Nathan Piper

Former Founder, corporate executive, and digital marketer with a proven track record in driving digital marketing success. I bring extensive experience in strategic planning, brand development, and innovative campaigns that deliver measurable results. Passionate about crafting tailored strategies aligned with clients' goals, I combine market trend insights with a commitment to digital advancements. From content creation and SEO optimization to managing social media and paid media, I offer end-to-end solutions. Let's embark on a journey to elevate your brand in the digital landscape—connect with me to discuss how I can contribute to your success.

Projects

Ecommerce, DTC - Full-Funnel Marketing & Advertising

-45% YOY Growth -485% ROAS -$1m+ in Ad Spend Managed ->90% Impression Share "In a world where customers want things faster, simpler, eco-friendly and with greater value, we have the solution – Industry leading high speed tool-less technology. Our high speed digital printing technology increases the ease, speed, and flexibility of executing high graphic programs, while using eco-friendly water based inks. Coupled with our state of the art laser cutting technology, we are delivering the industry’s fastest print to order platform. This production strategy eliminates pre-press and plate costs, greatly accelerates speed to market, and gives our customers a competitive marketplace advantage.” - Anthony Pratt, Chairmen of Pratt Industries See More

Ecommerce/DTC - Full Funnel Marketing

-Increases Email Revenue by 825% -Increased SMS Revenue by 1030% -Reduced Average CPA by 395% -Increased Conversion Rates by 3.5% A couple of years ago, we read an article about diaper need in America. From parents leaving their children in dirty diapers to making the choice between having either enough food or diapers for the week. Their stories really struck a chord with us. Besides the needs of families, we realized the impact that conventional diapers left on our planet. The damage they are doing to the planet is incomprehensible and when you think about it, Earth is a Mother, too! We committed ourselves to making a great diaper for babies and the planet, while helping those who need it most. We had no experience in the diaper business, but we believe you don't need experience to make or do something good for others… you just need the drive to do it. Equipped with this drive in our hearts and minds, we were determined to make a difference. Using only the best materials for your baby and leaving out anything harmful -- Believe Baby came to light.See More

B2B Ecommerce - Full Funnel Marketing

-1350% ROAS -2500% Increase in Top Line Revenue -77.6% Top of Page Rate -Managed 1000+ SKUs At Grizzly, we specialize in providing top-quality replacement tracks, tires, over-the-tire tracks, parts, and attachments for skid steers, excavators, and tractors. Our extensive inventory includes leading brands of the industry, as well as products sourced from multiple manufacturers to meet our customers' diverse needs. Whether you're looking for skid steer tracks, skid steer tires, skid steer attachments, mini excavator tracks, or excavator attachments, Grizzly has you covered. We pride ourselves on offering the best prices and value, coupled with expert advice and tailored equipment suggestions.See More

Ecommerce/DTC - Full-Funnel Advertising

-Lowered CPC by 35% -Increased Website Traffic by 25% -Boosted Conversion Rates by 35% -Raised Impression Share by 43% In 2009, Ken Zorovich and Yos Kumthampinij founded ZOKU when they phased out their design studio to pursue a new challenge. After years of helping other companies with product development, it was time to launch their own lifestyle brand. With a simple philosophy in mind (that the most thoughtful products should function as beautifully as they look), the two friends began dreaming up new solutions to familiar challenges. Today, ZOKU continues to develop innovative products to meet a growing range of customer needs. From space-saving storage solutions to revolutionary on-the-go products–each is painstakingly crafted according to Ken and Yos’ original vision: the perfect balance of form and function. See More

Launch Strategy/Social Media Advertising - Ecommerce/Food & Bev

Fusion Nutra is an Ecommere, DTC company in the Food & Bev industry. I created and implemented a custom product launch, influencer marketing, and social media advertising strategy. As a result of my custom omni-channel strategy I was able to raise over $100k in 3 months, generated $35k and sold out of thee unique product lines in the first three months. See More

Facebook Ads for App - Health and Wellness Industry

Exerprise is an app-based AI workout planner and meal planner. I created and implemented a custom omni-channel advertising strategy across Meta and Google ads As a result of my custom omni-channel strategy I was able to achieve over 300,000 app downloads within the first 3 months, $0 to $10k in MRR, and generated over 1,000 paying users. See More

Google/LinkedIn Ads - B2B Lead Generation

The Sales Management Association is the only global, cross-industry professional association for managers in sales force effectiveness. I created and implemented a custom omni-channel advertising strategy across Google and LinkedIn. As a result of my custom omni-channel strategy I was able to achieve a 150% increase in conference signups, 850% ROAS, 350% Increase in email list subscribers, and 120% Increase in Paid Website Subscribers. See More

SEO/CRO - Roofing Company (Homeservices)

Norcross Roofing Pros is a roofing and homeservice company located in Georgia. I created and implemented a custom SEO and CRO strategy for them. As a result of my custom omni-channel strategy I was able to achieve a 750% increase in website visitors, ranked them first on Google for their industry keywords, and generated between 15-20 leads per month. See More

Google Ads - Homeservice Lead Gen

A Window Replacement Company came to me looking to generate qualified leads for their business. I created and implemented a custom Google ads and Local service ads strategy for them. As a result of my custom adstrategy I was able to achieve a 785% increase in website traffic within the first 4 months, generate them an average of 20-25 qualified leads per month, and over the course of one year were able to 3.5x their top-line revenue. See More

Education

University of Pittsburgh

Bachelor of Marketing, Marketing & Psychology

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