Top Talent like Sabah are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Sabah Boudalia

Content Marketing Manager
Ann Arbor, MI, US
Go-to-market Strategy
Consulting
Brand Strategy
Market Research
Digital Marketing
SEO
Social Media Management
Available for hire fromNegotiable
Your Marketing Savior
I’m a go-getter who thrives on diving into the unknown. I spent three months in Cairo without knowing a thing and came out not only a Cairo expert, but with driving skills fit for the city’s famously chaotic streets. That experience sums me up: I’m willing to get into the thick of any challenge, learn quickly, and come out a subject matter expert. The same way I immersed myself in a new city, I immerse myself in businesses—examining them deeply until their story feels natural to me, and then turning that knowledge into results.

Projects

AI Data Start-Up: Branding Face-Lift

I worked for 3months with AI start up ready signal

Orthopedic Pillow Company: Go-to-Market Strategy

I led a five-person consulting team through the development of a U.S. market entry strategy in an industry where none of us had prior expertise. We quickly ramped up by researching orthopedic sleep products, analyzing B2B, B2C, and B2D channels, and designing a phased rollout plan. I managed weekly client meetings, built KPI scorecards, and created outreach templates while also preparing QVC/HSN vendor onboarding materials. The project proved our ability to turn ambiguity into actionable strategy and gave Emu Comfort a clear roadmap for U.S. expansion.See More

Building the Plane as I Fly It: Revitalizing a University Department

I revitalized dormant social media accounts for the EMU Faculty Development Center and turned them into active channels that engaged 25% of a 700-member faculty audience within just three months. Alongside this digital growth, I planned and executed 15 targeted programs for professors and lecturers, from research writing workshops to awards ceremonies. I also created a marketing manual for both social and in-person promotion and trained a new staff member to use it in only three days. This project highlights my ability to breathe life into overlooked platforms, build engagement quickly, and leave behind sustainable systems.See More

Work History

N

Consultant (Brand Strategy and Marketing)

NYX INC – EMU COMFORTJan 2025 - May 2025 • 5 mosLed a five-member consulting team through a go-to-market strategy, managing tasks using Agile and Scrum methods. Developed an integrated brand strategy and go-to-market plan, spanning multichannel content creation, digital campaigns, KPI tracking, and industry event targeting to build awareness and drive audience acquisition. Designed a social media strategy aligned with search-driven platforms, mapping a clear path from brand discovery to community engagement and conversion. Owned client and project management-related tasks, including drafting and finalizing engagement letters, managing timelines, conducting weekly client meetings, presenting team progress, and resolving client conflicts professionally.
T

Course Instructor - Public Relations and Communication Strategies (COMM 305/COMM 342)

THE UNIVERSITY OF MICHIGANAug 2024 - May 2025 • 10 mosCoached 15 student teams per semester through a PR agency simulation in brand storytelling, messaging, and campaign design. Managed 75 students each semester, grading all assignments, leading weekly discussion sections, and synthesizing content into practical applications. Liaised with faculty to address concerns, ensure seamless communication, and align course content with industry trends in fashion, beauty, and design.
A

Social Media and Digital Marketing Assistant

ANN ARBOR SPARK - READY SIGNALJun 2024 - Aug 2024 • 3 mosDrove Ready Signal’s customer storytelling by translating team work, strategy, and prioritizations into clear narratives and website messaging. Analyzed user engagement through Google Analytics, delivering insights to target content updates and SEO strategies, increasing organic search visibility by 10% in 9 weeks. Conducted extensive analysis to identify personas and mapped customer journeys, crafting tailored messaging. Conducted comprehensive SEO audits, optimizing text, meta descriptions, and HTML ratios to secure high-quality backlinks within the company’s network.
T

Researcher – Undergraduate Research Opportunity Program

THE UNIVERSITY OF MICHIGANOct 2022 - Apr 2024 • 1 yr 7 mosLiaised with junior researchers and primary investigator, implementing feedback loops, team findings into a cohesive project deliverable. Analyzed data from Belgian government archives and legal sources, creating and managing 12 Excel sheets with up to 3,000 rows. Leveraged data mining techniques for policy analysis. Conducted literature reviews on Belgian policies, identifying historical trends and comparing them with regional and international frameworks. Facilitated semi-structured interviews in Arabic, translating and coding interviews to ensure cultural and linguistic accuracy, contributing to theoretical insights.
E

Social Media and Marketing Assistant

EASTERN MICHIGAN UNIVERSITY - FACULTY DEVELOPMENT CENTERAug 2021 - Dec 2021 • 5 mosRevitalized communication channels to increase faculty engagement and visibility, aligning content with institutional goals for academic outreach and development. Successfully engaged 25% of targeted 700 faculty members within three months. Established social media management procedures and trained new employees in three days. Planned and executed 15 targeted programs, including research workshops and awards ceremonies, fostering professional community. Designed and executed community engagement campaigns on Instagram and Facebook, growing followers and fostering sustained engagement.

