Top Talent like Heidy are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.Heidy Roberts
Integrated Marketing
Analytics
Strategic Planning
Strategy & Business Development
Organization
Consumer Relations
Client Management
Client Communication
Growth Partner
As a Growth Partner, I help businesses and entrepreneurs achieve sustainable success through innovative strategies and hands-on execution. With experience across industries, I specialize in scaling operations, creating impactful content, and enhancing online presence. From building strategic social media plans and developing high-performing websites to setting up seamless purchasing platforms and launching podcasts, I deliver results tailored to each client’s unique goals.
My collaborative approach ensures I’m more than a consultant—I’m a partner invested in your growth. Together, we’ll turn ambitious ideas into actionable outcomes and connect your vision with measurable success.
Projects
Lead, Social Media Integration & Executive Support Specialist
As the Lead for Social Media Integration and Executive Support, I played a pivotal role in launching and establishing a new coaching business. Key responsibilities included: Social Media Setup and Management: Successfully launched and optimized social media channels to establish the business’s online presence. Content Strategy and Creative Direction: Developed engaging content strategies and provided creative direction to align with the brand’s vision and goals. Executive Support: Delivered virtual assistance across various administrative tasks to streamline operations and support day-to-day business needs. Business Launch Support: Offered comprehensive guidance to ensure a smooth launch, addressing all aspects of foundational business setup. This role required strategic thinking, creativity, and operational expertise to deliver results efficiently and effectively.See MoreGrowth Partner
In my role as Growth Partner, I transformed a new podcast from an amateur setup into a professional platform with a polished look and feel. Key contributions included: Podcast Setup and Development: Took the lead in designing, organizing, and launching a high-quality podcast platform, ensuring a seamless and professional setup. Social Media Content Creation and Strategy: Developed and executed engaging social media content strategies to promote the podcast and expand its reach. Creative Direction: Provided innovative ideas and strategies for content creation and product marketing, aligning with the brand’s voice and goals. Guidance and Support: Delivered expert guidance throughout the process, ensuring a smooth and collaborative experience. This role required creativity, technical expertise, and strategic insight to elevate the podcast and enhance its overall impact.See MoreGrowth Partner
As a Growth Partner, I significantly enhanced business performance by driving sales, increasing brand visibility, and fostering a focus on creativity. Key achievements included: Sales Growth: Implemented strategies that directly boosted revenue and improved overall business performance. Brand Visibility: Enhanced the brand's presence across platforms, increasing engagement and awareness among target audiences. Creative Strategy: Introduced innovative approaches to amplify the business's creative direction and align with market trends. This role demanded a results-oriented mindset, strategic thinking, and a passion for creativity to deliver impactful outcomes.See MoreGrowth Partner
As a Growth Partner, I played a crucial role in driving the success and growth of a thriving barbershop through expert social media direction. Key responsibilities included: Social Media Strategy: Developed and executed a targeted social media plan to enhance engagement and attract new clientele. Brand Growth: Amplified the barbershop’s visibility and reputation within the community, contributing to its overall growth and success. Creative Direction: Provided innovative ideas and content strategies tailored to the barbershop’s unique brand identity. This role required a combination of strategic planning, creativity, and industry insight to deliver measurable results and sustainable growth.See MoreWork History
K
Lead, Social Media Integration & Executive Support Specialist
Kana LifeworksAs the Lead for Social Media Integration and Executive Support, I played a pivotal role in launching and establishing a new coaching business. Key responsibilities included: Social Media Setup and Management: Successfully launched and optimized social media channels to establish the business’s online presence. Content Strategy and Creative Direction: Developed engaging content strategies and provided creative direction to align with the brand’s vision and goals. Executive Support: Delivered virtual assistance across various administrative tasks to streamline operations and support day-to-day business needs. Business Launch Support: Offered comprehensive guidance to ensure a smooth launch, addressing all aspects of foundational business setup. This role required strategic thinking, creativity, and operational expertise to deliver results efficiently and effectively.B
Growth Partner
