Louis Favoretto

Growth Product Manager

Austin, TX, US

Tableau

Google Analytics

A/B Testing

SQL

JIRA

Competitive Analysis

Agile

Jira

ServiceNow

Available for hire fromNegotiable

Contracts

Senior Technical Product Manager | AI/ML & Platform Product Leadership (Amazon)

Product management leader with 20+ years building large-scale B2B, AI/ML-powered applications, and platform products. Experienced leading teams in advertising technology and cloud cost-optimization space used by 1.4M+ advertisers and 45K+ internal users, driving $1B+ in incremental revenue and nine-figure cost savings. Experienced across ad tech, cloud, and data center products, focused on analytics, automation, and improving workflow efficiency.

Work History

Senior Technical Product Manager

Amazon AdvertisingOwn the campaign management experience on advertising.amazon.com, including 3 of the highest-traffic console pages (25M visits/week) used by 1.4M advertisers across $85B+ in ad spend. Key Accomplishments • Led development of a machine learning infrastructure for creative ad creation and optimization, using computer vision models that automated ad creative generation, performance prediction, and quality checks, eliminating 14 headcount and reducing defective/inappropriate ads. • Identified advertiser friction in campaign analysis and launched an LLM-powered natural language search for campaign analytics, enabling ~1M advertisers to query performance data directly. Reduced optimization workflow time by ~25% and supported management of ~500K additional campaigns/week, contributing to ~$375M in incremental ad revenue. • Shipped an AI-driven workflow automation system that recommended and auto-applied common campaign optimizations based on user behavior, reducing clicks per task by ~15% and driving ~$174M/year in additional spend. • Co-led a global ads platform redesign for 200K advertisers across 22+ countries (52% of revenue), introducing unified campaign creation, multi-country management, consolidated reporting, and cross-border payments. Cut campaign creation time by ~90%, increased active global advertisers by 13.5%, and drove ~$263M in new annual revenue. • Partnered with UX and applied science to run usability tests and A/B experiments prior to launch, iterating on query understanding and response quality to reach targeted adoption and satisfaction goals.

Senior Technical Product Manager

Amazon Web Services (AWS)Jan 2017 - Jan 2020 • 3 yrs 1 moLed product strategy and development for AWS internal BI and cost optimization platforms serving 45K+ internal users (Sales, Support, BD). Owned two core APIs and UIs providing unified customer insights and cost-savings recommendations. Key Accomplishments • Launched AWS Optimize, a cost optimization product generating ~$331M in revenue ($179M upfront, $152M recurring) via data-driven purchase and usage recommendations, improving forecast accuracy by 33% and reducing analysis time by 40%. • Drove an enterprise-wide cost optimization program that delivered ~$120M in verified savings, including a new analytics engine for customer usage patterns and automated reporting for the AWS Plus TAM team (e.g., Alexa, Prime Video, Warehouses). • Designed and launched a scalable Reserved Instance platform and targeted adoption campaigns across Germany, Americas, LATAM, and ANZ, generating ~$50M+ in incremental RI revenue. • Recognized as AWS Business Development “Product Manager of the Year” (2018) and selected speaker at AWS Sales Kickoffs and Accelerate trainings, presenting optimization tools, best practices, and roadmap.

Director of Research & Development

Quality Technology Services (QTS)Jan 2014 - Jan 2017 • 3 yrs 1 moKey Accomplishments • Directed innovation strategy and managed a $196M product P&L, leading a 48-person multidisciplinary organization (R&D, PMO, Market Intelligence, Process) to scale data center, software development, and cloud solution portfolios. • Accelerated YoY revenue growth by 30% ($49M to $84.5M) for wholesale colocation by instituting the company’s first formal Product Lifecycle Management (PLM) process, reducing time-to-market by 25%. • Spearheaded a custom containment product that increased customer power density by 4x and tripled revenue per square foot (3x growth). • Engineered a customer-facing portal (APIs, real-time power/sensor data) that automated manual workflows, reducing sales and implementation errors by 15%, increasing NPS by 12%, slashing resourcing costs by $450K per year, and generating $2.3M in new revenue. • Delivered 3 mega data center launches from due diligence to go-live and led the $3.5M integration of acquired cloud provider Carpathia within 18 months. • Improved DCIM and infrastructure to achieve 99.99% uptime and reduce single points of failure, contributing to 99.999% facility uptime for critical sites. • Standardized project portfolio management and methodologies, increasing project ROI by ~12% in year 1 and improving forecasting accuracy by 8%, revenue by ~$16M, and NPS by 5 points via a win–loss analysis program.

Senior Product Manager

Quality Technology Services (QTS)Jan 2012 - Jan 2014 • 2 yrs 1 moSenior Product Manager

Senior Project Manager

Quality Technology Services (QTS)Jan 2007 - Jan 2012 • 5 yrs 1 moSenior Project Manager

Frontend development, interface design, and technical project management roles

CINC Systems, RBC Centura Bank, and othersJan 2000 - Jan 2007 • 7 yrs 1 moFrontend development, interface design, and technical project management roles at CINC Systems, RBC Centura Bank, and others (2000–2007).

Education

Boston University

Master of Science in Management, Management2010

Reinhardt University

Bachelor of Science in Business Administration, Business Administration2002

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