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Mavis Huang

Growth Marketing Manager
Available for hire fromNegotiable
Contracts
Experienced Brand & Consumer Marketer | Columbia Alum
With a background in brand and consumer marketing, I have experience working with companies such as LendingClub, Mavie. Cosmetics, Opendoor, Rakuten Viki, and Whisper App. At LendingClub, I led the rebranding and repositioning effort, conducted competitive landscape analysis, and spearheaded the planning of the company's first-ever influencer partnership campaign. During my time at Mavie. Cosmetics, I launched the brand online and in-store, secured partnerships with IPSY and Hautelook, and managed all internal projects and external coordinations with partners. My role at Opendoor involved auditing social media engagement metrics, identifying opportunities to grow new channels, and co-authoring new social media guidelines. At Rakuten Viki, I managed a combined 11M+ following across various major social media channels and messaging platforms. I also have experience in content marketing at Whisper App.

Work History

L

Brand & Consumer Marketing at LendingClub

LendingClubMar 2022 - Oct 2023 • 1 yr 8 mosFull spectrum fintech marketplace bank reinventing banking to give you a path to financial success. Championing the financial health of members with fairness, simplicity, and heart. Owned rebranding and repositioning effort for visual identity and content strategy on B2C and B2B social channels. Conducted competitive landscape analysis and created a multi-year social media and content strategy roadmap. Spearheaded planning of the company's first-ever influencer partnership campaign. Led cross-functional projects with various teams. Developed social content and assets using design tools: Canva and Figma. (Role eliminated in a 14% / 172-employee company-wide workforce reduction in Oct 2023)
M

E-Commerce & Retail - Brand & Product Marketing at Mavie. Cosmetics

Mavie. CosmeticsApr 2018 - Mar 2022 • 4 yrsA cruelty-free beauty startup that empowers everyone to shine from within. Launched online and in-store on HSN and Riley Rose nationwide. Secured partnerships with IPSY and Hautelook. Conducted pre-product research and orchestrated diverse marketing content and collaterals. Created influencer strategy with over 35 partnerships. Ideated, designed, and developed 22 unique SKUs. Managed all internal projects and external coordinations with partners to meet deadlines, objectives, and budgets.
O

Organic Marketing at Opendoor

OpendoorDec 2017 - Apr 2018 • 5 mosA technology company disrupting traditional real estate industry to empower everyone with the freedom to move. Audited social media engagement metrics, identified opportunities to grow new channels, and partnered closely with cross-functional teams in marketing, product, and sales. Co-authored new social media guidelines with Legal and Product Marketing. Developed visual templates with Design to support various social content buckets and amplify brand voice.
R

Social Media & Integrated Marketing at Rakuten Viki

Rakuten VikiMar 2017 - Oct 2017 • 8 mosA global video streaming service specializing in popular Asian content and powered by an avid international community. Managed a combined 11M+ following across various major social media channels and messaging platforms. Led and mentored a Social Media Marketing Team. Owned content strategies & programming for live streaming and video marketing strategy. Researched user preferences through focus groups and surveys. Developed social content and assets using design tools: Adobe Photoshop, Illustrator, and Premiere.
W

Content Marketing at Whisper App

Whisper AppOct 2014 - Oct 2015 • 1 yr 1 moAn anonymous social platform to share thoughts with the world and build lasting, meaningful relationships in a community built around trust and honesty. Collected user feedback and selected content for the Popular and Group feeds. Identified trends and current issues pertinent to various user groups and interests. Researched, edited, and created seeded content relevant to target audiences. Conducted product competitive analysis and built analytics solution to track and alert team performance and engagement metrics/KPIs.

Education

C

Columbia University in the City of New York

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

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Experienced Brand & Consumer Marketer | Columbia Alum
With a background in brand and consumer marketing, I have experience working with companies such as LendingClub, Mavie. Cosmetics, Opendoor, Rakuten Viki, and Whisper App. At LendingClub, I led the rebranding and repositioning effort, conducted competitive landscape analysis, and spearheaded the planning of the company's first-ever influencer partnership campaign. During my time at Mavie. Cosmetics, I launched the brand online and in-store, secured partnerships with IPSY and Hautelook, and managed all internal projects and external coordinations with partners. My role at Opendoor involved auditing social media engagement metrics, identifying opportunities to grow new channels, and co-authoring new social media guidelines. At Rakuten Viki, I managed a combined 11M+ following across various major social media channels and messaging platforms. I also have experience in content marketing at Whisper App.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Mavis's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Mavis Huang

Growth Marketing Manager
Available for hire fromNegotiable
Contracts

Work History

L

Brand & Consumer Marketing at LendingClub

LendingClubMar 2022 - Oct 2023 • 1 yr 8 mosFull spectrum fintech marketplace bank reinventing banking to give you a path to financial success. Championing the financial health of members with fairness, simplicity, and heart. Owned rebranding and repositioning effort for visual identity and content strategy on B2C and B2B social channels. Conducted competitive landscape analysis and created a multi-year social media and content strategy roadmap. Spearheaded planning of the company's first-ever influencer partnership campaign. Led cross-functional projects with various teams. Developed social content and assets using design tools: Canva and Figma. (Role eliminated in a 14% / 172-employee company-wide workforce reduction in Oct 2023)
M

E-Commerce & Retail - Brand & Product Marketing at Mavie. Cosmetics

Mavie. CosmeticsApr 2018 - Mar 2022 • 4 yrsA cruelty-free beauty startup that empowers everyone to shine from within. Launched online and in-store on HSN and Riley Rose nationwide. Secured partnerships with IPSY and Hautelook. Conducted pre-product research and orchestrated diverse marketing content and collaterals. Created influencer strategy with over 35 partnerships. Ideated, designed, and developed 22 unique SKUs. Managed all internal projects and external coordinations with partners to meet deadlines, objectives, and budgets.
O

Organic Marketing at Opendoor

OpendoorDec 2017 - Apr 2018 • 5 mosA technology company disrupting traditional real estate industry to empower everyone with the freedom to move. Audited social media engagement metrics, identified opportunities to grow new channels, and partnered closely with cross-functional teams in marketing, product, and sales. Co-authored new social media guidelines with Legal and Product Marketing. Developed visual templates with Design to support various social content buckets and amplify brand voice.
R

Social Media & Integrated Marketing at Rakuten Viki

Rakuten VikiMar 2017 - Oct 2017 • 8 mosA global video streaming service specializing in popular Asian content and powered by an avid international community. Managed a combined 11M+ following across various major social media channels and messaging platforms. Led and mentored a Social Media Marketing Team. Owned content strategies & programming for live streaming and video marketing strategy. Researched user preferences through focus groups and surveys. Developed social content and assets using design tools: Adobe Photoshop, Illustrator, and Premiere.
W

Content Marketing at Whisper App

Whisper AppOct 2014 - Oct 2015 • 1 yr 1 moAn anonymous social platform to share thoughts with the world and build lasting, meaningful relationships in a community built around trust and honesty. Collected user feedback and selected content for the Popular and Group feeds. Identified trends and current issues pertinent to various user groups and interests. Researched, edited, and created seeded content relevant to target audiences. Conducted product competitive analysis and built analytics solution to track and alert team performance and engagement metrics/KPIs.

Education

C

Columbia University in the City of New York

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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