Sara Boulos

Content Marketing Manager • Creative & Brand Strategist • Copywriter • Atlanta, GA, US

Travel Planning

Customer Experience

Captioning

Videography

Screenwriting

Content Development

Writing

Proofreading

Email Marketing

Video Editing

Photo Editing

Collaboration

Adobe Creative Cloud

Photography

Training

E-Learning

Script Editing

Script Writing

Copywriting

Copy Editing

Instructional Videos

Curriculum Design

Instructional Design

Available for hire fromNegotiable

Contracts

Instructional Designer in Content Strategy and Development at The Apex Agency

Hey there! I’m a content strategist and developer with a background in customer experience and instructional design. I’ve worked with top automotive brands like Kia and Mercedes-Benz and currently create content at The Apex Agency, an automotive marketing firm. Based in the Atlanta area, I work remotely, bringing ideas to life through writing, strategy, and collaboration. Outside of work, I’m also great at photography and travel planning! NOTE: My work is typically non-viewable due to company policy

Projects

AMG Product Training Development – Mercedes-Benz USA

Designed & Delivered In-Person Training – Developed an interactive IDT training module for Mercedes-Benz’s largest annual product event, focused on AMG vehicles. Enhanced Product Knowledge – Trained over 500 dealership personnel, improving their understanding of AMG features, performance, and brand positioning. Collaborative Course Development – Worked closely with SMEs, conducted site visits, and aligned learning objectives to ensure an engaging and effective training experience. Strategic Instructional Design – Created a structured, hands-on learning experience tailored to dealership staff, enhancing their ability to sell and represent AMG vehicles confidently. Long-Term Impact – Contributed to a high-quality training program that elevated dealer expertise and customer engagement with the AMG lineup.See More

Customer Experience Training Development – Kia America

Innovative In-Person Training – Designed and delivered two interactive IDT training courses to enhance customer experience and hospitality in Kia dealerships. Data-Driven Approach – Analyzed JD Power metrics and customer insights to develop actionable strategies for improving business performance and customer satisfaction. Strategic Instructional Design – Applied the ADDIE model, AI tools, and Microsoft PowerPoint to create engaging, research-backed training content. Cross-Functional Collaboration – Led 10+ strategy meetings with stakeholders to refine learning objectives and ensure the effectiveness of training programs. Measurable Impact – Provided dealership teams with the knowledge and skills to elevate customer interactions and drive long-term business success.See More

Work History

Instructional Designer in Content Strategy and Development

The Apex AgencyContent Creator – Write, edit, and proofread scripts for eLearning modules, ensuring clarity, engagement, and brand alignment. Strategic Thinker – Develop content strategies that enhance learning experiences and drive audience engagement. Proposal Specialist – Craft persuasive client proposals that effectively communicate project value and align with business objectives. Collaborative Team Player – Work cross-functionally with designers, developers, and stakeholders to bring creative visions to life. Detail-Oriented & Deadline-Driven – Ensure accuracy, consistency, and quality across all content while meeting tight deadlines. Automotive Industry Expertise – Deep understanding of automotive training and marketing strategies, helping brands educate and engage their audiences effectively.

Kia University Intern - Customer Experience

Kia AmericaJun 2024 - Sep 2024 • 4 mos

Retail Training Instructional Design Intern

Mercedes-Benz USAJun 2023 - May 2024 • 1 yr

Administrative Assistant

XPI AutoMar 2022 - Jan 2023 • 11 mos

Client Acquisition Specialist

FreelanceNov 2020 - Feb 2021 • 4 mos

Server

Johnny's Pizza Franchise Systems Inc.Oct 2020 - Feb 2021 • 5 mos

Education

Kennesaw State University

Bachelor of Science - BS, Learning, Design, and Technology

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