Top Talent like Rohan are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Rohan Sarkar

Social Media Marketing Specialist •
Copywriting
Marketing Analytics
LinkedIn
Reels
Buffer
Retargeting
Influencer Marketing
Ad Copy
Klaviyo
LinkedIn Ads
Marketing
Twitter
Facebook Ads
Facebook Business Pages
Later
Hootsuite
Social Media Management
Digital Marketing
Instagram
Instagram Ads
Social Media Marketing
Facebook
Social Media Communications
Social Media Analytics
Social Media
Available for hire fromNegotiable
Contracts
Senior Social Media Marketer | Strategist
With a Bachelor of Business Administration from DDCE, Utkal University, and a background in Computer Science from the National Institute of Open Schooling, I have cultivated a robust career in social media marketing. Currently, I serve as a Senior Social Media Marketer at Axelerant, where I develop and execute strategies to enhance brand presence. Previously, I held roles such as Social Media Manager at Fitcy Health and Social Media Consultant at Sportskeeda, where I led initiatives that significantly boosted engagement and impressions. My journey began at VSSU Graphics and Sapientury, where I honed my skills in content management and strategic planning. My diverse experiences have equipped me with a unique perspective on brand development and digital marketing.

Projects

DrupalCon Portland - Event Promotion

In my current role as the Senior Social Media Marketer at Axelerant, a digital agency, I worked on a social campaign (organic + paid) to maximize our presence at an event called DrupalCon Portland. My role was to strategize the entire campaign and look after the execution and results. The success was measured by the number of people turning up to our booth, our team members' sessions, social visibility and social media metrics. Here is the campaign analytics document: https://drive.google.com/file/d/12wISvzy3MU-fEEyp1V_nKDyhDNDeJnUd/view?usp=drivesdkSee More

Work History

A

Senior Social Media Marketer

AxelerantAs a Senior Social Media Marketer, responsible for developing and executing social media strategies to enhance brand presence and engagement across various platforms.
F

Social Media Manager

Fitcy HealthMar 2023 - Jun 2023 • 4 mosShort stint. Few learnings on what not to do: - Founder with no industry background or knowledge can't just come in and run a business. - First-time founders / founders who have not worked as employees, will never have an idea on how a business should operate. They might learn over time, but some never do. - Marketing and Sales can never bring revenue if your product is dead. You need a strong USP to survive, sustain and scale. Copying a service and selling it in a different region will never work. - Hiring decisions should only be taken after several discussion rounds and a full-fledged framework of expectations and outcomes. And yes, I was fired as there was a 'revenue crunch' and because social media couldn't bring in sales - clearly treating social media as a sales channel.
S

Social Media Consultant

SportskeedaJan 2022 - Jan 2023 • 1 yr 1 moEverything social media for SK POP and SK Entertainment - Sportskeeda's early attempt in tapping into a space outside sports with content around Hollywood, K-pop and everything pop culture targeted towards the audience in USA. My first in a content company with a specialist role - handling the accounts on Facebook, Instagram and Twitter. Learnt about setting targets and achieving them. Different from all of my previous roles, this one had a core focus on marketing and numbers. Helped in upskilling myself in Excel. Led the execution of a social media plan that generated over 1000% growth on Facebook, summing up to 5 million organic impressions in less than a month. Also, trended on Twitter thrice in the US within six months of the creation of the page. The business failed to generate revenue from social media because of some major reasons - no market research before entering a crowded space, small social media team expected to run and generate revenue for two pages, no social specific content team who would churn out engaging articles and more, that led to my exit / resignation.
V

Social Media and Content Manager (Copy)

VSSU GraphicsOct 2021 - Jan 2022 • 4 mosFirst full-time role, VSSU is a print turned creative agency. First few days went with getting used to new clients being on-boarded which gave me enough space to spread my wings and adjust to this new world of agencies. Had a key role in two winning pitches - NASSCOM Foundation and Festivals From India. VSSU gave me a huge confidence booster as a copywriter. Realised how naive I was to not even know some basic terms, although I knew the execution well. Also, learnt that a small team will teach you so much more than a big team with specialist roles. Key Clients - Rockwell Razors and NASSCOM Foundation.
S

Social Media Marketing

SapienturySep 2021 - Dec 2021 • 4 mosFirst official role outside my own venture. Went from a founder to working as an intern - the lowest profile in a company to gain new perspectives and crush my ego. Learnt how every task has to be kept track of and how important time management is. Right from creating specific workflows to planning the next few months and keeping a record of the progress, I gained awareness about how an early stage startup should be agile to scale the business. A short but wholesome experience.

