Shawn Sanders

Community Management

Customer Relationship Management

Product Marketing

Project Management

Product Support

Cross-functional collaboration

Storyboarding

Content Strategy

Content Creation

Content Writing

Blog Writing

Content Management

Brand Strategy

Testing

Go-to-market Strategy

Marketing

Influencer Marketing

Influencer Outreach

Available for hire fromNegotiable

Contracts

Asetek Technology Evangelist - Town Crier and marketing secret agent/Gamer and Community man of the people.

More than 15yrs of experience in product marketing, GTM planning, PR management, business development, community engagement, and content generation for companies like Asetek, ASUS/ROG, NVIDIA, EVGA, and PLAY Magazine. Industry experience with video games, mobile devices, DIY PC building, and technology. Copywriting and journalistic editorial experience include product reviews, comparisons, interviews, original editorials, features tutorials, and how-to's.

Projects

Intel Co-Branding

Our company received an award from Intel for establishing a collaborative program where we test product on Intel cores before they hit the marketSee More

Work History

Technology Evangelist

AsetekContract EmployeeLed strategic partnerships and GTM strategies with premium PC peripheral and PCcomponent OEMs, including EVGA, MSI, and ASUS ROG, enhancing market positioningand adoption. ●Managed strategic partner relationships, negotiated deals, and structured agreementsthat increased market penetration and revenue growth. ●Conducted comprehensive market analysis (TAM/SAM), identifying emerging trends ingaming and eSports, informing strategic product roadmaps. ●Collaborated closely with internal Product, Engineering, Marketing, and Sales teams toensure alignment of objectives, deliverables, and timelines. ●Acted as primary spokesperson at major industry events (CES, Computex, GTC),

Content Marketing

ASUS North AmericaMar 2018 - Dec 2018 • 10 mosDeveloped strategic content initiatives and product positioning for ASUS ROG,enhancing brand perception among gaming and creator communities. ● Leveraged analytics tools (Google Analytics, Salesforce) to

Technical Editor

HotHardware.com, LLC.Mar 2015 - Mar 2018 • 3 yrs 1 moWriting features, evaluations on games, hardware, and more.

Writer - GeForce.com / GeForce Garage

NVIDIADec 2014 - Mar 2018 • 3 yrs 4 mosJournalist style content marketing, conducting & editing interviews, how-to and build guides, and features. Image and editorial content creation. Writing features, evaluations on games, hardware, and more.

Editor

AskSender.comJan 2014 - Jan 2016 • 2 yrs 1 moResponsible for overseeing content creation and editorial processes.

Education

Ashford University

Communication and Media Studies

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