Top Talent like Joseph are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Joseph Ahlo

Growth Marketing Manager
Email Marketing Specialist
User Researcher
Hartford, CT, US
Entrepreneurship
Survey Design
Research Design
Design Thinking
Squarespace
Wix
Shopify
CRM
Advice
International Business
Negotiation
SMS Marketing
Brand Development
Facebook Ads
Klaviyo
Digital Marketing
Business Strategy
Salesforce
Consumer Behavior
Data Analysis
Account Management
Search Engine Marketing
Campaign Management
Campaign Marketing
E-Commerce
Lead Generation
Available for hire fromNegotiable
Contracts
Strategic Growth Advisor for Next-Gen Holding Companies
With a current focus on building Verano Water Group, I have a wealth of experience in driving performance through disruptive technologies and initiatives that enhance our quality of life. My past projects include generating $50M in eCommerce revenue for fashion clients, reaching $350K in a single day via email campaigns, and negotiating over 75 deals with major media companies. My expertise spans strategy, business design, lead generation, and eCommerce, with a global perspective gained from experiences in France, UK, Hong Kong, Mexico, and Switzerland.

Projects

$50M Generated New Revenue

I work behind the scenes - coaching, crafting strategies, and advancing the performance of your company. I grow brands by figuring out your next step and elevating your brand's performance. Services include: eCommerce Strategy, Email/SMS Marketing, Paid Media Management, Account Strategy, and Light Branding Strategy. See More

Work History

V

Strategic Advisor

Verano Water GroupServes as a strategic advisor to the Board and President, leading the integration and operational alignment of multiple companies within the holding structure. Facilitates cross-company synergies and operational efficiencies to drive sustainable growth and enhance overall performance. Collaborates on defining and implementing the organization’s mission, vision, and key performance indicators (KPIs). Works with the Board to establish frameworks and ensure alignment with strategic priorities.
J

Salesforce Marketing Cloud Specialist

January DigitalJan 2024 - Jan 2024 • 1 moPartnered with creative teams to optimize Salesforce Marketing Cloud for B2B lead generation. Delivered end-to-end email solutions, including advanced email building, data segmentation, and list management to improve engagement and conversion rates. Upskilled the in-house email marketing leads, ensuring long-term platform success.
S

Lead Generation Specialist Consultant

SkyDiamond EliteJan 2022 - Jan 2024 • 2 yrs 1 moDeveloped and optimized lead generation campaigns to maximize conversions, and helped enhance SEO to attract high-quality leads. Guided creative teams in producing compelling ad content and oversaw sales-optimized landing pages to drive revenue. Conducted market analyses to refine strategies, streamlined CRM processes for better lead tracking, and improved customer interactions to boost satisfaction. Delivered strategic insights during annual business reviews, driving continuous improvement for top revenue-generating clients.
S

Account Strategist Consultant

SkyDiamond EliteJan 2021 - Jan 2022 • 1 yr 1 moCreated research frameworks to track market trends, meet consumer needs, and align products with demand. Optimized ad performance with creative teams, ensuring ROI and psychological alignment. Directed photo shoots to enhance brand aesthetics and marketability. Analyzed buyer behavior using predictive analytics to guide strategy. Collaborated on launching innovative product lines, driving growth. Executed A/B testing to refine messaging and boost campaign performance.
S

UX, CRO, Email/SMS Consultant

SkyDiamond EliteJan 2019 - Jan 2021 • 2 yrs 1 moProvided expert guidance to the agency's portfolio of mainly fashion DTC brands, delivering strategic insights and actionable recommendations across User Experience (UX), Conversion Rate Optimization (CRO), and Email/SMS Marketing projects. Partnered with brand teams to analyze performance metrics, identify growth opportunities, and implement tailored strategies that enhanced customer engagement and maximized ROI. Ensured alignment of project goals with overall brand objectives, driving measurable improvements in digital marketing effectiveness.
L

Email Marketing Specialist

LAKEJan 2022 - Jan 2022 • 1 moLeveraged data analytics to generate actionable insights and guide the creative team in optimizing email and SMS strategies. Utilized tools such as Google Analytics, Klaviyo, and Attentive to identify opportunities for improved audience engagement and campaign performance.
S

