Top Talent like Joseph are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Joseph Helline

Growth Marketing Manager • Akron, OH, US
Facebook Ads
Semrush
Klaviyo
Shopify
Google Tag Manager
Google Data Studio
Google Analyics
Available for hire fromNegotiable
Contracts
Performance Marketing Director | SEO Specialist
Highly motivated and results-oriented Marketing Director with over a decade of experience in driving business growth through strategic digital marketing, data analysis, and innovative branding. Proven track record of increasing sales and enhancing online presence for diverse brands by leveraging expertise in SEO, PPC, social media development, and marketing automation. Adept at leading cross-functional teams, managing multi-million dollar budgets, and delivering data-driven insights to inform business decisions. Seeking to leverage my skills and experience to drive impactful marketing strategies and elevate brand performance for forward-thinking organizations.

Work History

B

Performance Marketing Director

Blueroot HealthI oversee the marketing strategy, advertising, and SEO for four brands. These brands each operate within a niche of the vitamin and supplement industry, requiring my team to meet strict regulatory standards while still growing yearly revenue and meeting brand compliance. I have succeeded in growth strategies that fully saturate marketing efforts across all channels and built out sales funnels designed to attract new customers and convert them into brand advocates.
T

Lead Strategist

The Karcher GroupJan 2022 - Jan 2022 • 1 moI create the overall plan to achieve our clients' goals and work with our team to put those plans in motion. My primary focus on the execution side is related to PPC, SEO, and analytics. I manage over 30 client strategies and personally am responsible for their PPC and SEO campaigns. Responsible for the planning and success of 30+ clients at a time. Creation and presentation of strategy to potential clients. Managed an annual $2MM advertising budget across multiple industries. SEO research for content strategies and overall site structure to achieve higher rankings on Google. Technical on-page enhancements of core web vitals (LCP, FID, CLS) by identifying issues and working with the development team to implement solutions. Provide direction to SEO and PPC analysis during execution of strategies. Google Ads, Google Analytics, Amazon Ads, Amazon DSP, Walmart DSP, Facebook/Instagram Ads, Bing Ads, TikTok Ads.
L

Marketing Manager

Leppo, Inc.Jan 2018 - Jan 2022 • 4 yrs 1 moEstablished and led all marketing efforts for one of the largest rental companies in America. Led the development and delivery of the annual marketing plan and budget to the leadership team, set strategic goals and deadlines, oversaw the entirety of marketing efforts for 12 store locations. Developed and launched a new website, lepporents.com. Responsible for all future website updates and modifications as requested by the leadership team. Successfully opened, supported, and established local presence of 5 new store locations throughout the Southeastern United States through networking, Google Ad campaigns, local event promotions, and press releases. Grew organic and paid search traffic through comprehensive SEO practices. Grew web traffic by over 110% for two consecutive years, increasing our base users of 52,000 to 217,000,000 through heavy digital advertising. Work as lead contact for company vendors on projects (website creation, promotional giveaways, tradeshow setup, etc.). Work with internal tools using SQL, Python, and Javascript. Developed and managed internal sharepoint for company resources. Established conversion tracking and goals for the company site. Designing print and web advertisements.

Education

T

The University of Akron

Computer and Information Systems Security/Information Assurance2012 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Performance Marketing Director | SEO Specialist
Highly motivated and results-oriented Marketing Director with over a decade of experience in driving business growth through strategic digital marketing, data analysis, and innovative branding. Proven track record of increasing sales and enhancing online presence for diverse brands by leveraging expertise in SEO, PPC, social media development, and marketing automation. Adept at leading cross-functional teams, managing multi-million dollar budgets, and delivering data-driven insights to inform business decisions. Seeking to leverage my skills and experience to drive impactful marketing strategies and elevate brand performance for forward-thinking organizations.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Joseph are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Joseph Helline

Growth Marketing Manager • Akron, OH, US
Facebook Ads
Semrush
Klaviyo
Shopify
Google Tag Manager
Google Data Studio
Google Analyics
Available for hire fromNegotiable
Contracts

Work History

B

Performance Marketing Director

Blueroot HealthI oversee the marketing strategy, advertising, and SEO for four brands. These brands each operate within a niche of the vitamin and supplement industry, requiring my team to meet strict regulatory standards while still growing yearly revenue and meeting brand compliance. I have succeeded in growth strategies that fully saturate marketing efforts across all channels and built out sales funnels designed to attract new customers and convert them into brand advocates.
T

Lead Strategist

The Karcher GroupJan 2022 - Jan 2022 • 1 moI create the overall plan to achieve our clients' goals and work with our team to put those plans in motion. My primary focus on the execution side is related to PPC, SEO, and analytics. I manage over 30 client strategies and personally am responsible for their PPC and SEO campaigns. Responsible for the planning and success of 30+ clients at a time. Creation and presentation of strategy to potential clients. Managed an annual $2MM advertising budget across multiple industries. SEO research for content strategies and overall site structure to achieve higher rankings on Google. Technical on-page enhancements of core web vitals (LCP, FID, CLS) by identifying issues and working with the development team to implement solutions. Provide direction to SEO and PPC analysis during execution of strategies. Google Ads, Google Analytics, Amazon Ads, Amazon DSP, Walmart DSP, Facebook/Instagram Ads, Bing Ads, TikTok Ads.
L

Marketing Manager

Leppo, Inc.Jan 2018 - Jan 2022 • 4 yrs 1 moEstablished and led all marketing efforts for one of the largest rental companies in America. Led the development and delivery of the annual marketing plan and budget to the leadership team, set strategic goals and deadlines, oversaw the entirety of marketing efforts for 12 store locations. Developed and launched a new website, lepporents.com. Responsible for all future website updates and modifications as requested by the leadership team. Successfully opened, supported, and established local presence of 5 new store locations throughout the Southeastern United States through networking, Google Ad campaigns, local event promotions, and press releases. Grew organic and paid search traffic through comprehensive SEO practices. Grew web traffic by over 110% for two consecutive years, increasing our base users of 52,000 to 217,000,000 through heavy digital advertising. Work as lead contact for company vendors on projects (website creation, promotional giveaways, tradeshow setup, etc.). Work with internal tools using SQL, Python, and Javascript. Developed and managed internal sharepoint for company resources. Established conversion tracking and goals for the company site. Designing print and web advertisements.

Education

T

The University of Akron

Computer and Information Systems Security/Information Assurance2012 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.