Education

D

DDCE, Utkal University

Bachelor of Business Administration - BBA2020 - 2023
N

National Institute of Open Schooling (NIOS)

Higher Secondary, Computer Science / Multiple Subjects2015 - 2019
S

St. Joseph's High School

2003 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Senior Social Media Marketer | Strategist
With a Bachelor of Business Administration from DDCE, Utkal University, and a background in Computer Science from the National Institute of Open Schooling, I have cultivated a robust career in social media marketing. Currently, I serve as a Senior Social Media Marketer at Axelerant, where I develop and execute strategies to enhance brand presence. Previously, I held roles such as Social Media Manager at Fitcy Health and Social Media Consultant at Sportskeeda, where I led initiatives that significantly boosted engagement and impressions. My journey began at VSSU Graphics and Sapientury, where I honed my skills in content management and strategic planning. My diverse experiences have equipped me with a unique perspective on brand development and digital marketing.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Rohan are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Rohan Sarkar

Social Media Marketing Specialist •
Copywriting
Marketing Analytics
LinkedIn
Reels
Buffer
Retargeting
Influencer Marketing
Ad Copy
Klaviyo
LinkedIn Ads
Marketing
Twitter
Facebook Ads
Facebook Business Pages
Later
Hootsuite
Social Media Management
Digital Marketing
Instagram
Instagram Ads
Social Media Marketing
Facebook
Social Media Communications
Social Media Analytics
Social Media
Available for hire fromNegotiable
Contracts

Projects

DrupalCon Portland - Event Promotion

In my current role as the Senior Social Media Marketer at Axelerant, a digital agency, I worked on a social campaign (organic + paid) to maximize our presence at an event called DrupalCon Portland. My role was to strategize the entire campaign and look after the execution and results. The success was measured by the number of people turning up to our booth, our team members' sessions, social visibility and social media metrics. Here is the campaign analytics document: https://drive.google.com/file/d/12wISvzy3MU-fEEyp1V_nKDyhDNDeJnUd/view?usp=drivesdk

Work History

A

Senior Social Media Marketer

AxelerantAs a Senior Social Media Marketer, responsible for developing and executing social media strategies to enhance brand presence and engagement across various platforms.
F

Social Media Manager

Fitcy HealthMar 2023 - Jun 2023 • 4 mosShort stint. Few learnings on what not to do: - Founder with no industry background or knowledge can't just come in and run a business. - First-time founders / founders who have not worked as employees, will never have an idea on how a business should operate. They might learn over time, but some never do. - Marketing and Sales can never bring revenue if your product is dead. You need a strong USP to survive, sustain and scale. Copying a service and selling it in a different region will never work. - Hiring decisions should only be taken after several discussion rounds and a full-fledged framework of expectations and outcomes. And yes, I was fired as there was a 'revenue crunch' and because social media couldn't bring in sales - clearly treating social media as a sales channel.
S

Social Media Consultant

SportskeedaJan 2022 - Jan 2023 • 1 yr 1 moEverything social media for SK POP and SK Entertainment - Sportskeeda's early attempt in tapping into a space outside sports with content around Hollywood, K-pop and everything pop culture targeted towards the audience in USA. My first in a content company with a specialist role - handling the accounts on Facebook, Instagram and Twitter. Learnt about setting targets and achieving them. Different from all of my previous roles, this one had a core focus on marketing and numbers. Helped in upskilling myself in Excel. Led the execution of a social media plan that generated over 1000% growth on Facebook, summing up to 5 million organic impressions in less than a month. Also, trended on Twitter thrice in the US within six months of the creation of the page. The business failed to generate revenue from social media because of some major reasons - no market research before entering a crowded space, small social media team expected to run and generate revenue for two pages, no social specific content team who would churn out engaging articles and more, that led to my exit / resignation.
V

Social Media and Content Manager (Copy)

VSSU GraphicsOct 2021 - Jan 2022 • 4 mosFirst full-time role, VSSU is a print turned creative agency. First few days went with getting used to new clients being on-boarded which gave me enough space to spread my wings and adjust to this new world of agencies. Had a key role in two winning pitches - NASSCOM Foundation and Festivals From India. VSSU gave me a huge confidence booster as a copywriter. Realised how naive I was to not even know some basic terms, although I knew the execution well. Also, learnt that a small team will teach you so much more than a big team with specialist roles. Key Clients - Rockwell Razors and NASSCOM Foundation.
S

Social Media Marketing

SapienturySep 2021 - Dec 2021 • 4 mosFirst official role outside my own venture. Went from a founder to working as an intern - the lowest profile in a company to gain new perspectives and crush my ego. Learnt how every task has to be kept track of and how important time management is. Right from creating specific workflows to planning the next few months and keeping a record of the progress, I gained awareness about how an early stage startup should be agile to scale the business. A short but wholesome experience.

Education

D

DDCE, Utkal University

Bachelor of Business Administration - BBA2020 - 2023
N

National Institute of Open Schooling (NIOS)

Higher Secondary, Computer Science / Multiple Subjects2015 - 2019
S

St. Joseph's High School

2003 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.