Top Talent like Dhivya are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Dhivya Ramanujam

Copywriter
Brand Strategy
Sales Copy
Marketing
Content Strategy
Content Writing
Copywriting
Available for hire fromNegotiable
Contracts
Copywriter & Content Marketing Strategist | Expert in Fintech & B2B User Research
Hey. I’m a copywriter and content marketer based in San Francisco. I partner with emerging brands to craft engaging narratives that resonate with customers and prospects. I approach content marketing and storytelling by blending 3 pillars: The cultural archetypes that are at play ('who's and 'why's), the current landscape and trends that impact your industry, and a mindset of creative experimentation with deep attention to your brand and voice of customer. Areas I can help with include inbound marketing, website content strategy, ad copywriting, and ad-hoc content projects. I'm a content strategist and creative storyteller, helping clients turn their brand into compelling campaigns and marketing narratives.

Work History

F

Copywriter & Brand Strategist

FreelanceRedesigned brand messaging and landing page copy to drive patient inquiries for health clinic clients in Indiana. Rebranded the value proposition and taglines to drive B2B leads for Terminal 5 (employee relocation service). Developed targeted messaging to drive router sales for eero's (Amazon) Super Bowl and March Madness ad campaigns.
S

Brand & Marketing Copywriter

ScapiaApr 2022 - Nov 2022 • 8 mosPartnered with the founding team to design brand and UX content from zero-to-one for a credit card product with travel rewards. Designed the value proposition, brand taglines, end-to-end product flows, onboarding experiences, brand voice and tones, and promotional content to take the product from concept stage to alpha launch.
O

User Researcher

ObviousJan 2020 - Dec 2020 • 1 yrPartnered with the founding team to design a minimum viable product (zero to alpha) for beginner mutual fund investors through iterative research with 100+ prospect users. Designed and evaluated retail interventions to drive low Sodium salt sales in rural outlets in Southern India. Commissioned by Resolve to Save Lives, insights from our research helped inform strategies to minimize hypertension in households.
Q

Senior Associate Design Research and Strategy

Quicksand Design StudioDec 2018 - Dec 2019 • 1 yr 1 moLed global user studies to unlock design opportunities for Jira and GSuite (~350 user interviews). Developed an actionable framework of UX, content and analytics guidelines for the Gates Foundation’s interventions for adolescent reproductive health by partnering with subject matter experts and program stakeholders.
M

Brand & UX strategist

Multiple ClientsSep 2017 - Nov 2018 • 1 yr 3 mosLed UX audits and design recommendations to improve usability and user engagement for an enterprise collaboration software for Kresna Investments, Jakarta. Designed core user flows, product demos and promotional narratives to drive global user acquisition and engagement for Kriyadocs — a multi-sided e-publishing software (for authors and publishers). Led analytics and notifications to drive user engagement for Vookmark — an in-house video bookmarking tool.
N

UX Designer

NFN LabsJun 2016 - Aug 2017 • 1 yr 3 mosLed a team of 2 designers to audit and redesign the mobile user experience of HDFC — India’s largest private sector bank. Designed core user flows and interactive prototypes for a pre-seed stage recruitment portal offering personalized experiences for recruiters, job-seekers and employers.
M

Trainee decision scientist

Mu Sigma Business SolutionsFeb 2014 - Mar 2016 • 2 yrs 2 mosDelivered data-driven recommendations for 2 Fortune-50 clients, helping them achieve annual savings of up to ~60M.

Education

A

Anna University Chennai

Bachelor’s Degree, Electronics and Communication Engineering2009 - 2013

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Copywriter & Content Marketing Strategist | Expert in Fintech & B2B User Research
Hey. I’m a copywriter and content marketer based in San Francisco. I partner with emerging brands to craft engaging narratives that resonate with customers and prospects. I approach content marketing and storytelling by blending 3 pillars: The cultural archetypes that are at play ('who's and 'why's), the current landscape and trends that impact your industry, and a mindset of creative experimentation with deep attention to your brand and voice of customer. Areas I can help with include inbound marketing, website content strategy, ad copywriting, and ad-hoc content projects. I'm a content strategist and creative storyteller, helping clients turn their brand into compelling campaigns and marketing narratives.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Dhivya are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Dhivya Ramanujam

Copywriter
Brand Strategy
Sales Copy
Marketing
Content Strategy
Content Writing
Copywriting
Available for hire fromNegotiable
Contracts

Work History

F

Copywriter & Brand Strategist

FreelanceRedesigned brand messaging and landing page copy to drive patient inquiries for health clinic clients in Indiana. Rebranded the value proposition and taglines to drive B2B leads for Terminal 5 (employee relocation service). Developed targeted messaging to drive router sales for eero's (Amazon) Super Bowl and March Madness ad campaigns.
S

Brand & Marketing Copywriter

ScapiaApr 2022 - Nov 2022 • 8 mosPartnered with the founding team to design brand and UX content from zero-to-one for a credit card product with travel rewards. Designed the value proposition, brand taglines, end-to-end product flows, onboarding experiences, brand voice and tones, and promotional content to take the product from concept stage to alpha launch.
O

User Researcher

ObviousJan 2020 - Dec 2020 • 1 yrPartnered with the founding team to design a minimum viable product (zero to alpha) for beginner mutual fund investors through iterative research with 100+ prospect users. Designed and evaluated retail interventions to drive low Sodium salt sales in rural outlets in Southern India. Commissioned by Resolve to Save Lives, insights from our research helped inform strategies to minimize hypertension in households.
Q

Senior Associate Design Research and Strategy

Quicksand Design StudioDec 2018 - Dec 2019 • 1 yr 1 moLed global user studies to unlock design opportunities for Jira and GSuite (~350 user interviews). Developed an actionable framework of UX, content and analytics guidelines for the Gates Foundation’s interventions for adolescent reproductive health by partnering with subject matter experts and program stakeholders.
M

Brand & UX strategist

Multiple ClientsSep 2017 - Nov 2018 • 1 yr 3 mosLed UX audits and design recommendations to improve usability and user engagement for an enterprise collaboration software for Kresna Investments, Jakarta. Designed core user flows, product demos and promotional narratives to drive global user acquisition and engagement for Kriyadocs — a multi-sided e-publishing software (for authors and publishers). Led analytics and notifications to drive user engagement for Vookmark — an in-house video bookmarking tool.
N

UX Designer

NFN LabsJun 2016 - Aug 2017 • 1 yr 3 mosLed a team of 2 designers to audit and redesign the mobile user experience of HDFC — India’s largest private sector bank. Designed core user flows and interactive prototypes for a pre-seed stage recruitment portal offering personalized experiences for recruiters, job-seekers and employers.
M

Trainee decision scientist

Mu Sigma Business SolutionsFeb 2014 - Mar 2016 • 2 yrs 2 mosDelivered data-driven recommendations for 2 Fortune-50 clients, helping them achieve annual savings of up to ~60M.

Education

A

Anna University Chennai

Bachelor’s Degree, Electronics and Communication Engineering2009 - 2013

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.