Nicole Farigo

Hey there! I'm a passionate UX/UI Designer on a mission to create amazing digital experiences. With a background in B2C SaaS and B2B AI applications, I love blending innovation with user-centric design to make every interaction a delightful journey. Technical Skills ️ From wireframes to developer hand-offs, I've got it covered: Wireframe, Prototype, UI/Visual Design, Interaction Design, and more. Research Skills I dig deep into user needs: User Research, Data Analysis, Persona Development, and more to ensure a tailored user experience. Soft Skills I'm not just about pixels; I bring effective communication, empathy, an open mind, critical thinking, collaboration, and more to the table. Let's connect and chat about crafting some awesome digital experiences! #UXDesign #UIDesign #Innovation #UserExperience Feel free to drop a message for a chat or collaboration! ️

Projects

Flexie

B2B - UX/UI Designer (Team of 5) | SaaS web application empowering companies to support local workers with flexible schedules

Tenali AI

B2B - UX/UI Designer (Team of 4) | AI SaaS mobile application for sales representatives

Alofa

B2C - UX/UI Designer (Team of 5) | SaaS dating application for long-term relationships | Desktop administrative version

Work History

UX/UI Designer

FlexieContract Employee● Coordinate end-to-end UX/UI processes for a B2B desktop application, including prototyping, wireframing, and user testing, leading to a 30% improvement in user satisfaction and a successful developer hand-off. ● Participate in project ideation and redesign, enhancing the dashboard and rating system, and achieving design objectives with a 25% increase in user engagement; adopted Agile methodologies to boost project efficiency by 20%. ● Conduct prototype sessions, while actively collaborating with key stakeholders throughout the design process, and meticulously compile detailed reports to ensure alignment of designs with stakeholder expectations and user needs. ● Adopt Agile methodologies to streamline project workflows, increasing efficiency by 20%, and fostering collaboration among cross-functional teams to ensure timely delivery of UX/UI initiatives and meet business objectives. ● Facilitate user feedback sessions to inform design iterations, while also coordinating the creation of a comprehensive style guide to maintain a cohesive visual identity across all project deliverables.

UX/UI Designer

AlofaContract EmployeeOct 2023 - Mar 2024 • 6 mos● Design and develop seamless onboarding and login screens specifically tailored for the management interface within a B2C SaaS desktop dating application, resulting in a user-friendly and captivating experience for users. ● Ensure consistent alignment with the client's branding throughout the desktop design process, while maintaining coherence and recognition of Alofa's visual identity and its mobile application. ● Integrate Agile practices to iteratively refine the desktop dashboard, enhancing collaboration among teams and reducing development time by 20%. ● Introduce a user-friendly authentication mechanism, enhancing security and decreasing login errors by 30%, leading to improved user satisfaction. ● Assist in the creation of intuitive and user-friendly admin panels or dashboards for backend users, enabling efficient data visualization, management, and system configuration within the dating platform application.

UX/UI Designer

Tenali AIContract EmployeeJan 2023 - Nov 2023 • 11 mos● Implement end-to-end UX/UI processes for a B2B AI SaaS mobile app, including prototyping, wireframes, and redesign, resulting in a 20% improvement in user engagement and a 15% reduction in user drop-off rates. ● Engage in project ideation, collaborate on prototypes, wireframes, and redesign initiatives, conduct UX research, and provide steadfast team support, resulting in achieving goals for our design. ● Conduct over 15 user prototype sessions with Lookback, ensuring designs met stakeholder expectations and user needs, leading to a 30% improvement in user satisfaction ● Utilize Agile methodologies to engage cross-functional teams and prioritize features, reducing time-to-market for new features by 40% through efficient iteration cycles. ● Collaborate on the redevelopment of a unified style guide (typography, logo, color scheme, layout, grid, etc.) and mood board, ensuring a consistent visual identity for users. ● Advocate for adopting AI-driven solutions while ensuring ethical design practices, transparency, and user control within the AI assistant's functionalities.

Client Associate Management

Coleman ResearchMay 2022 - Jan 2024 • 1 yr 9 mos● Create client needs assessment while employing user research methodologies to assess client requirements and preferences, ensuring a comprehensive understanding of their expectations for an optimized client experience. ● Develop and execute client-centric strategies to enhance client interaction, applying communication best practices, flexibility, personalization, and a seamless experience for engaging and user-friendly interaction between users. ● Facilitate stakeholder engagement by leading effective communication and stakeholder management techniques, fostering engagement and collaboration between clients and experts. ● Identify pain points and areas for improvement, implementing solutions that reduced client industry request turnaround times by 20%, leading to a more satisfying experience. ● Collaborate with professionals across various domains, sharpening skills in effective communication and stakeholder management, contributing to a 15% increase in project efficiency.

Product Designer

Liv UpContract EmployeeMay 2019 - May 2022 • 3 yrs 1 mo● Design and optimize key growth areas, including customer acquisition, conversion, and retention, resulting in a 25% increase in user engagement and a 15% boost in subscription rates. ● Conduct user research, using quantitative and qualitative data to uncover behaviors, pain points, and motivations, driving design decisions that improved customer satisfaction by 20%. ● Collaborate with Product Managers to test hypotheses through A/B testing, optimizing design strategies that boosted conversion rates by 30% and user satisfaction by 10%. ● Develop wireframes, prototypes, and high-fidelity designs with a user-first approach, reducing drop-off rates and enhancing the overall user experience. ● Partner with Engineering and QA to ensure design integrity and technical feasibility, leading to successful product launches with high adherence to original specifications.

Au Pair

Cultural Care Au PairMar 2017 - Mar 2019 • 2 yrs 1 mo● Execute interactive and age-appropriate activities for children to enhance engagement and development, applying user-centered approaches to create enriching experiences. ● Employ empathy and user-centric methodologies to tailor childcare practices, ensuring a personalized and nurturing environment for each child under care. ● Utilize adaptable communication strategies to effectively engage with children of varying ages and needs, fostering clear and accessible interactions for better understanding and cooperation. ● Interact in cross-cultural interactions with diverse families, employing effective communication and cultural sensitivity to create inclusive and harmonious environments. ● Exercise organizational skills to manage childcare duties efficiently, task prioritization, ensuring seamless execution of responsibilities while maintaining a conducive environment for children's growth and development.

Education

Southern New Hampshire University

Bachelor of Business Administration - BBA, Finance, General2021 - 2022

Seattle Central College

Associate's degree, Business Administration and Management, General2019 - 2021

University of Pennsylvania

Certificate, Business Strategies for Social Impact2020

Yale University

Certificate, Financial Markets2020

Avocademy

Bootcamp, UX Design/UX FoundationsJul 2023 - Sep 2023

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