Top Talent like Luis are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Luis Robrigado

Social Media Marketing Specialist • Product Marketing Manager • Project Manager • Manila, NCR, PH
Copywriting
Advertising
Content Strategy
Marketing Strategy
Available for hire fromNegotiable
Contracts
Marketing Strategist at FamilySearch | Advertising, Digital Campaigns, Events, Education
Marketing leader specializing in data-driven growth, engagement strategies, and conversion optimization. Proven track record of scaling brand reach, reducing acquisition costs, and maximizing ROI through strategic partnerships, paid campaigns, and digital innovation. Expertise in APAC and global markets, with a focus on customer journey mapping, content strategy, and event-driven engagement.

Work History

F

Marketing Strategy, APAC | Philippines Area

FamilySearchDesigned and executed high-impact engagement campaigns for the PH market, driving exponential user growth across FamilySearch.org and its apps while shaping APAC and global strategy. Lift in events participation from 43,000+ in 2023 to 295,000+ in 2024. Lift in main conversion metric from 35,000+ conversions in 2023 to 43,300+ in 2024. Reduced paid acquisition cost from $3.00 to $0.30. Orchestrated high-profile VIP events at Shangri-La Hotel, managing end-to-end logistics, production, and guest experience for government officials, celebrities, and influencers.
L

Freelance Marketing Consultant - Lead Generation & Conversion Optimization Specialist

LeadFunnels PHJul 2022 - Dec 2024 • 2 yrs 6 mosCrafted high-converting direct response copy, gaining lifts in click-through rates by up to 25-40% in email, ads, and landing pages. Created high-converting landing pages and lead magnets, significantly increasing lead generation across multiple industries. Optimized multi-channel sales funnels, boosting lead generation and increasing client ROI.
T

Co-Founder, Client Relations and Sales Training

ThinkClientDec 2018 - Nov 2022 • 4 yrsCo-founded ThinkClient, a company that started as an outbound call center and evolved into a Virtual Assistance placement agency. Focused on leveraging the strong phone skills of Filipinos due to the call center industry boom. Managed client acquisition and placement of cold calling and marketing VAs.
F

Freelance Direct-Response Copywriter & Content Marketer

FreelanceJan 2016 - Jul 2020 • 4 yrs 7 mosWorked as a full-time freelancer, assisting businesses with Search Engine Optimization, Web Design and Development, Paid Advertising, Podcast Management, Online Events Management and Promotion, Project Management, and Cold Calling.

Education

R

Rogationist Seminary - Manila

Bachelor of Arts in Philosophy, Philosophy2006 - 2010

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Marketing Strategist at FamilySearch | Advertising, Digital Campaigns, Events, Education
Marketing leader specializing in data-driven growth, engagement strategies, and conversion optimization. Proven track record of scaling brand reach, reducing acquisition costs, and maximizing ROI through strategic partnerships, paid campaigns, and digital innovation. Expertise in APAC and global markets, with a focus on customer journey mapping, content strategy, and event-driven engagement.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Luis are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Luis Robrigado

Social Media Marketing Specialist • Product Marketing Manager • Project Manager • Manila, NCR, PH
Copywriting
Advertising
Content Strategy
Marketing Strategy
Available for hire fromNegotiable
Contracts

Work History

F

Marketing Strategy, APAC | Philippines Area

FamilySearchDesigned and executed high-impact engagement campaigns for the PH market, driving exponential user growth across FamilySearch.org and its apps while shaping APAC and global strategy. Lift in events participation from 43,000+ in 2023 to 295,000+ in 2024. Lift in main conversion metric from 35,000+ conversions in 2023 to 43,300+ in 2024. Reduced paid acquisition cost from $3.00 to $0.30. Orchestrated high-profile VIP events at Shangri-La Hotel, managing end-to-end logistics, production, and guest experience for government officials, celebrities, and influencers.
L

Freelance Marketing Consultant - Lead Generation & Conversion Optimization Specialist

LeadFunnels PHJul 2022 - Dec 2024 • 2 yrs 6 mosCrafted high-converting direct response copy, gaining lifts in click-through rates by up to 25-40% in email, ads, and landing pages. Created high-converting landing pages and lead magnets, significantly increasing lead generation across multiple industries. Optimized multi-channel sales funnels, boosting lead generation and increasing client ROI.
T

Co-Founder, Client Relations and Sales Training

ThinkClientDec 2018 - Nov 2022 • 4 yrsCo-founded ThinkClient, a company that started as an outbound call center and evolved into a Virtual Assistance placement agency. Focused on leveraging the strong phone skills of Filipinos due to the call center industry boom. Managed client acquisition and placement of cold calling and marketing VAs.
F

Freelance Direct-Response Copywriter & Content Marketer

FreelanceJan 2016 - Jul 2020 • 4 yrs 7 mosWorked as a full-time freelancer, assisting businesses with Search Engine Optimization, Web Design and Development, Paid Advertising, Podcast Management, Online Events Management and Promotion, Project Management, and Cold Calling.

Education

R

Rogationist Seminary - Manila

Bachelor of Arts in Philosophy, Philosophy2006 - 2010

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.