +65% Facebook followers, +33% YouTube Subscribers, and +22% Instagram followers). Create graphics for Social Media, email, and text communications. Record and perform analytics on KPIs, viewership, engagement, followers, and demographics across all social platforms, campaigns, and customer outreach channels. Conduct research of relevant and upcoming trends on social media, paying close attention to and leveraging functionality based on algorithm updates. Conduct competitor analysis using RivalIQ. Monitor and update Google business listings ensuring all information is accurate while tracking number of reviews and overall ratings. Design and order signage used on site at 60+ locations. Design print material for a promotional campaign that used in 55+ locations. Coordinate donations with charitable organizations that partner with Splash Car Wash. Participate in weekly meetings and contribute ideas that are implemented into marketing strategies. Author blog content as needed using WordPress.

Creative Specialist & Community Manager Intern

MemoreDec 2022 - May 2023 • 6 mosManage Memore's influencer program by approving and admitting applicants through Shopify Collabs. Examine influencers' social media platforms and related analytics to ensure they align with the Memore brand. Collaborate with the CEO to plan paid influencer campaigns and manage influencer data/analytics using Google Sheets. Collaborate with the Marketing Director on various projects involving social media management, video production, and influencer communications. Create promotional content for Memore's social media platforms. Design graphics using Canva and wrote copy for the influencer newsletters and welcome emails. Create CSV contact lists to manage influencer communications. Send welcome emails/newsletters to our influencers through Klaviyo. Design an Influencer Brand Guide using Canva, to outline content guidelines and expectations for influencers in the ambassador program. Design email templates with embedded links using Klaviyo for bi-weekly influencer communication. Edit TikTok videos to repurpose them for other social media platforms using CapCut. Create and manage the Influencer Facebook Group. Attend weekly planning and status report meetings.

Audiobook Editor

ScholasticFeb 2023 - Apr 2023 • 3 mosListen to raw audio files, and determine which audio takes were included in the final cut. Sequence the audio clips for 16 audiobooks. Eliminate dead space or unintentional sounds from the narrator. Export project files into .WAV files for scoring background music and sound effects. Edit raw audio files to reflect script notes from recording sessions including pickups and additional character voices.

Voiceover Talent

ScholasticJan 2020 - Aug 2022 • 2 yrs 8 mosPerformed as different characters in various titles for Young Adult & Children's book titles. Performed background voice over work in approximately 10+ Scholastic Inc.'s Book Title DVDs.

Second Assistant Director for Lux Freer

Triple Threat AcademyAug 2022 - Aug 2022 • 1 moWorked with Director, Cynthia Gibb, Golden Globe nominee, as well as the First Assistant Director to address film logistics and operations such as: Assembly and breakdown of camera equipment, rigs, and tripods at the start and end of the shoot. Lighting setup and assistance with lavalier microphones. Communications to various departments to maintain filming schedule as per the call sheet and stripboard. Supervised a cast of 24 people of varying ages and skill levels.

Education

Sacred Heart University

Media Arts & Theatre Arts, Film/Cinema/Video Studies2018 - 2022

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