Jun Lim

Content Marketing Manager • Social Media Marketing Specialist • Creative & Brand Strategist • Toronto, ON, CA

Shopify

Photoshop

Canva

G-Suite

Adobe Creative Cloud

Final Cut Pro

Digital Marketing

Marketing Strategy

Content Creation

Content Writing

Content Management

Available for hire fromNegotiable

Full-Time Roles

Content Marketing Specialist | Fidelity Canada

Graduating with an Honours Bachelor of Business Administration in Marketing & Environmental Studies from Wilfrid Laurier University in 2021, I have since built a robust career in content marketing and administration. Currently, I serve as a Content Marketing Specialist (Institutional) at Fidelity Canada, where I develop and manage content strategies to engage institutional clients. Prior to this, I was a Proxy Voting Administrator at BMO Financial Group, ensuring compliance in proxy voting processes. My experience also includes roles as a Social Media & Content Manager at Shiftly, an Administrative Assistant at the Canadian Council for Youth Prosperity, and a Marketing & Customer Support Intern at Lucky Iron Fish Enterprise. My diverse background underscores my adaptability and expertise in marketing, social media, and administrative functions.

Work History

Content Marketing Specialist

Fidelity Canada• Created and managed copywriting for marketing materials, including slide decks, brochures, articles, and blogs, improving website content and driving a 40% increase in traffic • Developed and executed a LinkedIn content rebrand strategy by improving content and branding while monitoring key performance indicators, resulting in a 35% increase in followers and a 320% increase in engagement rate • Redesigned content workflow and approval process using Workfront software, reducing project turnaround time by 50% and ensuring timely delivery of high-quality content • Create email marketing content and design templates by collaborating with senior marketers to align messaging and layout with performance goals, while recommending improvement strategies based on engagement metrics analysis • Secure and execute 30+ event sponsorships yearly with responsibilities including developing event signage and coordinating sponsorship assets, while fostering strong relationships with vendors through proactive communication

Proxy Voting Administrator

BMO Financial GroupOct 2021 - Apr 2022 • 7 mos• Managed data for a client base of 2000+ using Excel, optimizing proxy voting request processes to streamline submissions and accelerate completion times, resulting in a 25% increase in daily completed voting requests • Developed and maintained detailed tracking systems in Excel to monitor proxy voting statuses, ensuring 100% accuracy and timely submissions across all client accounts • Collaborated with cross-functional teams to resolve discrepancies in voting records, implementing solutions that reduced errors by 20% and improved client satisfaction

Content Marketing Manager

ShiftlyMay 2021 - Sep 2021 • 5 mos• Improved website layout and product description pages by enhancing content and visuals using Photoshop, leading to a 30% increase in website traffic and a 25% increase in product sales over six months • Spearheaded the Instagram marketing strategy by creating a new brand guideline, developing content calendars, and designing social media visuals with Adobe and Canva • Implemented email campaigns and newsletters using MailChimp to engage both existing and new customers, resulting in a 15% increase in qualified leads • Acquired 30+ brand partnerships through strategic influencer and brand outreach while developing and presenting collaboration campaign mock-ups to potential partners

Marketing Intern

Lucky Iron LifeInternMay 2020 - Aug 2020 • 4 mos• Maintained a strong social media presence on Instagram and Facebook by developing social media graphics, copywriting for captions, infographics, and product videos, contributing to a 25% increase in overall engagement • Executed an Instagram marketing campaign by partnering with influencers and brands to create product demo and collaboration videos, resulting in a 20% increase in followers and a 15% boost in product sales • Improved landing page designs and product descriptions while optimizing SEO elements, driving website traffic and enhancing search engine rankings

Marketing Intern

Perennial-DCM InternMay 2019 - Aug 2019 • 4 mos• Developed workback schedules for marketing projects using Excel, streamlining project management and reducing completion times by 40% through improved tracking of progress and deadlines • Presented LinkedIn performance reports to the Brand Manager with key metrics and suggestions for content and design improvements, resulting in a 25% increase in page views • Collaborated with the design team to develop campaign and product launch visuals using Photoshop, Lightroom, and product photography, producing high-quality marketing assets for clients

Education

Wilfrid Laurier University

Honours Bachelor of Business Administration, Marketing & Environmental Studies2017 - 2021

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