Samantha Poon

UX Designer • Product Designer • User Researcher • Toronto, ON, CA

Agile

Agile Project Management

High Fidelity Prototype

Color Theory

Accessibility

Canva

Adobe XD

Wireframing

ProtoPie

Figma

UX research

Design

Prototyping

UX Strategy

Product Design

Web Accessibility

Design Systems

Product Strategy

User Flows

Mobile Design

Affinity Diagrams

Design Thinking

User-Centered Design

Usability Testing

User Personas

User Research

Design Research

User Interface Design

UI/UX Design

Available for hire fromNegotiable

Contracts

Full-Time Roles

Multidisciplinary UX/UI Designer with a Background in Research & Healthcare

I’m Samantha Poon, a passionate UX Designer with a unique background in healthcare and medical sciences research. With over seven years of experience in a medical sciences lab and extensive hands-on practice in UX design, I excel in blending analytical rigor with creative design thinking to create user-centered digital experiences. Skilled in tools like Figma, Adobe XD, and various web technologies, I am committed to crafting intuitive and accessible designs that solve real-world problems. My multifaceted expertise and dedication to improving user experiences make me a valuable asset to any team, driving innovation and fostering growth.

Projects

Impact Dashboard: Feature Redesign (In Progress)

The Impact Dashboard is a crucial tool in our mission to showcase the significant work of our volunteers and attract further support from sponsors and donors. By highlighting our achievements and maintaining transparency, we aim to build stronger relationships with our stakeholders and continue making a positive difference in the communities we serve.See More

big bang: Where wellness meets productivity

big bang is an innovative mental health and productivity app designed to help you achieve balance in your life. By sorting tasks into energy level quadrants and visualizing them as a cosmic solar system, big bang makes it easy to prioritize what matters most. With personalized activity suggestions, progress tracking, and engaging gamification elements, big bang guides you towards a healthier, more productive lifestyle. See More

Reimagining Movie Discovery

Immerse yourself in the captivating tale of 'Preview,' where our primary goal was to revolutionize the way people discover, select, and book movies at the theatre.See More

Using UX Research & Product Strategy to Tackle Food Waste

At Tech Fleet, our mission was to tackle the issue of edible surplus food ending up in landfills instead of feeding those in need. With Food Distro, we aimed to revolutionize the status quo by bridging the gap between food businesses and nonprofits, offering a crucial link for surplus food to find its way to those who need it most.See More

eve | Your partner in pregnancy, no matter where you are.

Combining AI and 5G to offer essential maternal healthcare to remote and underserved areas, ensuring every mother has access to quality care.See More

Work History

UX Designer

DemocracyLabApr 2024 - Present • 5 mos• Led the redesign of the impact dashboard to showcase key metrics, improving data accessibility and visualization for investors and volunteers. • Developed interactive prototypes using Figma and Sketch, conducting usability testing to refine designs and enhance user experience. • Improved clarity and effectiveness of the impact dashboard, increasing investor confidence and volunteer engagement by presenting ROI and cost-saving metrics.

UX Researcher

Tech FleetOct 2023 - Jul 2024 • 10 mosMy role revolves around the Food Distro Project, where we leverage technology and innovative solutions to foster a crucial bridge between businesses and non-profits, ensuring surplus food finds its way to those in need. • Specialized in coordinating user interviews to gather valuable insights for our user-centric approach. • Synthesized data and insights from user interviews, aiding informed decision-making throughout our agile project workflow. • Collaborated cross-functionally, utilizing strong communication and interpersonal skills to bridge gaps between businesses and non-profits, ensuring a more streamlined process.

User Experience Designer

FreelanceOct 2022 - Present • 1 yr 11 mosAs a freelance UX designer, I work with clients to create user-centered design solutions that drive business success. I prioritize communication and collaboration with clients to ensure project success and satisfaction. • Collaborated with clients to understand user needs through surveys and interviews, translating business objectives into intuitive experiences and improving client satisfaction by 25%. • Designed visually rich & inclusive user interfaces using common best practices and accessibility standards, increasing digital engagement metrics by 30%. • Ensured accessibility compliance by following WCAG guidelines, making applications usable for a wider audience. • Leveraged strong communication skills to articulate design concepts and rationales to clients, fostering positive and collaborative relationships.

Research Assistant

McMaster UniversityMay 2017 - Mar 2022 • 4 yrs 11 mos• Researched and analyzed past and current data, leading to a breakthrough in my research on therapeutic effects of compounds on blood and vasculature pathologies. • Communicated complex scientific concepts to physicians and laboratory heads through clear presentations, demonstrating strong strategic judgement and documentation. • Collaborated with team members to strategize and execute research studies, leading to an 80% advancement in achieving research objectives.

Education

McMaster University

Bachelor's degree, Chemical Biology2015 - 2019

Coursera

Certification, Google UX Design Professional CertificationOct 2022 - Dec 2023

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