Top talent is on Pangea

You are viewing Sarah's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Sarah Karkoura

Creative & Brand Strategist • Social Media Marketing Specialist • Brand Partnership Manager • New York, NY, US
Photo Editing
Social Media Marketing
Adobe Photoshop
Available for hire fromNegotiable
Contracts
Digital & Integrated Marketer | Brand Strategist
I’m a multidisciplinary marketer currently working as a Marketing Manager at HBO. I have experience in digital marketing, integrated marketing, and brand strategy across the media, financial services, and tech sectors. I’m results-driven, and ultimately make sure that every campaign executed can be measured for your performance metrics. I also have proficiency in a variety of platforms: Adobe InDesign, Adobe Photoshop, Adobe Lightroom, Microsoft Office Suite, Smartsheet, Google Analytics, and Looker. These are all tools I use in making unique, stunning, and impactful campaigns. Marketing is more than my 9-5, it’s also my passion. Get in touch and let’s see what exciting work we can do together!

Projects

American Express – Brand and Digital Strategy

Brand video and display ads for Supplier Payments Solutions division of a financial services company.

J.P. Morgan Wealth Management – Display Ads

Display advertising for online investing and advised investing.

Ballet & Books – Branding and Activation

Developed a brand platform, including mission statement and value pillars, and executed a paid social campaign to drive awareness and book sales.See More

Work History

H

Marketing Manager

HBOJan 2022 - Present • 2 yrs 10 mos* Execute paid and earned media campaigns across four accounts, driving service upgrades and Max subscribers * Synthesize activation and streaming data in order to provide insights for campaign cadence, titles, and placement opportunities * Oversee creative development for tentpole campaigns, driving a lift in Max partner activations in Q2 * Manage partner relationships as point of contact, and serve as liaison between Account, Creative, and Operations teams
S

Strategist

SullivanMay 2020 - Jan 2022 • 1 yr 9 mos* Created brand platforms, digital strategy, and tactical recommendations across 4 B2B and B2C financial services clients * Directed creation of social, display, and native ads for paid media campaigns, resulting in a 104% increase in site traffic * Developed foundational strategy for an online trading platform's email marketing, exceeding firmwide benchmarks by 28.99%

Education

C

Cornell University

Bachelor's Degree, Industrial and Labor RelationsAug 2016 - May 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital & Integrated Marketer | Brand Strategist
I’m a multidisciplinary marketer currently working as a Marketing Manager at HBO. I have experience in digital marketing, integrated marketing, and brand strategy across the media, financial services, and tech sectors. I’m results-driven, and ultimately make sure that every campaign executed can be measured for your performance metrics. I also have proficiency in a variety of platforms: Adobe InDesign, Adobe Photoshop, Adobe Lightroom, Microsoft Office Suite, Smartsheet, Google Analytics, and Looker. These are all tools I use in making unique, stunning, and impactful campaigns. Marketing is more than my 9-5, it’s also my passion. Get in touch and let’s see what exciting work we can do together!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Sarah's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Sarah Karkoura

Creative & Brand Strategist • Social Media Marketing Specialist • Brand Partnership Manager • New York, NY, US
Photo Editing
Social Media Marketing
Adobe Photoshop
Available for hire fromNegotiable
Contracts

Projects

American Express – Brand and Digital Strategy

Brand video and display ads for Supplier Payments Solutions division of a financial services company.

J.P. Morgan Wealth Management – Display Ads

Display advertising for online investing and advised investing.

Ballet & Books – Branding and Activation

Developed a brand platform, including mission statement and value pillars, and executed a paid social campaign to drive awareness and book sales.

Work History

H

Marketing Manager

HBOJan 2022 - Present • 2 yrs 10 mos* Execute paid and earned media campaigns across four accounts, driving service upgrades and Max subscribers * Synthesize activation and streaming data in order to provide insights for campaign cadence, titles, and placement opportunities * Oversee creative development for tentpole campaigns, driving a lift in Max partner activations in Q2 * Manage partner relationships as point of contact, and serve as liaison between Account, Creative, and Operations teams
S

Strategist

SullivanMay 2020 - Jan 2022 • 1 yr 9 mos* Created brand platforms, digital strategy, and tactical recommendations across 4 B2B and B2C financial services clients * Directed creation of social, display, and native ads for paid media campaigns, resulting in a 104% increase in site traffic * Developed foundational strategy for an online trading platform's email marketing, exceeding firmwide benchmarks by 28.99%

Education

C

Cornell University

Bachelor's Degree, Industrial and Labor RelationsAug 2016 - May 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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