Top Talent like Frey are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Frey Soh

Social Media Marketing Specialist •
Social Media Design
Content Creation
Social Media Marketing
Campaign Marketing
Marketing Analytics
Marketing
Available for hire fromNegotiable
Contracts
Digital Marketing Specialist | Social Media Strategist
With a Bachelor of Science in Business Management with Communications from the University of Birmingham, I have developed a robust career in marketing, specializing in digital and social media strategies. Currently, I serve as a Marketing Executive at Haw Par Corporation Limited, where I excel in budget management, campaign coordination, and new product development. Previously, I was a Group Marketing Executive at HBA/Hirsch Bedner Associates, where I significantly increased social media engagement and collaborated with international agencies to enhance brand visibility. At Kempinski Hotels, I led social media initiatives that dramatically boosted reach and engagement. My early career at Empire Eats Group involved driving substantial social media growth and executing successful marketing campaigns. My expertise lies in crafting compelling brand narratives, optimizing digital marketing efforts, and fostering strong cross-functional collaborations to achieve business objectives.

Work History

H

Marketing Executive

Haw Par Corporation LimitedMarketing Executive skilled in tracking A&P fund spending, ensuring budget compliance, and coordinating with distributors for financial accuracy. Experienced in managing campaign timelines, providing KPI reporting, and supporting administrative functions to enhance team efficiency. Successfully managed administrative tasks for New Product Development, including artwork approvals and regulatory compliance, to facilitate successful product launches.
H

Group Marketing Executive

HBA/Hirsch Bedner AssociatesJun 2021 - Jan 2023 • 1 yr 8 mosManaged multi-platform social media accounts, driving significant follower growth (9,000+ on LinkedIn, 6,000+ on Instagram). Led digital marketing campaigns, boosting LinkedIn engagement by 30-50% MoM. Collaborated remotely with agencies across three regions to execute social media and PR campaigns, ensuring seamless communication. Developed brand messaging and marketing materials to enhance visibility and support business development.
K

Marketing Executive

Kempinski HotelsAug 2019 - Jun 2021 • 1 yr 11 mosSpearheaded social media marketing, driving a 2,357% increase in reach and 450% growth in Instagram followers. Optimized Meta ad campaigns, resulting in a 628% increase in post reach and 148% rise in Facebook engagement. Produced engaging content, managed product launches, and led influencer collaborations. Successfully adapted to remote work, ensuring continuous brand engagement and effective team collaboration.
E

Marketing Executive

Empire Eats GroupNov 2016 - Aug 2019 • 2 yrs 10 mosManaged social media, driving 4,700+ new Instagram followers and a 745% engagement increase for The Secret Mermaid bar through paid ads and content strategies. Developed and executed email marketing and event promotions, achieving 100% attendance at key industry events.

Education

U

University of Birmingham

Bachelor of Science - BS, Business Management with Communications2017 - 2019

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital Marketing Specialist | Social Media Strategist
With a Bachelor of Science in Business Management with Communications from the University of Birmingham, I have developed a robust career in marketing, specializing in digital and social media strategies. Currently, I serve as a Marketing Executive at Haw Par Corporation Limited, where I excel in budget management, campaign coordination, and new product development. Previously, I was a Group Marketing Executive at HBA/Hirsch Bedner Associates, where I significantly increased social media engagement and collaborated with international agencies to enhance brand visibility. At Kempinski Hotels, I led social media initiatives that dramatically boosted reach and engagement. My early career at Empire Eats Group involved driving substantial social media growth and executing successful marketing campaigns. My expertise lies in crafting compelling brand narratives, optimizing digital marketing efforts, and fostering strong cross-functional collaborations to achieve business objectives.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Frey are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Frey Soh

Social Media Marketing Specialist •
Social Media Design
Content Creation
Social Media Marketing
Campaign Marketing
Marketing Analytics
Marketing
Available for hire fromNegotiable
Contracts

Work History

H

Marketing Executive

Haw Par Corporation LimitedMarketing Executive skilled in tracking A&P fund spending, ensuring budget compliance, and coordinating with distributors for financial accuracy. Experienced in managing campaign timelines, providing KPI reporting, and supporting administrative functions to enhance team efficiency. Successfully managed administrative tasks for New Product Development, including artwork approvals and regulatory compliance, to facilitate successful product launches.
H

Group Marketing Executive

HBA/Hirsch Bedner AssociatesJun 2021 - Jan 2023 • 1 yr 8 mosManaged multi-platform social media accounts, driving significant follower growth (9,000+ on LinkedIn, 6,000+ on Instagram). Led digital marketing campaigns, boosting LinkedIn engagement by 30-50% MoM. Collaborated remotely with agencies across three regions to execute social media and PR campaigns, ensuring seamless communication. Developed brand messaging and marketing materials to enhance visibility and support business development.
K

Marketing Executive

Kempinski HotelsAug 2019 - Jun 2021 • 1 yr 11 mosSpearheaded social media marketing, driving a 2,357% increase in reach and 450% growth in Instagram followers. Optimized Meta ad campaigns, resulting in a 628% increase in post reach and 148% rise in Facebook engagement. Produced engaging content, managed product launches, and led influencer collaborations. Successfully adapted to remote work, ensuring continuous brand engagement and effective team collaboration.
E

Marketing Executive

Empire Eats GroupNov 2016 - Aug 2019 • 2 yrs 10 mosManaged social media, driving 4,700+ new Instagram followers and a 745% engagement increase for The Secret Mermaid bar through paid ads and content strategies. Developed and executed email marketing and event promotions, achieving 100% attendance at key industry events.

Education

U

University of Birmingham

Bachelor of Science - BS, Business Management with Communications2017 - 2019

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.