Top Talent like Irina are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Irina Kariachkina

Growth Marketing Manager • Content Marketing Manager • Email Marketing Specialist • San Mauro Pascoli, Emilia-Romagna, IT
Search Engine Marketing
Content Strategy
Content Creation
Email Marketing
SaaS
Growth Marketing
Marketing Strategy
Google Analyics
Available for hire fromNegotiable
Contracts
Full-Time Roles
Digital marketing strategy and execution I Growth marketing manager
A professional digital marketer certified by IBM, Google, Cisco, SAP, HubSpot, SEMRush, and Accenture with 12 years of experience in the industry. Here is what I bring to the project: BUSINESS GROWTH EXPERIENCE. When I worked a an in-house marketer for an international B2B services company, I tripled the service offering to the key account. As an independent consultant, I achieved 26% conversion rate for my clients’s startup landing page. This is ten times higher than the industry standard. INTERNATIONAL MARKETING EXPERIENCE: I have experience leading business development initiatives for up to 18 countries simultaneously. I also have experience working with 40 countries as part of a team. WEB OPTIMIZATION AND ANALYTICS EXPERIENCE

Projects

Email funnel for B2B SaaS

An email funnel to drive free trials for a B2B SaaS solution targeting IT CEOs and CFOs. Includes: - a landing page - a 58-page guide - 10 automated emails See More

Website for an AI-powered B2B SaaS

A small website for lead generation build for a B2B SaaS solution. Includes: - lead form - blog - interactive infographicsSee More

Work History

S

Marketing strategy I SEO I Automation I Analytics

Self-employedCreation and execution of the go-to-market strategy, including SEO, social, paid marketing Running multi-channel marketing campaigns across digital platforms, including email, content marketing, SEO, and social Building and optimizing sales funnels Using marketing analytics to optimize marketing campaigns Marketing automation setup and optimization Web design, building and updating websites and landing pages Marketing research Crafting client journeys, persona development, performing audience segmentation and targeting Managing freelancers including developers and marketing executives
C

Senior Marketing and Business Development Specialist

CMS Law.TaxApr 2013 - Oct 2018 • 5 yrs 7 mosMarketing initiatives such as email marketing, seminars, webinars, brochures, and e-guides Developing and maintaining the corporate website Creating marketing content Coordinating international teams from up to 18 countries Planning and execution of PR campaigns, managing with the PR agency Planning and execution of the rebranding process as a part of an international team; developing branded promotion materials, managing designers Event marketing: conferences, business breakfast, webinars, gala dinners
D

Internal Communications Coordinator

DeloitteJul 2011 - Apr 2013 • 1 yr 10 mosContent creation Email communications Launch of internal social networks (local and global) Coordinating C-level internal events (including international leadership). Local YouTube channel launch Managing a design team and event team to run internal communications and events Coordination of a business development initiative aiming to increase cross-selling and win new business. The program covered target setting, BD process monitoring, and results evaluation.

Education

S

State University Higher School of Economics

Master's degree, International Relations and Affairs2010 - 2012

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital marketing strategy and execution I Growth marketing manager
A professional digital marketer certified by IBM, Google, Cisco, SAP, HubSpot, SEMRush, and Accenture with 12 years of experience in the industry. Here is what I bring to the project: BUSINESS GROWTH EXPERIENCE. When I worked a an in-house marketer for an international B2B services company, I tripled the service offering to the key account. As an independent consultant, I achieved 26% conversion rate for my clients’s startup landing page. This is ten times higher than the industry standard. INTERNATIONAL MARKETING EXPERIENCE: I have experience leading business development initiatives for up to 18 countries simultaneously. I also have experience working with 40 countries as part of a team. WEB OPTIMIZATION AND ANALYTICS EXPERIENCE

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Irina are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Irina Kariachkina

Growth Marketing Manager • Content Marketing Manager • Email Marketing Specialist • San Mauro Pascoli, Emilia-Romagna, IT
Search Engine Marketing
Content Strategy
Content Creation
Email Marketing
SaaS
Growth Marketing
Marketing Strategy
Google Analyics
Available for hire fromNegotiable
Contracts
Full-Time Roles

Projects

Email funnel for B2B SaaS

An email funnel to drive free trials for a B2B SaaS solution targeting IT CEOs and CFOs. Includes: - a landing page - a 58-page guide - 10 automated emails

Website for an AI-powered B2B SaaS

A small website for lead generation build for a B2B SaaS solution. Includes: - lead form - blog - interactive infographics

Work History

S

Marketing strategy I SEO I Automation I Analytics

Self-employedCreation and execution of the go-to-market strategy, including SEO, social, paid marketing Running multi-channel marketing campaigns across digital platforms, including email, content marketing, SEO, and social Building and optimizing sales funnels Using marketing analytics to optimize marketing campaigns Marketing automation setup and optimization Web design, building and updating websites and landing pages Marketing research Crafting client journeys, persona development, performing audience segmentation and targeting Managing freelancers including developers and marketing executives
C

Senior Marketing and Business Development Specialist

CMS Law.TaxApr 2013 - Oct 2018 • 5 yrs 7 mosMarketing initiatives such as email marketing, seminars, webinars, brochures, and e-guides Developing and maintaining the corporate website Creating marketing content Coordinating international teams from up to 18 countries Planning and execution of PR campaigns, managing with the PR agency Planning and execution of the rebranding process as a part of an international team; developing branded promotion materials, managing designers Event marketing: conferences, business breakfast, webinars, gala dinners
D

Internal Communications Coordinator

DeloitteJul 2011 - Apr 2013 • 1 yr 10 mosContent creation Email communications Launch of internal social networks (local and global) Coordinating C-level internal events (including international leadership). Local YouTube channel launch Managing a design team and event team to run internal communications and events Coordination of a business development initiative aiming to increase cross-selling and win new business. The program covered target setting, BD process monitoring, and results evaluation.

Education

S

State University Higher School of Economics

Master's degree, International Relations and Affairs2010 - 2012

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.