Top Talent like Grace are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Grace De La Mare
Social Media Marketing Specialist • Community Manager • Creative & Brand Strategist • San Diego, CA, US
Brand Ambassador
Brand Management
Copywriting
Editing
Social Media Design
Marketing Strategy
Instagram Reels
Digital Advertising
Reels
Facebook
Affiliate Marketing
TikTok
Social Media Marketing
Social Media
Digital Marketing
Instagram
Marketing
Social Media Management
Influencer Marketing
Digital Marketing Professional with a Proven Track Record in Strategic Growth and Brand Engagement
Innovative, analytical, and highly collaborative marketing professional with 6+ years of experience in digital marketing across influencer, ambassador, affiliate, paid social and growth partnerships. Passionate about driving impactful collaborations and strategic growth through the power of fostering relationships - with a proven track record of spearheading transformative initiatives to elevate brand engagement!
Projects
Keynote Speaker at Meltwater Conference
• Presented a comprehensive session at an industry conference highlighting the significance of brand advocacy by leveraging social media influencers and the actionable steps behind planning and implementing a partnership project. • Recognized as a best-in-class influencer marketing program in the industry. See MoreWork History
A
Senior Influencer Marketing Manager
Allegiant• Managed and took ownership of over 100+ influencer partnership accounts to ensure client retention through creative strategy, assessing client needs, developing relationships, identifying solutions, and driving renewals. • Leveraged data from MSA teams to drive decision-making processes within paid social and partnership opportunities. • Developed the Brand Ambassador Program that expanded the influencer network by 30%, increasing brand reach, impressions, and engagements by up to 50% each quarter. • Negotiated compensation and contract terms with partners and clients, successfully managing a $500K annual project budget by tracking expenses and allocating resources. • Recommended and implemented data-driven strategic goals and recommendations to senior management, resulting in a 400% increase in program KPIs from 2021 to 2024. • Designed and implemented a promotion code system that enabled influencers to drive over $3.8M in revenue. • Recognized as a best-in-class influencer program and presented a comprehensive session at the Meltwater industry conference highlighting the significance of brand advocacy by leveraging social media influencers.A
Influencer Marketing Specialist
AllegiantJul 2021 - Jan 2024 • 2 yrs 7 mos• Brought on to the Allegiant team to facilitate the creation and development of the Influencer Program. • Managed 400+ influencer partnerships providing direction, guidance, and support throughout the partnership. • Produced monthly analysis reports and led meetings with senior management to effectively convey the significance and progression of current Influencer Program initiatives. • Collaborated cross-functionally with Sponsorship, Brand, Customer Engagement, Partnership, Voice Network, Finance, and Customer Service teams to ensure cohesive and successful campaign execution. • Successfully navigated and nurtured strong relationships with clients resulting in collaboration, trust, and a 90% growth in program partnerships from 2021 to 2024. • Anticipated and resolved issues throughout influencer partnership lifecycles, ensuring seamless project delivery. • Extensive use of all Microsoft Office products, JIRA, Klear, Emplifi, Asana, and Plann.U
Project Manager
Utah County Health DepartmentDec 2020 - Jun 2021 • 7 mos• Acted as the liaison between various stakeholders, donors, and senior leadership through facilitating communication and development in the community and on socials, ensuring a strategic growth in participation in community health initiatives. • Developed and methodized the UVU and BYU Covid-19 Response Project to distribute over 10,000 tests to students and community members and report data to health authorities. • Coordinated with local government officials and health directors to carry out monthly meetings to update current health policy regulation. • Assisted senior management in vaccination process improvement using collaborate team efforts to improve performance systemically. • Developed strong interpersonal skills to work effectively with individuals from various age ranges, cultural, technical, and employment backgrounds.M
Marketing Officer
Mothers Without BordersOct 2019 - Sep 2020 • 1 yr• Managed Social Media Accounts by directing content publication through utilizing insight evaluations to reach over 15,000 people across 3 different platforms and email subscriptions. • Acted as the liaison between various stakeholders, donors, international team members, and upper management through facilitating communication and development in the organization. • Conceptualized the 2019-2020 Annual Report through technical writing, financial reporting, and graphic design to send to over 5000+ donors and community members. • Oversaw charity event projects that spanned multiple areas and involved several community members, ensuring strategic growth in the company.Education
B
Brigham Young University
Bachelor of Science, Public Health – Health Science2016 - 2021B
Bonanza High School
2012 - 2016How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.