Breakfast With Manny FreelancerFeb 2024 - Jul 2024 • 6 mosAs a Growth Partner, I transformed a new podcast from an amateur setup into a professional platform with a polished look and feel. Key contributions included: Podcast Setup and Development: Took the lead in designing, organizing, and launching a high-quality podcast platform, ensuring a seamless and professional setup. Social Media Content Creation and Strategy: Developed and executed engaging social media content strategies to promote the podcast and expand its reach. Creative Direction: Provided innovative ideas and strategies for content creation and product marketing, aligning with the brand’s voice and goals. Guidance and Support: Delivered expert guidance throughout the process, ensuring a smooth and collaborative experience. This role required creativity, technical expertise, and strategic insight to elevate the podcast and enhance its overall impact.B
Growth Partner
Beta Creations FreelancerOct 2020 - Nov 2024 • 4 yrs 2 mosAs a Growth Partner, I significantly enhanced business performance by driving sales, increasing brand visibility, and fostering a focus on creativity. Key achievements included: Sales Growth: Implemented strategies that directly boosted revenue and improved overall business performance. Brand Visibility: Enhanced the brand's presence across platforms, increasing engagement and awareness among target audiences. Creative Strategy: Introduced innovative approaches to amplify the business's creative direction and align with market trends. This role demanded a results-oriented mindset, strategic thinking, and a passion for creativity to deliver impactful outcomes.B
Growth Partner
Betancourt BarberFreelancerNov 2023 - Jun 2024 • 8 mosAs a Growth Partner, I played a crucial role in driving the success and growth of a thriving barbershop through expert social media direction. Key responsibilities included: Social Media Strategy: Developed and executed a targeted social media plan to enhance engagement and attract new clientele. Brand Growth: Amplified the barbershop’s visibility and reputation within the community, contributing to its overall growth and success. Creative Direction: Provided innovative ideas and content strategies tailored to the barbershop’s unique brand identity. This role required a combination of strategic planning, creativity, and industry insight to deliver measurable results and sustainable growth.Education
Concordia University
Business ManagementSep 2019 - Feb 2022L
Life Coaching Academy
Life Coaching Certificate , CoachingJan 2019 - Jul 2019How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.
Available NowBook a Call
Growth Partner
As a Growth Partner, I help businesses and entrepreneurs achieve sustainable success through innovative strategies and hands-on execution. With experience across industries, I specialize in scaling operations, creating impactful content, and enhancing online presence. From building strategic social media plans and developing high-performing websites to setting up seamless purchasing platforms and launching podcasts, I deliver results tailored to each client’s unique goals.
My collaborative approach ensures I’m more than a consultant—I’m a partner invested in your growth. Together, we’ll turn ambitious ideas into actionable outcomes and connect your vision with measurable success.
Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Top Talent like Heidy are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.Heidy Roberts
Integrated Marketing
Analytics
Strategic Planning
Strategy & Business Development
Organization
Consumer Relations
Client Management
Client Communication
Projects
Lead, Social Media Integration & Executive Support Specialist
As the Lead for Social Media Integration and Executive Support, I played a pivotal role in launching and establishing a new coaching business. Key responsibilities included: Social Media Setup and Management: Successfully launched and optimized social media channels to establish the business’s online presence. Content Strategy and Creative Direction: Developed engaging content strategies and provided creative direction to align with the brand’s vision and goals. Executive Support: Delivered virtual assistance across various administrative tasks to streamline operations and support day-to-day business needs. Business Launch Support: Offered comprehensive guidance to ensure a smooth launch, addressing all aspects of foundational business setup. This role required strategic thinking, creativity, and operational expertise to deliver results efficiently and effectively.Growth Partner
In my role as Growth Partner, I transformed a new podcast from an amateur setup into a professional platform with a polished look and feel. Key contributions included: Podcast Setup and Development: Took the lead in designing, organizing, and launching a high-quality podcast platform, ensuring a seamless and professional setup. Social Media Content Creation and Strategy: Developed and executed engaging social media content strategies to promote the podcast and expand its reach. Creative Direction: Provided innovative ideas and strategies for content creation and product marketing, aligning with the brand’s voice and goals. Guidance and Support: Delivered expert guidance throughout the process, ensuring a smooth and collaborative experience. This role required creativity, technical expertise, and strategic insight to elevate the podcast and enhance its overall impact.Growth Partner