Global Business Instructor

Southern New Hampshire UniversityJan 2016 - Jan 2022 • 6 yrs 1 moTaught 50 international business classes and trained 1,000 students on evaluating and entering global markets. Specialized in delivering practical insights on market analysis, international strategy, and global business development.
S

Program Designer

Southern New Hampshire UniversityJan 2019 - Jan 2019 • 1 moSelected as 1 of 10 instructors nationwide to create a top-performing MBA program. Co-developed business, marketing, and innovation courses using design thinking, service design, and start-up insights across Europe. Combined academic rigor with practical strategies in eCommerce, digital marketing, and business innovation.
A

Head of Marketing

AbTech Industries Inc.Jan 2019 - Jan 2021 • 2 yrs 1 moDeveloped and managed multi-channel campaigns, achieving measurable growth in lead acquisition and brand visibility. Leveraged analytics to refine targeting, improve ROI, and guide decision-making. Worked closely with sales and product teams to align marketing strategies with business objectives. Proficient in scaling digital marketing efforts for growth, particularly in eCommerce and sustainability sectors.
A

Marketing Manager

AbTech Industries Inc.Jan 2017 - Jan 2019 • 2 yrs 1 moLed all aspects of marketing strategy and execution, driving measurable business results through innovative and efficient operations. Directed trade show development, training, and implementation, ensuring alignment with brand and business objectives. Oversaw marketing material creation and managed website development and content updates to maintain a strong digital presence. Leveraged Salesforce CRM to track marketing ROI, conduct performance analysis, and provide actionable insights to guide future campaigns.

Education

T

The London School of Economics and Political Science (LSE)

Master’s Degree, Organizational Behavior Studies2012 - 2013
U

Union Institute & University

Doctor of Philosophy - PhD, Interdisciplinary Studies2015 - 2018
G

Grenoble Ecole de Management

Bachelor’s Degree, International Business2009 - 2012
C

City University of Hong Kong

Exchange Program, International Business/Trade/Commerce2011
U

University of Oregon

London Exchange, British Art, Theatre, Society, and Politics2009

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Strategic Growth Advisor for Next-Gen Holding Companies
With a current focus on building Verano Water Group, I have a wealth of experience in driving performance through disruptive technologies and initiatives that enhance our quality of life. My past projects include generating $50M in eCommerce revenue for fashion clients, reaching $350K in a single day via email campaigns, and negotiating over 75 deals with major media companies. My expertise spans strategy, business design, lead generation, and eCommerce, with a global perspective gained from experiences in France, UK, Hong Kong, Mexico, and Switzerland.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Joseph are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Joseph Ahlo

Growth Marketing Manager
Email Marketing Specialist
User Researcher
Hartford, CT, US
Entrepreneurship
Survey Design
Research Design
Design Thinking
Squarespace
Wix
Shopify
CRM
Advice
International Business
Negotiation
SMS Marketing
Brand Development
Facebook Ads
Klaviyo
Digital Marketing
Business Strategy
Salesforce
Consumer Behavior
Data Analysis
Account Management
Search Engine Marketing
Campaign Management
Campaign Marketing
E-Commerce
Lead Generation
Available for hire fromNegotiable
Contracts

Projects

$50M Generated New Revenue

I work behind the scenes - coaching, crafting strategies, and advancing the performance of your company. I grow brands by figuring out your next step and elevating your brand's performance. Services include: eCommerce Strategy, Email/SMS Marketing, Paid Media Management, Account Strategy, and Light Branding Strategy.

Work History

V

Strategic Advisor

Verano Water GroupServes as a strategic advisor to the Board and President, leading the integration and operational alignment of multiple companies within the holding structure. Facilitates cross-company synergies and operational efficiencies to drive sustainable growth and enhance overall performance. Collaborates on defining and implementing the organization’s mission, vision, and key performance indicators (KPIs). Works with the Board to establish frameworks and ensure alignment with strategic priorities.
J

Salesforce Marketing Cloud Specialist

January DigitalJan 2024 - Jan 2024 • 1 moPartnered with creative teams to optimize Salesforce Marketing Cloud for B2B lead generation. Delivered end-to-end email solutions, including advanced email building, data segmentation, and list management to improve engagement and conversion rates. Upskilled the in-house email marketing leads, ensuring long-term platform success.
S

