Tarun Agarwal

Growth Marketing Manager • Delhi Division, DL, IN • Open to relocation

Zoho Campaigns

Digital Marketing

Paid Ads

Market Analysis

Semrush

CRM

Online Marketing

Drip

A/B Testing

GPT-3

Business Automation

Display Ads

SMS Marketing

HighLevel

Search Engine Marketing

Ads Manager

Zapier

Market Research

Community Building

MailChimp

Email Marketing

Automation

ActiveCampaign

Product Marketing

Campaign Marketing

Marketing Analytics

Marketing

Available for hire fromNegotiable

Contracts

Full-Time Roles

Senior Tech Marketer | Automation Specialist

With a B.Tech in Electrical, Electronics, and Communications Engineering from Jaypee Institute of Information Technology, I have cultivated a robust career in marketing and automation. Currently, I serve as a Senior Tech Marketer at AweSM Sales and Marketing, where I specialize in developing automated marketing funnels and leveraging AI-driven personalization. My previous roles include Performance Marketing Expert at Marasim, where I managed diverse client campaigns, and Marketing Automation Specialist at ClientFlowX CRM, focusing on email marketing and social media automation. As a Marketing Executive at Trezi, I led digital campaigns that significantly increased user acquisition and market share. My experience as a Community Manager at AppCake involved trend monitoring and customer research. I am adept at integrating advanced automation tools and optimizing marketing strategies to enhance performance and drive conversions across various platforms.

Projects

Portfolio

Here you can find my portfolio

Work History

Senior Tech Marketer - Automation & Ads

AweSM Sales and MarketingDevelop and implement automated marketing funnels in Keap, with expertise in designing high-converting webinar and autowebinar experiences. Leverage AI-driven personalization and optimization to enhance performance across all funnel stages. Integrate Keap with advanced automation tools (ChatGTP, Gemini, PlusThis, WebinarFuel) via APIs, creating a seamless and efficient marketing ecosystem. Build self-updating, dynamic funnels that minimize manual intervention, ensuring efficiency in both webinar and autowebinar campaigns. Analyze data to refine funnel performance, enhancing key metrics such as registration, attendance, and conversion rates. Apply direct response marketing principles to develop compelling and targeted messaging for webinar and autowebinar campaigns. Manage large-scale Facebook and YouTube ad campaigns to drive traffic and boost webinar registrations and attendance. Stay current with the latest trends in marketing automation and AI technologies. Collaborate with cross-functional teams to execute integrated marketing strategies aligned with business goals.

Performance Marketing Expert

MarasimMay 2024 - Sep 2024 • 5 mosManaged performance marketing campaigns for a diverse client base across industries, including healthcare, FMCG, hotel retreats, and restaurants. Developed and executed high-impact ad strategies on Google and Facebook to drive traffic, generate leads, and boost conversions. Optimized campaigns by utilizing data-driven insights to improve key metrics such as click-through rates, cost-per-acquisition, and return on ad spend (ROAS). Tailored marketing strategies to the unique needs of each client, ensuring alignment with their business goals and industry trends. Monitored and analyzed performance to continuously refine targeting, creative, and bidding strategies for maximum effectiveness. Collaborated closely with clients to provide strategic recommendations, helping them grow their online presence and achieve measurable results. Stayed informed on the latest trends and platform updates to deliver cutting-edge digital marketing solutions across industries.

Marketing Automation Specialist

ClientFlowX CRMFeb 2024 - Apr 2024 • 3 mosDeveloped comprehensive email marketing plans and executed drip campaigns for targeted audience. Implemented alpha beta testing strategies to optimize content across various industries. Managed social media presence across platforms & provided expertise in automation solutions. Collaborated with PM team to streamline client processes, fostering long-term partnerships with them. Conducted Email Warm Up to enhance deliverability and engagement, and enhance sender reputation.

Marketing Executive

TreziMay 2023 - Feb 2024 • 10 mosLed the development and execution of comprehensive digital marketing campaigns across Meta, Google, and LinkedIn, increasing user acquisition by 25% within 10 months. Managed a 300K INR quarterly budget for paid acquisition channels, optimizing spend for a 15% improvement in ROAS. Implemented advanced targeting and retargeting strategies that reduced CPA by 20%, while increasing conversion rates by 10%. Conducted A/B testing on ad creatives, identifying top performers that led to a 25% increase in engagement. Collaborated with cross-functional teams to align marketing efforts with product launches, resulting in a 30% increase in product adoption. Analyzed campaign data to provide actionable insights, leading to a strategic pivot that captured a new user segment and contributed to a 25% increase in market share. Developed and optimized workflows for CRM automation, streamlining processes and improving efficiency in customer relationship management. Executed Email Marketing and Whatsapp Marketing strategies to effectively communicate with prospects and customers, driving conversions and enhancing brand loyalty. Implemented innovative offline marketing initiatives, including the creation of impactful print collaterals, to diversify the outreach strategy and engage with a wider audience base. Represented the company at prestigious industry events such as ACE Tech Bangalore and Mumbai, fostering valuable connections and amplifying brand presence within the target market.

Community Manager

AppCakeFeb 2023 - Apr 2023 • 3 mosMonitor trends in mobile application development and analyze the competitive landscape. Collaborate with in-house design teams to create visuals for content. Conduct primary and secondary research to understand customer needs and behaviors.

Education

Jaypee Institute Of Information Technology

B.tech, Electrical, Electronics and Communications Engineering2016 - 2020

Apeejay Stya Education (Svran Foundation)

Similar Pangeans

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.

Available Now

Book a Call