Sarah Moran

I am a multidisciplinary Design Lead based in New York, specializing in User Experience, User Interface, Design Systems, Digital and Creative Strategy. With a diverse portfolio of clients spanning industries from healthcare, education, fitness and finance, I bring over six of years of experience in crafting user-centric digital products within global consulting and advertising firms. I am passionate about leveraging thoughtful design decisions for business strategy and growth and have a proven ability to lead cross-functional teams to deliver products that align with users and business goals in mind.

Projects

Portfolio

View my portfolio and contact me at hello@sarahmdesign.com to view confidential client work.

Work History

Design Lead, UX

Arnold WorldwideFull-time EmployeeSenior UX Design Lead working to build and establish Arnold NY (Part of Havas Health Network) growing digital practice within the CX team. I lead the UX offering, mentor junior designers, create meaningful products for clients and bridge the gap between creative and strategic teams.   Primary Duties: -Conduct usability audits and user research and utilize data analytics to inform design decisions and validate solutions. -Create user-centric wireframes, prototypes, and high-fidelity designs for clients that span from large-scale redesign’s to smaller product updates that that effectively serve all audiences equally, enable lower drop off rates and higher audience engagement. -Develop and maintain design systems to ensure consistency across brand indications and create more efficient and effective workflows. -Effectively document complex systems to onboard developers and other design team members. -Present designs and strategy efficiently to high level clients and key stakeholders. -Lead internal initiatives such as accessibility training and software training & introduced Arnold to cross-functional digital design project management processes, streamlining communication between design, strategy, account and creative teams. -Client list available upon request

Studio UI Designer, Digital Experiences

Deloitte DigitalApr 2021 - Jan 2022 • 10 mosUser Interface Designer within the Digital Experience Studio team working within a variety of industries to produce high-fidelity website and mobile products across complex systems and ensure scalable products through design systems.  Primary Duties: - Collaborate with multidisciplinary consultancy groups to deliver business-driven digital experiences for market and revenue growth. - Create, maintain and evolve clients design systems to ensure scalable experiences and create consistent quality branded experiences that feel cohesive. - Create large-scale pixel perfect experiences within web, app, email and social verticals. - Client list available upon request

Visual Designer I, Brand and Content

frogFull-time EmployeeNov 2018 - Mar 2021 • 2 yrs 5 mosVisual & User Interface Designer within the in-house global marketing team working on projects across physical and digital spaces, expressing frog’s brand, portfolio, thought leadership and web presence.  Primary Duties: - Resource throughout the cross-functional marketing team, fulfilling design, research, event and all things brand across Demand Generation, Brand Strategy, Content and Communications teams, prioritizing and working on multiple projects simultaneously while meeting deadlines. - Concept, wireframe and prototype responsive layouts for the frog website and establish and maintain the frog design system and brand guidelines through a two year brand re-fresh. - Utilize consumer insights & work with stakeholders to guide content and design strategy for social, event, editorial and digital platform. - Work with development to prioritize bugs, update backlog and project manage new updates.

Education

Lehigh University

Bachelor of Arts (B.A.), Graphic Design

Institute for Integrative Nutrition

Integrative Health Coach Certification2022 - 2023

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