As a Growth Partner, I significantly enhanced business performance by driving sales, increasing brand visibility, and fostering a focus on creativity. Key achievements included: Sales Growth: Implemented strategies that directly boosted revenue and improved overall business performance. Brand Visibility: Enhanced the brand's presence across platforms, increasing engagement and awareness among target audiences. Creative Strategy: Introduced innovative approaches to amplify the business's creative direction and align with market trends. This role demanded a results-oriented mindset, strategic thinking, and a passion for creativity to deliver impactful outcomes.Growth Partner
As a Growth Partner, I played a crucial role in driving the success and growth of a thriving barbershop through expert social media direction. Key responsibilities included: Social Media Strategy: Developed and executed a targeted social media plan to enhance engagement and attract new clientele. Brand Growth: Amplified the barbershop’s visibility and reputation within the community, contributing to its overall growth and success. Creative Direction: Provided innovative ideas and content strategies tailored to the barbershop’s unique brand identity. This role required a combination of strategic planning, creativity, and industry insight to deliver measurable results and sustainable growth.Work History
K
Lead, Social Media Integration & Executive Support Specialist
Kana LifeworksAs the Lead for Social Media Integration and Executive Support, I played a pivotal role in launching and establishing a new coaching business. Key responsibilities included: Social Media Setup and Management: Successfully launched and optimized social media channels to establish the business’s online presence. Content Strategy and Creative Direction: Developed engaging content strategies and provided creative direction to align with the brand’s vision and goals. Executive Support: Delivered virtual assistance across various administrative tasks to streamline operations and support day-to-day business needs. Business Launch Support: Offered comprehensive guidance to ensure a smooth launch, addressing all aspects of foundational business setup. This role required strategic thinking, creativity, and operational expertise to deliver results efficiently and effectively.B
Growth Partner
Breakfast With Manny FreelancerFeb 2024 - Jul 2024 • 6 mosAs a Growth Partner, I transformed a new podcast from an amateur setup into a professional platform with a polished look and feel. Key contributions included: Podcast Setup and Development: Took the lead in designing, organizing, and launching a high-quality podcast platform, ensuring a seamless and professional setup. Social Media Content Creation and Strategy: Developed and executed engaging social media content strategies to promote the podcast and expand its reach. Creative Direction: Provided innovative ideas and strategies for content creation and product marketing, aligning with the brand’s voice and goals. Guidance and Support: Delivered expert guidance throughout the process, ensuring a smooth and collaborative experience. This role required creativity, technical expertise, and strategic insight to elevate the podcast and enhance its overall impact.B
Growth Partner
Beta Creations FreelancerOct 2020 - Nov 2024 • 4 yrs 2 mosAs a Growth Partner, I significantly enhanced business performance by driving sales, increasing brand visibility, and fostering a focus on creativity. Key achievements included: Sales Growth: Implemented strategies that directly boosted revenue and improved overall business performance. Brand Visibility: Enhanced the brand's presence across platforms, increasing engagement and awareness among target audiences. Creative Strategy: Introduced innovative approaches to amplify the business's creative direction and align with market trends. This role demanded a results-oriented mindset, strategic thinking, and a passion for creativity to deliver impactful outcomes.B
Growth Partner
Betancourt BarberFreelancerNov 2023 - Jun 2024 • 8 mosAs a Growth Partner, I played a crucial role in driving the success and growth of a thriving barbershop through expert social media direction. Key responsibilities included: Social Media Strategy: Developed and executed a targeted social media plan to enhance engagement and attract new clientele. Brand Growth: Amplified the barbershop’s visibility and reputation within the community, contributing to its overall growth and success. Creative Direction: Provided innovative ideas and content strategies tailored to the barbershop’s unique brand identity. This role required a combination of strategic planning, creativity, and industry insight to deliver measurable results and sustainable growth.Education
Concordia University
Business ManagementSep 2019 - Feb 2022L
Life Coaching Academy
Life Coaching Certificate , CoachingJan 2019 - Jul 2019How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Pangea empowers fractional work across the world for marketing and design roles.