Top Talent like Lauren are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Lauren Ellington

Growth Marketing Manager •
Available for hire fromNegotiable
Contracts
Growth Marketing Operations Manager | Lead Generation Expert
A graduate of the University of Colorado Boulder with a BS in Advertising and Marketing, [Name] has built a robust career in growth marketing and operations. Currently serving as the Growth Marketing Operations Manager at OrthoFi, [Name] has significantly improved lead tracking and conversion rates through innovative use of Salesforce, SalesLoft, and HubSpot. Previously, as a Growth Marketing Specialist at OrthoFi, [Name] developed a successful webinar series and contributed to the execution of the 2023 NEXUS Industry Conference. At Social Tribe, [Name] collaborated closely with leadership to generate leads and enhance brand visibility. Earlier roles include Marketing Lead at Sustain.io, where [Name] drove engagement through strategic email campaigns and content, and Digital Content Coordinator at Reflexion Media, focusing on UX and inbound marketing. [Name] excels in creating and executing marketing strategies that drive engagement and growth.

Work History

O

Growth Marketing Operations Manager

OrthoFiDeveloped and maintained a lead tracking process and reporting dashboard in Salesforce, improving visibility and decision-making for revenue teams. Managed an outsourced BDR team and inbound/outbound strategies in SalesLoft, boosting lead conversion rates. Established and executed SOPs, lead generation setup, and nurturing handoffs for OrthoFis webinars and live courses in HubSpot, Zoom, Eventbrite, and Zapier, significantly enhancing engagement and conversion. Generated 60% of total leads from 37 webinars over 35 months, significantly contributing to pipeline growth. Designed and implemented an automated demo self-scheduling system, optimizing lead routing across multiple teams and products.
O

Growth Marketing Specialist

OrthoFiJan 2021 - Mar 2023 • 2 yrs 3 mosCreated the OrthoFi Webinar Series and Live Courses playbook using a full marketing stack, effectively engaging and collecting leads, driving demo requests, and reinforcing brand authority within the orthodontic industry. Collaborated with the Event Manager and a marketing agency to promote and execute the 2023 NEXUS Industry Conference, delivering a successful multi-track, three-day event at the Gaylord Rockies Resort. Supported execution and list segmentation for targeted customer communications, partner relationships, and enterprise sales initiatives, enhancing engagement and conversion.
S

Marketing Manager

Social TribeJan 2019 - Jan 2020 • 1 yr 1 moWorked primarily with the CEO/Founder and the Business Development Manager to build credibility and generate leads for the agency. Created and curated dynamic content across social channels, agency blog, and sales collateral, ensuring consistent brand messaging and engagement. Developed streamlined processes for promoting keynote speaking opportunities and premium content, enhancing visibility and driving audience engagement. Led a cross-functional marketing pod, collaborating with internal teams to build a cohesive and recognizable agency brand identity.
S

Marketing Lead

Sustain.ioJan 2017 - Jan 2018 • 1 yr 1 moSole marketing function for bootstrapped data-driven platform/HaaS startup in the B2B sustainability sector. Planned and implemented email lead nurture strategies, campaigns, and landing pages in HubSpot, driving engagement and conversions. Conceived and executed an online content strategy, including inbound pillars, customer reports, and premium content, to reach lead generation goals. Balanced long-term strategic growth initiatives with day-to-day cross-departmental needs, ensuring alignment and timely execution. Managed agency partner relationship primarily collaborating on the creation of new company website and our HubSpot Marketing and Sales automations.
R

Digital Content Coordinator + Consultant

Reflexion MediaJan 2015 - Jan 2017 • 2 yrs 1 moSupported website UX and inbound marketing planning for clients in BIM, Surveillance Hardware, and CPG industries. Developed and implemented digital content strategies to enhance client engagement and drive lead generation. Created long-form pillar content enhancing website traffic and SEO.

