Top Talent like Jennifer are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jennifer Streiner

Growth Marketing Manager
Available for hire fromNegotiable
Contracts
Digital Marketing Leader | Growth Strategist
With a robust educational background in Business Administration and E-Commerce, including an MBA from Florida Atlantic University, this accomplished professional has carved a niche in digital marketing. Currently serving as the Director of Digital Marketing at Life Extension, they lead a dynamic team to drive significant growth, managing a $40MM+ budget and achieving 20% year-over-year growth. Previously, they held senior roles at ADT, where they managed digital media strategies and optimized a $70MM budget, contributing to an 18% YOY growth. Their expertise extends to SEM/PPC, having improved customer ROI by 35% at Education Dynamics. With a keen eye for UX development and strategic digital marketing, they have consistently delivered results across various industries, leveraging tools like Google Analytics and AB Tasty to enhance customer experiences. Their leadership and operational acumen have been pivotal in achieving fiscally responsible growth and optimizing key performance metrics.

Work History

L

Director of Digital Marketing

Life ExtensionLead all digital marketing, user experience, and eCommerce programs for LifeExtension.com and Life Extension Amazon Vendor and Seller Central. Managed and inspired a team of 15 including digital channel experts, project managers, UI/UX developers, designers, and agencies. Responsible for a $40MM+ budget used to create demand for Life Extension Vitamins & Supplements currently returning 20% YoY growth. Lead the complete redesign, content development, and ecommerce cart design delivering over 15% growth YoY. Played a key role in the Life Extension customer journey, acquisition, retention, personalization, and experimentation and testing initiatives. On-boarded multiple MarTech tools to enhance the customer experience including Google Analytics, AB Tasty Testing Tool, User Testing, and Attentive Text Messaging. Excellent leadership and managerial style with operational acumen combined with execution of fiscally responsible growth. Partnered with the analytics team to continuously measure and optimize key metrics including Customer Acquisition Cost, Customer Lifetime Value and Return on ad spend and advised on how to accurately attribute revenue to each marketing channel.
A

Senior Manager, Digital Marketing

ADTApr 2015 - Jun 2018 • 3 yrs 3 mosOwned digital media results across top channels while reaching ROI and retention goals contributing to YOY growth of 18%. Managed and mentored a growing team of digital marketers to develop best in class cross channel marketing campaigns. Managed and optimized a budget and media mix of over $70MM including paid search, display, video, OTT, content, affiliates, and social media. Directed strategic digital marketing plans to achieve acquisition and retention objectives such as lowering subscriber acquisition cost for B2C and B2B. Ensured the growth of digital marketing as technologies evolved to attract and expand the ADT customer base and developed action plans and roadmaps for implementation. Guided the UX development of all direct response websites based on insights gained from key customer segments and visitor behavior.
A

Digital Marketing Manager

ADTNov 2011 - Apr 2015 • 3 yrs 6 mosDeveloped and executed comprehensive marketing plans and programs, both short and long term for all lines of business to support sales and revenue goals of the organization. Managed a team of digital marketers, agencies and dealers to create winning online media campaigns to market ADT’s value propositions and promotional offers. Guided the UX development of all direct response websites based on insights gained from key customer segments and visitor behavior. Lead media planning and contract negotiations for major vendors and software and services.
E

Search Engine Marketing Manager

Education DynamicsJan 2009 - Jan 2011 • 2 yrs 1 moResponsible for $36 MM budget, goals, and schedule of all paid search and social initiatives. Managed a team of specialists internally and successfully improved customer ROI by 35% through campaign and landing page optimizations. Directed SEM/PPC programs through design and management including: campaign structure, keyword research, keyword bidding, ad copy writing, A/B testing, & landing page optimization. Evaluated keywords, market behavior, trends and competitors to identify opportunities.
S

Internet Marketing Manager

Spalook.com/Sandow MediaJan 2007 - Jan 2009 • 2 yrs 1 moDeveloped and implemented winning strategies for search engine marketing including paid search campaigns and SEO enhancements. Increased Affiliate Program sales by 30% by developing creative promotions and establishing relationships with super affiliates to lower payouts and increase conversion. Reported on key website performance metrics including growth, repeat visits, product performance, and search engine statistics and recommended strategic improvements. Managed partners and cross-functional relationships to expand and sustain key strategies.

Education

F

Florida State University - College of Business

F

Florida Atlantic University

MBA, Business Administration, E-Commerce2002
F

Florida Atlantic University

BA, Business Administration, CIS1998
F

Florida State University - College of Business

1993 - 1997

Similar Pangeans

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How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital Marketing Leader | Growth Strategist
With a robust educational background in Business Administration and E-Commerce, including an MBA from Florida Atlantic University, this accomplished professional has carved a niche in digital marketing. Currently serving as the Director of Digital Marketing at Life Extension, they lead a dynamic team to drive significant growth, managing a $40MM+ budget and achieving 20% year-over-year growth. Previously, they held senior roles at ADT, where they managed digital media strategies and optimized a $70MM budget, contributing to an 18% YOY growth. Their expertise extends to SEM/PPC, having improved customer ROI by 35% at Education Dynamics. With a keen eye for UX development and strategic digital marketing, they have consistently delivered results across various industries, leveraging tools like Google Analytics and AB Tasty to enhance customer experiences. Their leadership and operational acumen have been pivotal in achieving fiscally responsible growth and optimizing key performance metrics.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Similar Pangeans

Chynna V.