Lead Generation Specialist Consultant

SkyDiamond EliteJan 2022 - Jan 2024 • 2 yrs 1 moDeveloped and optimized lead generation campaigns to maximize conversions, and helped enhance SEO to attract high-quality leads. Guided creative teams in producing compelling ad content and oversaw sales-optimized landing pages to drive revenue. Conducted market analyses to refine strategies, streamlined CRM processes for better lead tracking, and improved customer interactions to boost satisfaction. Delivered strategic insights during annual business reviews, driving continuous improvement for top revenue-generating clients.
S

Account Strategist Consultant

SkyDiamond EliteJan 2021 - Jan 2022 • 1 yr 1 moCreated research frameworks to track market trends, meet consumer needs, and align products with demand. Optimized ad performance with creative teams, ensuring ROI and psychological alignment. Directed photo shoots to enhance brand aesthetics and marketability. Analyzed buyer behavior using predictive analytics to guide strategy. Collaborated on launching innovative product lines, driving growth. Executed A/B testing to refine messaging and boost campaign performance.
S

UX, CRO, Email/SMS Consultant

SkyDiamond EliteJan 2019 - Jan 2021 • 2 yrs 1 moProvided expert guidance to the agency's portfolio of mainly fashion DTC brands, delivering strategic insights and actionable recommendations across User Experience (UX), Conversion Rate Optimization (CRO), and Email/SMS Marketing projects. Partnered with brand teams to analyze performance metrics, identify growth opportunities, and implement tailored strategies that enhanced customer engagement and maximized ROI. Ensured alignment of project goals with overall brand objectives, driving measurable improvements in digital marketing effectiveness.
L

Email Marketing Specialist

LAKEJan 2022 - Jan 2022 • 1 moLeveraged data analytics to generate actionable insights and guide the creative team in optimizing email and SMS strategies. Utilized tools such as Google Analytics, Klaviyo, and Attentive to identify opportunities for improved audience engagement and campaign performance.
S

Global Business Instructor

Southern New Hampshire UniversityJan 2016 - Jan 2022 • 6 yrs 1 moTaught 50 international business classes and trained 1,000 students on evaluating and entering global markets. Specialized in delivering practical insights on market analysis, international strategy, and global business development.
S

Program Designer

Southern New Hampshire UniversityJan 2019 - Jan 2019 • 1 moSelected as 1 of 10 instructors nationwide to create a top-performing MBA program. Co-developed business, marketing, and innovation courses using design thinking, service design, and start-up insights across Europe. Combined academic rigor with practical strategies in eCommerce, digital marketing, and business innovation.
A

Head of Marketing

AbTech Industries Inc.Jan 2019 - Jan 2021 • 2 yrs 1 moDeveloped and managed multi-channel campaigns, achieving measurable growth in lead acquisition and brand visibility. Leveraged analytics to refine targeting, improve ROI, and guide decision-making. Worked closely with sales and product teams to align marketing strategies with business objectives. Proficient in scaling digital marketing efforts for growth, particularly in eCommerce and sustainability sectors.
A

Marketing Manager

AbTech Industries Inc.Jan 2017 - Jan 2019 • 2 yrs 1 moLed all aspects of marketing strategy and execution, driving measurable business results through innovative and efficient operations. Directed trade show development, training, and implementation, ensuring alignment with brand and business objectives. Oversaw marketing material creation and managed website development and content updates to maintain a strong digital presence. Leveraged Salesforce CRM to track marketing ROI, conduct performance analysis, and provide actionable insights to guide future campaigns.

Education

T

The London School of Economics and Political Science (LSE)

Master’s Degree, Organizational Behavior Studies2012 - 2013
U

Union Institute & University

Doctor of Philosophy - PhD, Interdisciplinary Studies2015 - 2018
G

Grenoble Ecole de Management

Bachelor’s Degree, International Business2009 - 2012
C

City University of Hong Kong

Exchange Program, International Business/Trade/Commerce2011
U

University of Oregon

London Exchange, British Art, Theatre, Society, and Politics2009

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.