Education

U

University of Colorado Boulder

BS, Advertising, Marketing2006 - 2010

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Growth Marketing Operations Manager | Lead Generation Expert
A graduate of the University of Colorado Boulder with a BS in Advertising and Marketing, [Name] has built a robust career in growth marketing and operations. Currently serving as the Growth Marketing Operations Manager at OrthoFi, [Name] has significantly improved lead tracking and conversion rates through innovative use of Salesforce, SalesLoft, and HubSpot. Previously, as a Growth Marketing Specialist at OrthoFi, [Name] developed a successful webinar series and contributed to the execution of the 2023 NEXUS Industry Conference. At Social Tribe, [Name] collaborated closely with leadership to generate leads and enhance brand visibility. Earlier roles include Marketing Lead at Sustain.io, where [Name] drove engagement through strategic email campaigns and content, and Digital Content Coordinator at Reflexion Media, focusing on UX and inbound marketing. [Name] excels in creating and executing marketing strategies that drive engagement and growth.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Lauren are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Lauren Ellington

Growth Marketing Manager •
Available for hire fromNegotiable
Contracts

Work History

O

Growth Marketing Operations Manager

OrthoFiDeveloped and maintained a lead tracking process and reporting dashboard in Salesforce, improving visibility and decision-making for revenue teams. Managed an outsourced BDR team and inbound/outbound strategies in SalesLoft, boosting lead conversion rates. Established and executed SOPs, lead generation setup, and nurturing handoffs for OrthoFis webinars and live courses in HubSpot, Zoom, Eventbrite, and Zapier, significantly enhancing engagement and conversion. Generated 60% of total leads from 37 webinars over 35 months, significantly contributing to pipeline growth. Designed and implemented an automated demo self-scheduling system, optimizing lead routing across multiple teams and products.
O

Growth Marketing Specialist

OrthoFiJan 2021 - Mar 2023 • 2 yrs 3 mosCreated the OrthoFi Webinar Series and Live Courses playbook using a full marketing stack, effectively engaging and collecting leads, driving demo requests, and reinforcing brand authority within the orthodontic industry. Collaborated with the Event Manager and a marketing agency to promote and execute the 2023 NEXUS Industry Conference, delivering a successful multi-track, three-day event at the Gaylord Rockies Resort. Supported execution and list segmentation for targeted customer communications, partner relationships, and enterprise sales initiatives, enhancing engagement and conversion.
S

Marketing Manager

Social TribeJan 2019 - Jan 2020 • 1 yr 1 moWorked primarily with the CEO/Founder and the Business Development Manager to build credibility and generate leads for the agency. Created and curated dynamic content across social channels, agency blog, and sales collateral, ensuring consistent brand messaging and engagement. Developed streamlined processes for promoting keynote speaking opportunities and premium content, enhancing visibility and driving audience engagement. Led a cross-functional marketing pod, collaborating with internal teams to build a cohesive and recognizable agency brand identity.
S

Marketing Lead

Sustain.ioJan 2017 - Jan 2018 • 1 yr 1 moSole marketing function for bootstrapped data-driven platform/HaaS startup in the B2B sustainability sector. Planned and implemented email lead nurture strategies, campaigns, and landing pages in HubSpot, driving engagement and conversions. Conceived and executed an online content strategy, including inbound pillars, customer reports, and premium content, to reach lead generation goals. Balanced long-term strategic growth initiatives with day-to-day cross-departmental needs, ensuring alignment and timely execution. Managed agency partner relationship primarily collaborating on the creation of new company website and our HubSpot Marketing and Sales automations.
R

Digital Content Coordinator + Consultant

Reflexion MediaJan 2015 - Jan 2017 • 2 yrs 1 moSupported website UX and inbound marketing planning for clients in BIM, Surveillance Hardware, and CPG industries. Developed and implemented digital content strategies to enhance client engagement and drive lead generation. Created long-form pillar content enhancing website traffic and SEO.

Education

U

University of Colorado Boulder

BS, Advertising, Marketing2006 - 2010

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.