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Rodrigo Fontes

Growth Marketing Manager
Branding
Growth Marketing
Strategic Planning
Leadership
Social Media Management
Social Media
Digital Marketing
Social Media Marketing
Marketing
Available for hire fromNegotiable
Contracts
Global Marketing Leader | Strategic Innovator
With a robust educational background, including an Executive Program in Strategic Innovation from The Wharton School and multiple MBAs from Ibmec and Pontifícia Universidade Católica do Rio de Janeiro, this accomplished professional has excelled in various high-impact roles. Currently a Partner at STRIVE, they support and empower founders to build extraordinary ventures. Previously, as VP Global Marketing at Tinder, they spearheaded global brand marketing strategies and managed cross-functional teams across the Americas. Their tenure at Tinder also included roles as Sr. Director for Latin America and Country Director for Brazil, where they led regional growth strategies and marketing operations. Additionally, they served as Chief Marketing Officer at Spot Educação, directing marketing and branding strategies for multiple business units. Their career is marked by a consistent focus on innovation, strategic growth, and effective team leadership.

Work History

T

VP Global Marketing

TinderFull-time EmployeeAug 2022 - Jul 2024 • 2 yrsSpearhead the Global Brand Marketing strategy, driving global brand campaigns, Media Planning (brand & performance), and social strategy focusing on full funnel growth. Responsible for providing guidelines for regional campaigns, social and media strategies while overseeing execution across the Americas (US, Latam and Canada). Manage cross-functional teams to develop innovative Marketing initiatives that align with growth, brand and ROI objectives.
T

Sr. Director - Latin America

TinderNov 2021 - Jul 2022 • 9 mosLed the regional multi-year business growth strategy + annual and quarterly marketing plans, including regional investment strategies, partnerships, media strategy and marketing innovation initiatives. Managed the regional marketing budget, operational structure, processes, headcount planning, performance reviews and career development of Latams team and manages E2E Marketing Execution in the region with special focus on Brazil and Mexico.
T

Country Director - Brazil

TinderMay 2019 - Oct 2021 • 2 yrs 6 mosAs Country Director for Brazil, I spearheaded the marketing strategy and operations, leading end-to-end go-to-market plans from consumer insights and trends mapping to campaign execution, media strategy, partnerships, and analytics. I managed the local budget to drive full-funnel growth and ensured effective daily operations, maximizing ROI and effectiveness.
S

Partner

STRIVEJun 2024 - Present • 3 mosPartner within Strive, aiming to support and empower founders to build extraordinary things.
S

Chief Marketing Officer

Spot EducaçãoAug 2018 - May 2019 • 10 mosDirected the Marketing and Branding Strategies for all the holding's business units: 1) Cultura Inglesa (brick & mortar English Language Schools), 2) Edify (B2B bilingual program for schools), 3) codeBuddy (brick & mortar coding school for kids) and 4) Cultura On Line (Online English course). Head E2E of the online courses BU.

Education

T

The Wharton School

Executive Program, Strategic Innovation2010
I

Ibmec

MBA, Business Management2008 - 2009
P

Pontifícia Universidade Católica do Rio de Janeiro

MBA, Marketing2002 - 2003
F

Fundação Dom Cabral

Leadership Executive Program, Business Management2000 - 2001
P

Pontifícia Universidade Católica do Rio de Janeiro

BA, Communications and Advertising1996 - 1999

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
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Recently Active
Global Marketing Leader | Strategic Innovator
With a robust educational background, including an Executive Program in Strategic Innovation from The Wharton School and multiple MBAs from Ibmec and Pontifícia Universidade Católica do Rio de Janeiro, this accomplished professional has excelled in various high-impact roles. Currently a Partner at STRIVE, they support and empower founders to build extraordinary ventures. Previously, as VP Global Marketing at Tinder, they spearheaded global brand marketing strategies and managed cross-functional teams across the Americas. Their tenure at Tinder also included roles as Sr. Director for Latin America and Country Director for Brazil, where they led regional growth strategies and marketing operations. Additionally, they served as Chief Marketing Officer at Spot Educação, directing marketing and branding strategies for multiple business units. Their career is marked by a consistent focus on innovation, strategic growth, and effective team leadership.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Rodrigo's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Rodrigo Fontes

Growth Marketing Manager
Branding
Growth Marketing
Strategic Planning
Leadership
Social Media Management
Social Media
Digital Marketing
Social Media Marketing
Marketing
Available for hire fromNegotiable
Contracts

Work History

T

VP Global Marketing

TinderFull-time EmployeeAug 2022 - Jul 2024 • 2 yrsSpearhead the Global Brand Marketing strategy, driving global brand campaigns, Media Planning (brand & performance), and social strategy focusing on full funnel growth. Responsible for providing guidelines for regional campaigns, social and media strategies while overseeing execution across the Americas (US, Latam and Canada). Manage cross-functional teams to develop innovative Marketing initiatives that align with growth, brand and ROI objectives.
T

Sr. Director - Latin America

TinderNov 2021 - Jul 2022 • 9 mosLed the regional multi-year business growth strategy + annual and quarterly marketing plans, including regional investment strategies, partnerships, media strategy and marketing innovation initiatives. Managed the regional marketing budget, operational structure, processes, headcount planning, performance reviews and career development of Latams team and manages E2E Marketing Execution in the region with special focus on Brazil and Mexico.
T

Country Director - Brazil

TinderMay 2019 - Oct 2021 • 2 yrs 6 mosAs Country Director for Brazil, I spearheaded the marketing strategy and operations, leading end-to-end go-to-market plans from consumer insights and trends mapping to campaign execution, media strategy, partnerships, and analytics. I managed the local budget to drive full-funnel growth and ensured effective daily operations, maximizing ROI and effectiveness.
S

Partner

STRIVEJun 2024 - Present • 3 mosPartner within Strive, aiming to support and empower founders to build extraordinary things.
S

Chief Marketing Officer

Spot EducaçãoAug 2018 - May 2019 • 10 mosDirected the Marketing and Branding Strategies for all the holding's business units: 1) Cultura Inglesa (brick & mortar English Language Schools), 2) Edify (B2B bilingual program for schools), 3) codeBuddy (brick & mortar coding school for kids) and 4) Cultura On Line (Online English course). Head E2E of the online courses BU.

Education

T

The Wharton School

Executive Program, Strategic Innovation2010
I

Ibmec

MBA, Business Management2008 - 2009
P

Pontifícia Universidade Católica do Rio de Janeiro

MBA, Marketing2002 - 2003
F

Fundação Dom Cabral

Leadership Executive Program, Business Management2000 - 2001
P

Pontifícia Universidade Católica do Rio de Janeiro

BA, Communications and Advertising1996 - 1999

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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