Experienced Digital Marketing Leader | Data-driven l Growth & Content Strategy
Growth Marketing Management • Email Marketing • Product Marketing • 20 years of exp. • New York, NY, US

Bronwen Fabb

Head of Growth & Digital Transformation Leader | 20+ Years in Martech, CRO, eCommerce & Operational Excellence
Growth Marketing Management • Product Management • Business Intelligence • 20 years of exp. • NSW, AU

Christopher Tierney, MBA

Growth strategist with 17+ years of experience. Driving omnichannel marketing, demand generation, and revenue growth across North America, Europe, and Asia through aligned creative and data teams.
Growth Marketing Management • AI & Machine Learning • Operations Management • 17 years of exp. • Pataskala, OH, US

Ariel Wells

Digital Strategist, Project Manager & Growth Marketing Leader
Growth Marketing Management • 10 years of exp. • Davenport, IA, US

Top Talent like Jennifer are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jennifer Streiner

Growth Marketing Manager
Available for hire fromNegotiable
Contracts

Work History

L

Director of Digital Marketing

Life ExtensionLead all digital marketing, user experience, and eCommerce programs for LifeExtension.com and Life Extension Amazon Vendor and Seller Central. Managed and inspired a team of 15 including digital channel experts, project managers, UI/UX developers, designers, and agencies. Responsible for a $40MM+ budget used to create demand for Life Extension Vitamins & Supplements currently returning 20% YoY growth. Lead the complete redesign, content development, and ecommerce cart design delivering over 15% growth YoY. Played a key role in the Life Extension customer journey, acquisition, retention, personalization, and experimentation and testing initiatives. On-boarded multiple MarTech tools to enhance the customer experience including Google Analytics, AB Tasty Testing Tool, User Testing, and Attentive Text Messaging. Excellent leadership and managerial style with operational acumen combined with execution of fiscally responsible growth. Partnered with the analytics team to continuously measure and optimize key metrics including Customer Acquisition Cost, Customer Lifetime Value and Return on ad spend and advised on how to accurately attribute revenue to each marketing channel.
A

Senior Manager, Digital Marketing

ADTApr 2015 - Jun 2018 • 3 yrs 3 mosOwned digital media results across top channels while reaching ROI and retention goals contributing to YOY growth of 18%. Managed and mentored a growing team of digital marketers to develop best in class cross channel marketing campaigns. Managed and optimized a budget and media mix of over $70MM including paid search, display, video, OTT, content, affiliates, and social media. Directed strategic digital marketing plans to achieve acquisition and retention objectives such as lowering subscriber acquisition cost for B2C and B2B. Ensured the growth of digital marketing as technologies evolved to attract and expand the ADT customer base and developed action plans and roadmaps for implementation. Guided the UX development of all direct response websites based on insights gained from key customer segments and visitor behavior.
A

Digital Marketing Manager

ADTNov 2011 - Apr 2015 • 3 yrs 6 mosDeveloped and executed comprehensive marketing plans and programs, both short and long term for all lines of business to support sales and revenue goals of the organization. Managed a team of digital marketers, agencies and dealers to create winning online media campaigns to market ADT’s value propositions and promotional offers. Guided the UX development of all direct response websites based on insights gained from key customer segments and visitor behavior. Lead media planning and contract negotiations for major vendors and software and services.
E

Search Engine Marketing Manager

Education DynamicsJan 2009 - Jan 2011 • 2 yrs 1 moResponsible for $36 MM budget, goals, and schedule of all paid search and social initiatives. Managed a team of specialists internally and successfully improved customer ROI by 35% through campaign and landing page optimizations. Directed SEM/PPC programs through design and management including: campaign structure, keyword research, keyword bidding, ad copy writing, A/B testing, & landing page optimization. Evaluated keywords, market behavior, trends and competitors to identify opportunities.
S

Internet Marketing Manager

Spalook.com/Sandow MediaJan 2007 - Jan 2009 • 2 yrs 1 moDeveloped and implemented winning strategies for search engine marketing including paid search campaigns and SEO enhancements. Increased Affiliate Program sales by 30% by developing creative promotions and establishing relationships with super affiliates to lower payouts and increase conversion. Reported on key website performance metrics including growth, repeat visits, product performance, and search engine statistics and recommended strategic improvements. Managed partners and cross-functional relationships to expand and sustain key strategies.

Education

F

Florida State University - College of Business

F

Florida Atlantic University

MBA, Business Administration, E-Commerce2002
F

Florida Atlantic University

BA, Business Administration, CIS1998
F

Florida State University - College of Business

1993 - 1997

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.