Top Talent like Marine are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marine Bou

Growth Marketing Manager • Strasbourg, Grand Est, FR
Marketing
Growth Hacking
Growth Marketing
Available for hire fromNegotiable
Contracts
App Growth & Marketing Architect
My mission is to empower mobile app publishers, including developers, founders, and product teams, to achieve outstanding growth in user acquisition, revenue generation, and user retention. Expert in Marketing & Growth for Mobile Apps, I help you optimize every step of the user journey (Acquisition, Activation, Retention, Revenue). ️ ACQUISITION ASO - App Store Optimization -> Audit of the stores (App Store iOS / Play Store Android) + ASO optimization (wording & marketing pov screens (Figma)) -> Proposals for A/B testing of product pages on the app stores Advertisements -> Restructuring and/or launching new campaigns on the following channels according to objectives: Apple Search Ads (ASA), Google Search Ads, Facebook & Instagram Ads, TikTok, Reddit, Quora Ads... -> Proposals for Custom Product Pages + A/B tests -> Analysis of KPIs & optimizations to increase your ROAS Bonus -> Strategy for in-app events (= integrated events available on iOS) to implement: creation + wording + setup on the platform. -> Review incentive strategy (popup + push notification) for ASO ️ ACTIVATION -> Optimization of the app's onboarding (product marketing) ️ RETENTION -> Email Sequences: writing + automations (Sendinblue, Active Campaign, Mailchimp, Mailerlite...) -> Notification Strategy: wording + workflow chart + Integration (Onesignal, Firebase) Analysis of KPIs on tracking tools (Amplitude, Firebase...) ️ REVENUE -> Pricing strategy + optimization & A/B testing of the app's paywall -> Promotional strategy: emailing & notifications Contact me to talk about your app projects!

Projects

Work History

T

Founder & CEO

The No-Code ArchitectAs the Founder & CEO, likely responsible for overseeing the overall strategic direction, business development, and operations of the company.
L

Membre de la communauté

Les Meufs du GrowthMay 2021 - Dec 2023 • 2 yrs 8 mosAs a community member, likely involved in networking, sharing knowledge, and contributing to the growth initiatives of the community.
K

Head of Marketing and Partnerships

KwitOct 2019 - Mar 2023 • 3 yrs 6 mosAs the Head of Marketing and Partnerships, likely responsible for leading marketing strategies, managing partnerships, and driving growth initiatives.
K

Chargée de Marketing Digital/Growth Hacking

KwitSep 2018 - Sep 2019 • 1 yr 1 moAs a Digital Marketing/Growth Hacking Manager, likely responsible for executing digital marketing campaigns and implementing growth hacking strategies.
P

Responsable Marketing de contenu - Freelance

Pose ta Dem'Jan 2019 - Feb 2023 • 4 yrs 2 mosAs a Freelance Content Marketing Manager, likely responsible for creating and managing content strategies to enhance brand presence and engagement.

Education

E

EM Strasbourg Business School

E-Marketing et stratégie digitale2016 - 2019
U

University of Birmingham

Année ERASMUS, Marketing2017 - 2018
L

Lycée Jean Jaurès Reims

Hypokhâgne/Khâgne/Khûbe, Classes préparatoires2013 - 2016

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
App Growth & Marketing Architect
My mission is to empower mobile app publishers, including developers, founders, and product teams, to achieve outstanding growth in user acquisition, revenue generation, and user retention. Expert in Marketing & Growth for Mobile Apps, I help you optimize every step of the user journey (Acquisition, Activation, Retention, Revenue). ️ ACQUISITION ASO - App Store Optimization -> Audit of the stores (App Store iOS / Play Store Android) + ASO optimization (wording & marketing pov screens (Figma)) -> Proposals for A/B testing of product pages on the app stores Advertisements -> Restructuring and/or launching new campaigns on the following channels according to objectives: Apple Search Ads (ASA), Google Search Ads, Facebook & Instagram Ads, TikTok, Reddit, Quora Ads... -> Proposals for Custom Product Pages + A/B tests -> Analysis of KPIs & optimizations to increase your ROAS Bonus -> Strategy for in-app events (= integrated events available on iOS) to implement: creation + wording + setup on the platform. -> Review incentive strategy (popup + push notification) for ASO ️ ACTIVATION -> Optimization of the app's onboarding (product marketing) ️ RETENTION -> Email Sequences: writing + automations (Sendinblue, Active Campaign, Mailchimp, Mailerlite...) -> Notification Strategy: wording + workflow chart + Integration (Onesignal, Firebase) Analysis of KPIs on tracking tools (Amplitude, Firebase...) ️ REVENUE -> Pricing strategy + optimization & A/B testing of the app's paywall -> Promotional strategy: emailing & notifications Contact me to talk about your app projects!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Marine are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marine Bou

Growth Marketing Manager • Strasbourg, Grand Est, FR
Marketing
Growth Hacking
Growth Marketing
Available for hire fromNegotiable
Contracts

Projects

Work History

T

Founder & CEO

The No-Code ArchitectAs the Founder & CEO, likely responsible for overseeing the overall strategic direction, business development, and operations of the company.
L

Membre de la communauté

Les Meufs du GrowthMay 2021 - Dec 2023 • 2 yrs 8 mosAs a community member, likely involved in networking, sharing knowledge, and contributing to the growth initiatives of the community.
K

Head of Marketing and Partnerships

KwitOct 2019 - Mar 2023 • 3 yrs 6 mosAs the Head of Marketing and Partnerships, likely responsible for leading marketing strategies, managing partnerships, and driving growth initiatives.
K

Chargée de Marketing Digital/Growth Hacking

KwitSep 2018 - Sep 2019 • 1 yr 1 moAs a Digital Marketing/Growth Hacking Manager, likely responsible for executing digital marketing campaigns and implementing growth hacking strategies.
P

Responsable Marketing de contenu - Freelance

Pose ta Dem'Jan 2019 - Feb 2023 • 4 yrs 2 mosAs a Freelance Content Marketing Manager, likely responsible for creating and managing content strategies to enhance brand presence and engagement.

Education

E

EM Strasbourg Business School

E-Marketing et stratégie digitale2016 - 2019
U

University of Birmingham

Année ERASMUS, Marketing2017 - 2018
L

Lycée Jean Jaurès Reims

Hypokhâgne/Khâgne/Khûbe, Classes préparatoires2013 - 2016

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.