Top Talent like Jean-Louis are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jean-Louis Castro-Malaspina

Content Marketing Manager • Growth Marketing Manager • Hershey, PA, US
Messaging Strategy
E-Commerce
B2B Marketing
Marketing
Marketing Analytics
Marketing Strategy
Product Marketing
Available for hire fromNegotiable
Contracts
Experience tech & ecommerce marketer spanning Product Marketing, Demand Gen, Biz Opsin B2C and B2B
- Led product marketing for multiple AWS services - Led growth marketing for Amazon Fresh & Amazon Prime Now - Wharton MBA with prior experience in management consulting & financial analysis - Experience in strategy and tactics to scale B2B and B2C businesses - Data-first approach to everything

Projects

Deprecate Amazon Fresh Membership

I led all marketing efforts related to changing Amazon Fresh from a monthly membership model to an included Prime benefit

Amazon Covid-19 Grocery Invite List

I led the marketing strategy for a new demand management tool built in response to an unprecedented rise in demand during the initial stages of COVID-19See More

Sample AWS Launch - Athena Connectors

This is a sample of one of many products I launched during my time at AWS. I led the marketing strategy for many launches, including content such as AWS blog postsSee More

Work History

A

Product Marketing Leader

Amazon Web ServicesOversee global product marketing strategy and help customers gain business value from data from key AWS Analytics services. Involved close partnership with engineering, product management, sales, go-to-market, PR, outside agencies, and other internal stakeholders for high profile product launches.
A

Amazon Fresh Membership Marketing & Business Operations

Amazon.comJan 2016 - Apr 2021 • 5 yrs 4 mosAs a marketing leader, I managed a team of 7 direct reports and oversaw all aspects of the customer funnel, including customer acquisition, retention, promotions, and go-to-market strategies. I led the Grocery Delivery Marketing COVID-19 response and served as interim head for six months, overseeing a 17-person team with a large marketing budget. I successfully launched Amazon Fresh as a free Prime benefit, increasing membership by implementing customer acquisition and engagement programs, reducing churn, and establishing partnerships with other Amazon teams.

Education

University of Pennsylvania

MBA

Vanderbilt University

BA

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experience tech & ecommerce marketer spanning Product Marketing, Demand Gen, Biz Opsin B2C and B2B
- Led product marketing for multiple AWS services - Led growth marketing for Amazon Fresh & Amazon Prime Now - Wharton MBA with prior experience in management consulting & financial analysis - Experience in strategy and tactics to scale B2B and B2C businesses - Data-first approach to everything

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Jean-Louis are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jean-Louis Castro-Malaspina

Content Marketing Manager • Growth Marketing Manager • Hershey, PA, US
Messaging Strategy
E-Commerce
B2B Marketing
Marketing
Marketing Analytics
Marketing Strategy
Product Marketing
Available for hire fromNegotiable
Contracts

Projects

Deprecate Amazon Fresh Membership

I led all marketing efforts related to changing Amazon Fresh from a monthly membership model to an included Prime benefit

Amazon Covid-19 Grocery Invite List

I led the marketing strategy for a new demand management tool built in response to an unprecedented rise in demand during the initial stages of COVID-19

Sample AWS Launch - Athena Connectors

This is a sample of one of many products I launched during my time at AWS. I led the marketing strategy for many launches, including content such as AWS blog posts

Work History

A

Product Marketing Leader

Amazon Web ServicesOversee global product marketing strategy and help customers gain business value from data from key AWS Analytics services. Involved close partnership with engineering, product management, sales, go-to-market, PR, outside agencies, and other internal stakeholders for high profile product launches.
A

Amazon Fresh Membership Marketing & Business Operations

Amazon.comJan 2016 - Apr 2021 • 5 yrs 4 mosAs a marketing leader, I managed a team of 7 direct reports and oversaw all aspects of the customer funnel, including customer acquisition, retention, promotions, and go-to-market strategies. I led the Grocery Delivery Marketing COVID-19 response and served as interim head for six months, overseeing a 17-person team with a large marketing budget. I successfully launched Amazon Fresh as a free Prime benefit, increasing membership by implementing customer acquisition and engagement programs, reducing churn, and establishing partnerships with other Amazon teams.

Education

University of Pennsylvania

MBA

Vanderbilt University

BA

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.