Top Talent like Lauren are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Lauren Elder

Brand Partnership Manager
Customer Success Manager
Project Manager
Austin, TX, US
Customer Experience
Social Media Marketing
Marketing Strategy
Advertising
Market Research
Available for hire fromNegotiable
Contracts
Technical Account Manager | Media Strategist
With a Master's degree in Communication and Media Studies from the University of Southern California and a Bachelor of Science in Political Science from Texas Christian University, I have developed a robust foundation in media and strategic communication. Currently, I serve as a Technical Account Manager and Strategist at Klever, where I engage with clients to align business objectives and manage multiple accounts. Previously, I was a Paid Media and Social Content Manager at Comcast, where I successfully increased social media engagement and app downloads. My experience also includes roles at Viant Technology, where I advanced from Advertising Operations Coordinator to Senior Programmatic Campaign Manager, honing my skills in campaign management, data analysis, and client relations. My career is marked by a commitment to leveraging data-driven insights to optimize media strategies and deliver exceptional client results.

Work History

K

Technical Account Manager and Strategist

KleverProactively engage with clients to understand their business needs and objectives. Lead the development and submission of Requests for Proposals (RFPs) and proposals. Collaborate cross-functionally to gather relevant information and create compelling proposals tailored to client requirements. Utilize data analytics tools to generate insightful reports on key performance metrics. Effectively manage multiple client accounts, ensuring all projects are delivered on time and within scope. Coordinate with internal teams to align strategies and resources with client expectations.
C

Paid Media and Social Content Manager

ComcastFeb 2023 - Jul 2023 • 6 mosLed the development of a year-long social media content strategy (Instagram, Facebook, LinkedIn), integrating organic, paid, and influencer tactics, resulting in a 15% increase in followers. Executed and optimized paid social campaigns across Facebook, X, and Instagram, boosting time spent on the Xumo Play. Created visuals and copy for app store listings (Apple and Google Play), increasing downloads and visibility. Provided strategic feedback on creative assets, aligning campaigns with broader marketing goals. Monitored performance data to refine social strategies and ensure alignment with business objectives.
V

Senior Programmatic Campaign Manager

Viant TechnologyAug 2021 - Dec 2022 • 1 yr 5 mosTroubleshoot and analyze advertising campaign performance to ensure successful results for clients resulting in yearly incremental revenue. Advanced understanding of Digital product offerings. Routinely collaborating with internal operations teams to ensure optimal campaign performance for the client. Analyzing campaign data daily using an Excel pivot table and communicating insights to the client. Providing expertise in sales process from the beginning of the campaign lifecycle until the end for post-campaign data analytics and creation of media wrap reports. Actively participates in new employee training on the User Interface and 3rd party reporting and mentor program.
V

Programmatic Campaign Manager

Viant TechnologyDec 2020 - Aug 2021 • 9 mosManaged programmatic advertising campaigns, ensuring optimal performance and alignment with client goals.
V

Advertising Operations Coordinator

Viant TechnologyJul 2019 - Dec 2020 • 1 yr 6 mosManaging advertising campaigns within Adelphic, our Data Supply Platform and Google Display and Video 360. Analyzing up to 150 campaigns performance daily to troubleshoot and enable tactics to ensure success. Working with 3rd party reports such as Double Verify/Pinnacle, Integral Ad Science, Sizmek, and Comscore to monitor brand safety, fraud, and viewability. Collaborating daily with Sales, Data Analytics, Business Intelligence, and Media Strategy to ensure campaigns hit their KPI and deliver budget in full. Compiling 50+ month end billing reports and working with Finance and Salesforce to resolve any discrepancies.

Education

U

University of Southern California

Master's degree, Communication and Media Studies2021 - 2022
T

Texas Christian University

Bachelor of Science - BS, Political Science

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Technical Account Manager | Media Strategist
With a Master's degree in Communication and Media Studies from the University of Southern California and a Bachelor of Science in Political Science from Texas Christian University, I have developed a robust foundation in media and strategic communication. Currently, I serve as a Technical Account Manager and Strategist at Klever, where I engage with clients to align business objectives and manage multiple accounts. Previously, I was a Paid Media and Social Content Manager at Comcast, where I successfully increased social media engagement and app downloads. My experience also includes roles at Viant Technology, where I advanced from Advertising Operations Coordinator to Senior Programmatic Campaign Manager, honing my skills in campaign management, data analysis, and client relations. My career is marked by a commitment to leveraging data-driven insights to optimize media strategies and deliver exceptional client results.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Lauren are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Lauren Elder

Brand Partnership Manager
Customer Success Manager
Project Manager
Austin, TX, US
Customer Experience
Social Media Marketing
Marketing Strategy
Advertising
Market Research
Available for hire fromNegotiable
Contracts

Work History

K

Technical Account Manager and Strategist

KleverProactively engage with clients to understand their business needs and objectives. Lead the development and submission of Requests for Proposals (RFPs) and proposals. Collaborate cross-functionally to gather relevant information and create compelling proposals tailored to client requirements. Utilize data analytics tools to generate insightful reports on key performance metrics. Effectively manage multiple client accounts, ensuring all projects are delivered on time and within scope. Coordinate with internal teams to align strategies and resources with client expectations.
C

Paid Media and Social Content Manager

ComcastFeb 2023 - Jul 2023 • 6 mosLed the development of a year-long social media content strategy (Instagram, Facebook, LinkedIn), integrating organic, paid, and influencer tactics, resulting in a 15% increase in followers. Executed and optimized paid social campaigns across Facebook, X, and Instagram, boosting time spent on the Xumo Play. Created visuals and copy for app store listings (Apple and Google Play), increasing downloads and visibility. Provided strategic feedback on creative assets, aligning campaigns with broader marketing goals. Monitored performance data to refine social strategies and ensure alignment with business objectives.
V

Senior Programmatic Campaign Manager

Viant TechnologyAug 2021 - Dec 2022 • 1 yr 5 mosTroubleshoot and analyze advertising campaign performance to ensure successful results for clients resulting in yearly incremental revenue. Advanced understanding of Digital product offerings. Routinely collaborating with internal operations teams to ensure optimal campaign performance for the client. Analyzing campaign data daily using an Excel pivot table and communicating insights to the client. Providing expertise in sales process from the beginning of the campaign lifecycle until the end for post-campaign data analytics and creation of media wrap reports. Actively participates in new employee training on the User Interface and 3rd party reporting and mentor program.
V

Programmatic Campaign Manager

Viant TechnologyDec 2020 - Aug 2021 • 9 mosManaged programmatic advertising campaigns, ensuring optimal performance and alignment with client goals.
V

Advertising Operations Coordinator

Viant TechnologyJul 2019 - Dec 2020 • 1 yr 6 mosManaging advertising campaigns within Adelphic, our Data Supply Platform and Google Display and Video 360. Analyzing up to 150 campaigns performance daily to troubleshoot and enable tactics to ensure success. Working with 3rd party reports such as Double Verify/Pinnacle, Integral Ad Science, Sizmek, and Comscore to monitor brand safety, fraud, and viewability. Collaborating daily with Sales, Data Analytics, Business Intelligence, and Media Strategy to ensure campaigns hit their KPI and deliver budget in full. Compiling 50+ month end billing reports and working with Finance and Salesforce to resolve any discrepancies.

Education

U

University of Southern California

Master's degree, Communication and Media Studies2021 - 2022
T

Texas Christian University

Bachelor of Science - BS, Political Science

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.