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John Atkins

Growth Marketing Manager
Available for hire fromNegotiable
Contracts
Experienced Growth Marketer | Startup Strategist
With a background in Growth Marketing and a focus on strategy for startups, this professional has a proven track record in driving conversion results and revenue growth. They have experience in leading and collaborating with teams, developing initial strategies, and overseeing implementation of various tactics such as paid media, SEO, content marketing, and CRO. Their work has contributed to significant increases in revenue and successful partnerships with retailers. With a degree from the University of Colorado Boulder, they have continued to build on their expertise through hands-on work and consulting for a range of clients in industries including eCommerce, b2c, b2b2c, and b2b businesses. Their ability to drive growth through a combination of paid and organic acquisition strategies makes them a valuable asset in the marketing and business development space.

Work History

G

Growth Marketing Consultant

Growth ConsultingJun 2023 - Present • 1 yr 3 mosConsulting on Growth Marketing strategy for GTM, early-stage, and scale-up startups that focus on paid and organic acquisition strategies. Providing hands-on work in collaboration with the Growth Marketing strategy consulting. Focus on taking users from media to a website or app to take a conversion action. Working with 7 - 10 clients at a time from industries like eCommerce, b2c, b2b2c, and b2b businesses. Tactics used are conversion-focused paid media, CRO, organic SEO, and growth content development.
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G

Contractor

Growth ConsultingApr 2022 - May 2023 • 1 yr 2 mosWorked with a couple of my own clients doing growth marketing contract work using tactics like paid media and email marketing.
T

Senior Growth Marketer

TuffSep 2021 - May 2023 • 1 yr 9 mosPromoted to Senior Growth Marketer after helping in the growth of Tuff's clients, team, and overall business. Led 5 - 9 person Growth Marketing Teams on client accounts and developed the initial strategy with paid and organic tactics focused on acquisition. Led onboarding process, weekly and monthly meetings, and quarterly planning sessions with clients. Oversaw and implemented Paid Media, SEO Content, Content Marketing, CRO, UX Dev, and Ad Creative. Also worked on sales, recruiting, internal coaching, and business development at Tuff.
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Education

U

University of Colorado Boulder

2010 - 2013

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