Top Talent like Marissa are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marissa Fortson

Marketing Strategy
Global Marketing
Integrated Marketing
Messaging Strategy
Brand Strategy
Brand Management
Branding
Social Media Marketing
Content Strategy
Creative Marketing
Available for hire fromNegotiable
Contracts
Experienced Head of Marketing with a Focus on Consumer Brands
Brand marketing expert specializing in consumer startups and emerging brands, with experience in strategic partnerships, brand identity, social media, and influencer strategies. Proven track record of leading marketing teams and launching successful campaigns with major brands.

Work History

A

Head of Marketing (Consumer)

AvantStay
M

Marketing Consultant/Advisor

marsfortson.com• Interim brand marketing lead for startups and emerging brands • Provide consulting expertise and execution on brand identity and messaging, content and social media, PR, partnerships, influencer strategy, activations, and digital • Clients included: Joymode, Harper Wilde, CryptoKitties, Beekeeper’s Naturals, Stix, Banner Health, NomNomNow, Renew, BringFido, Working Not Working • Served as Interim VP of Marketing for Stix (getstix.com), a women's DTC health brand
G

Glynn 100 Member and Partner

Glynn 100
C

Head of U.S. Marketing

CASETiFYJan 2019 - Jan 2021 • 2 yrs 1 mo• Led all U.S. marketing efforts across PR, social, influencer, and other brand marketing, managing an in-house marketing team of 7 alongside third-party agencies & vendors • Developed strategic brand voice and owned global brand messaging and copy • Successfully negotiated and launched major partnerships with Netflix (Stranger Things), NBA, Malala Fund, Buzzfeed, Alice & Olivia, and more • Grew and led U.S. operations for a 10-person marketing & creative team
S

Director of Marketing & Communications

Sandwich VideoJan 2016 - Jan 2017 • 1 yr 1 mo• Brand strategy: refined and promoted Sandwich Video's brand as a video agency making TV and web commercials for major tech and consumer clients, including HP, Airbnb, Lyft, Uber, TrueCar, Starbucks, and Salesforce • Digital, social media, and comms strategy: Owned and managed all social and digital channels for Sandwich Video, and led earned media efforts for trade and tech PR • Provided strategic advisory services, including brand messaging/positioning, copywriting, social media strategy, and overall launch strategy for agency clients
D

Director of Marketing

DogVacayJan 2014 - Jan 2016 • 2 yrs 1 mo• Partnerships: identified and developed strategic partnerships with campaigns across content, SEO, social, PR, email, and offline, with partners such as: hotels.com, HomeAway, Animal Planet, and West Elm • Product marketing: ran consumer insights research and drove adoption of new products for both sides of the marketplace in collaboration with product, engineering, ops, and customer care teams • PR/Comms: oversaw PR agency and internal team to create and execute an earned media strategy • Supply acquisition: led new supply acquisition strategy to grow DogVacay host community through paid performance channels and owned/earned media • Initiated and developed other integrated marketing efforts like local marketing, a referral program, and social/content campaigns
C

Co-Founder/CEO

Co-Ed SupplyJan 2012 - Jan 2014 • 2 yrs 1 mo
T

Global Development, Parks & Resorts

The Walt Disney CompanyJan 2010 - Jan 2012 • 2 yrs 1 mo
G

Investment Banking Analyst (Tech, Media, & Telecom)

Goldman SachsJan 2008 - Jan 2009 • 1 yr 1 mo

Education

U

University of California, Berkeley, Haas School of Business

B.S., Business Administration
T

The Wharton School

MBA (on leave), Entrepreneurship/Entrepreneurial Studies

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experienced Head of Marketing with a Focus on Consumer Brands
Brand marketing expert specializing in consumer startups and emerging brands, with experience in strategic partnerships, brand identity, social media, and influencer strategies. Proven track record of leading marketing teams and launching successful campaigns with major brands.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Marissa are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marissa Fortson

Marketing Strategy
Global Marketing
Integrated Marketing
Messaging Strategy
Brand Strategy
Brand Management
Branding
Social Media Marketing
Content Strategy
Creative Marketing
Available for hire fromNegotiable
Contracts

Work History

A

Head of Marketing (Consumer)

AvantStay
M

Marketing Consultant/Advisor

marsfortson.com• Interim brand marketing lead for startups and emerging brands • Provide consulting expertise and execution on brand identity and messaging, content and social media, PR, partnerships, influencer strategy, activations, and digital • Clients included: Joymode, Harper Wilde, CryptoKitties, Beekeeper’s Naturals, Stix, Banner Health, NomNomNow, Renew, BringFido, Working Not Working • Served as Interim VP of Marketing for Stix (getstix.com), a women's DTC health brand
G

Glynn 100 Member and Partner

Glynn 100
C

Head of U.S. Marketing

CASETiFYJan 2019 - Jan 2021 • 2 yrs 1 mo• Led all U.S. marketing efforts across PR, social, influencer, and other brand marketing, managing an in-house marketing team of 7 alongside third-party agencies & vendors • Developed strategic brand voice and owned global brand messaging and copy • Successfully negotiated and launched major partnerships with Netflix (Stranger Things), NBA, Malala Fund, Buzzfeed, Alice & Olivia, and more • Grew and led U.S. operations for a 10-person marketing & creative team
S

Director of Marketing & Communications

Sandwich VideoJan 2016 - Jan 2017 • 1 yr 1 mo• Brand strategy: refined and promoted Sandwich Video's brand as a video agency making TV and web commercials for major tech and consumer clients, including HP, Airbnb, Lyft, Uber, TrueCar, Starbucks, and Salesforce • Digital, social media, and comms strategy: Owned and managed all social and digital channels for Sandwich Video, and led earned media efforts for trade and tech PR • Provided strategic advisory services, including brand messaging/positioning, copywriting, social media strategy, and overall launch strategy for agency clients
D

Director of Marketing

DogVacayJan 2014 - Jan 2016 • 2 yrs 1 mo• Partnerships: identified and developed strategic partnerships with campaigns across content, SEO, social, PR, email, and offline, with partners such as: hotels.com, HomeAway, Animal Planet, and West Elm • Product marketing: ran consumer insights research and drove adoption of new products for both sides of the marketplace in collaboration with product, engineering, ops, and customer care teams • PR/Comms: oversaw PR agency and internal team to create and execute an earned media strategy • Supply acquisition: led new supply acquisition strategy to grow DogVacay host community through paid performance channels and owned/earned media • Initiated and developed other integrated marketing efforts like local marketing, a referral program, and social/content campaigns
C

Co-Founder/CEO

Co-Ed SupplyJan 2012 - Jan 2014 • 2 yrs 1 mo
T

Global Development, Parks & Resorts

The Walt Disney CompanyJan 2010 - Jan 2012 • 2 yrs 1 mo
G

Investment Banking Analyst (Tech, Media, & Telecom)

Goldman SachsJan 2008 - Jan 2009 • 1 yr 1 mo

Education

U

University of California, Berkeley, Haas School of Business

B.S., Business Administration
T

The Wharton School

MBA (on leave), Entrepreneurship/Entrepreneurial Studies

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.