Available NowBook a Call
Digital Marketing Professional with a Proven Track Record in Strategic Growth and Brand Engagement
Innovative, analytical, and highly collaborative marketing professional with 6+ years of experience in digital marketing across influencer, ambassador, affiliate, paid social and growth partnerships. Passionate about driving impactful collaborations and strategic growth through the power of fostering relationships - with a proven track record of spearheading transformative initiatives to elevate brand engagement!
Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Top Talent like Grace are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.Grace De La Mare
Social Media Marketing Specialist • Community Manager • Creative & Brand Strategist • San Diego, CA, US
Brand Ambassador
Brand Management
Copywriting
Editing
Social Media Design
Marketing Strategy
Instagram Reels
Digital Advertising
Reels
Facebook
Affiliate Marketing
TikTok
Social Media Marketing
Social Media
Digital Marketing
Instagram
Marketing
Social Media Management
Influencer Marketing
Projects
Keynote Speaker at Meltwater Conference
• Presented a comprehensive session at an industry conference highlighting the significance of brand advocacy by leveraging social media influencers and the actionable steps behind planning and implementing a partnership project. • Recognized as a best-in-class influencer marketing program in the industry.Work History
A
Senior Influencer Marketing Manager
Allegiant• Managed and took ownership of over 100+ influencer partnership accounts to ensure client retention through creative strategy, assessing client needs, developing relationships, identifying solutions, and driving renewals. • Leveraged data from MSA teams to drive decision-making processes within paid social and partnership opportunities. • Developed the Brand Ambassador Program that expanded the influencer network by 30%, increasing brand reach, impressions, and engagements by up to 50% each quarter. • Negotiated compensation and contract terms with partners and clients, successfully managing a $500K annual project budget by tracking expenses and allocating resources. • Recommended and implemented data-driven strategic goals and recommendations to senior management, resulting in a 400% increase in program KPIs from 2021 to 2024. • Designed and implemented a promotion code system that enabled influencers to drive over $3.8M in revenue. • Recognized as a best-in-class influencer program and presented a comprehensive session at the Meltwater industry conference highlighting the significance of brand advocacy by leveraging social media influencers.A
Influencer Marketing Specialist
AllegiantJul 2021 - Jan 2024 • 2 yrs 7 mos• Brought on to the Allegiant team to facilitate the creation and development of the Influencer Program. • Managed 400+ influencer partnerships providing direction, guidance, and support throughout the partnership. • Produced monthly analysis reports and led meetings with senior management to effectively convey the significance and progression of current Influencer Program initiatives. • Collaborated cross-functionally with Sponsorship, Brand, Customer Engagement, Partnership, Voice Network, Finance, and Customer Service teams to ensure cohesive and successful campaign execution. • Successfully navigated and nurtured strong relationships with clients resulting in collaboration, trust, and a 90% growth in program partnerships from 2021 to 2024. • Anticipated and resolved issues throughout influencer partnership lifecycles, ensuring seamless project delivery. • Extensive use of all Microsoft Office products, JIRA, Klear, Emplifi, Asana, and Plann.U
Project Manager
Utah County Health DepartmentDec 2020 - Jun 2021 • 7 mos• Acted as the liaison between various stakeholders, donors, and senior leadership through facilitating communication and development in the community and on socials, ensuring a strategic growth in participation in community health initiatives. • Developed and methodized the UVU and BYU Covid-19 Response Project to distribute over 10,000 tests to students and community members and report data to health authorities. • Coordinated with local government officials and health directors to carry out monthly meetings to update current health policy regulation. • Assisted senior management in vaccination process improvement using collaborate team efforts to improve performance systemically. • Developed strong interpersonal skills to work effectively with individuals from various age ranges, cultural, technical, and employment backgrounds.M
Marketing Officer
Mothers Without BordersOct 2019 - Sep 2020 • 1 yr• Managed Social Media Accounts by directing content publication through utilizing insight evaluations to reach over 15,000 people across 3 different platforms and email subscriptions. • Acted as the liaison between various stakeholders, donors, international team members, and upper management through facilitating communication and development in the organization. • Conceptualized the 2019-2020 Annual Report through technical writing, financial reporting, and graphic design to send to over 5000+ donors and community members. • Oversaw charity event projects that spanned multiple areas and involved several community members, ensuring strategic growth in the company.Education
B
Brigham Young University
Bachelor of Science, Public Health – Health Science2016 - 2021B
Bonanza High School
2012 - 2016How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Pangea empowers fractional work across the world for marketing and design roles.