Destiny Eicher

Brand Management

Brand Strategy

Digital Marketing

Available for hire fromNegotiable

Contracts

Full-Time Roles

Social helper

Hey! I’m Destiny a social media manager with broad marketing experience from copywriting to product marketing.

Work History

Social Media Manager

ttcInnovationsFull-time EmployeeCreated, managed, wrote copy for, and scheduled social posts for LinkedIn, Facebook, Instagram, and TikTok using HubSpot and natively scheduling. Reported on KPIs for social platforms, newsletters, and website analytics. Managed pre and post-event marketing tasks, such as emails, social posts, website banners, and swag orders. Qualified MQLs in HubSpot to pass onto sales team, wrote and distributed press releases for awards and big events.

Social Media Manager

TopcoderFull-time EmployeeMar 2023 - Dec 2023 • 10 mosExecuted company-wide social media training to better educate employees on social practices and etiquette. Owned social media channels from YouTube to TikTok in terms of strategy, execution, and content. Increased engagement across platforms by 100%, and had consecutive months of 100,000+ impressions across platforms. Curated and executed social plans and calendars for product launches and ongoing campaigns • Led monthly content meetings to align on all content needs, bottlenecks, and prioritization. Planned and executed thought leadership plans for members of the SLT.

Education

Pennsylvania State University

Marketing and International Business, BusinessAug 2017 - May 2021

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