Education

University of Michigan

Master's Degree, Business ManagementJun 2024 - May 2025

University of Michigan

Bachelor's Degree, Communication and MediaAug 2020 - May 2024

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Your Marketing Savior
I’m a go-getter who thrives on diving into the unknown. I spent three months in Cairo without knowing a thing and came out not only a Cairo expert, but with driving skills fit for the city’s famously chaotic streets. That experience sums me up: I’m willing to get into the thick of any challenge, learn quickly, and come out a subject matter expert. The same way I immersed myself in a new city, I immerse myself in businesses—examining them deeply until their story feels natural to me, and then turning that knowledge into results.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Sabah are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Sabah Boudalia

Content Marketing Manager
Ann Arbor, MI, US
Go-to-market Strategy
Consulting
Brand Strategy
Market Research
Digital Marketing
SEO
Social Media Management
Available for hire fromNegotiable

Projects

AI Data Start-Up: Branding Face-Lift

I worked for 3months with AI start up ready signal

Orthopedic Pillow Company: Go-to-Market Strategy

I led a five-person consulting team through the development of a U.S. market entry strategy in an industry where none of us had prior expertise. We quickly ramped up by researching orthopedic sleep products, analyzing B2B, B2C, and B2D channels, and designing a phased rollout plan. I managed weekly client meetings, built KPI scorecards, and created outreach templates while also preparing QVC/HSN vendor onboarding materials. The project proved our ability to turn ambiguity into actionable strategy and gave Emu Comfort a clear roadmap for U.S. expansion.

Building the Plane as I Fly It: Revitalizing a University Department

I revitalized dormant social media accounts for the EMU Faculty Development Center and turned them into active channels that engaged 25% of a 700-member faculty audience within just three months. Alongside this digital growth, I planned and executed 15 targeted programs for professors and lecturers, from research writing workshops to awards ceremonies. I also created a marketing manual for both social and in-person promotion and trained a new staff member to use it in only three days. This project highlights my ability to breathe life into overlooked platforms, build engagement quickly, and leave behind sustainable systems.

Work History

N

Consultant (Brand Strategy and Marketing)

NYX INC – EMU COMFORTJan 2025 - May 2025 • 5 mosLed a five-member consulting team through a go-to-market strategy, managing tasks using Agile and Scrum methods. Developed an integrated brand strategy and go-to-market plan, spanning multichannel content creation, digital campaigns, KPI tracking, and industry event targeting to build awareness and drive audience acquisition. Designed a social media strategy aligned with search-driven platforms, mapping a clear path from brand discovery to community engagement and conversion. Owned client and project management-related tasks, including drafting and finalizing engagement letters, managing timelines, conducting weekly client meetings, presenting team progress, and resolving client conflicts professionally.
T

Course Instructor - Public Relations and Communication Strategies (COMM 305/COMM 342)

THE UNIVERSITY OF MICHIGANAug 2024 - May 2025 • 10 mosCoached 15 student teams per semester through a PR agency simulation in brand storytelling, messaging, and campaign design. Managed 75 students each semester, grading all assignments, leading weekly discussion sections, and synthesizing content into practical applications. Liaised with faculty to address concerns, ensure seamless communication, and align course content with industry trends in fashion, beauty, and design.
A

Social Media and Digital Marketing Assistant

ANN ARBOR SPARK - READY SIGNALJun 2024 - Aug 2024 • 3 mosDrove Ready Signal’s customer storytelling by translating team work, strategy, and prioritizations into clear narratives and website messaging. Analyzed user engagement through Google Analytics, delivering insights to target content updates and SEO strategies, increasing organic search visibility by 10% in 9 weeks. Conducted extensive analysis to identify personas and mapped customer journeys, crafting tailored messaging. Conducted comprehensive SEO audits, optimizing text, meta descriptions, and HTML ratios to secure high-quality backlinks within the company’s network.
T

Researcher – Undergraduate Research Opportunity Program

THE UNIVERSITY OF MICHIGANOct 2022 - Apr 2024 • 1 yr 7 mosLiaised with junior researchers and primary investigator, implementing feedback loops, team findings into a cohesive project deliverable. Analyzed data from Belgian government archives and legal sources, creating and managing 12 Excel sheets with up to 3,000 rows. Leveraged data mining techniques for policy analysis. Conducted literature reviews on Belgian policies, identifying historical trends and comparing them with regional and international frameworks. Facilitated semi-structured interviews in Arabic, translating and coding interviews to ensure cultural and linguistic accuracy, contributing to theoretical insights.
E

Social Media and Marketing Assistant

EASTERN MICHIGAN UNIVERSITY - FACULTY DEVELOPMENT CENTERAug 2021 - Dec 2021 • 5 mosRevitalized communication channels to increase faculty engagement and visibility, aligning content with institutional goals for academic outreach and development. Successfully engaged 25% of targeted 700 faculty members within three months. Established social media management procedures and trained new employees in three days. Planned and executed 15 targeted programs, including research workshops and awards ceremonies, fostering professional community. Designed and executed community engagement campaigns on Instagram and Facebook, growing followers and fostering sustained engagement.

Education

University of Michigan

Master's Degree, Business ManagementJun 2024 - May 2025

University of Michigan

Bachelor's Degree, Communication and MediaAug 2020 - May 2024

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.