Top Talent like Tom are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tom La

Creative & Brand Strategist
Graphic Designer
Video & Animation Designer
Charlotte, NC, US
Creative Thinking
Videography Lighting
Design
Adobe Creative Suite
Creative Direction
Cinema 4D
Motion Graphics
Adobe After Effects
Adobe Audition
Adobe Illustrator
Adobe Premiere Pro
Creative Strategy
Video Editing
Brand Management
Project Management
Animation
PowerPoint
Graphic Design
Adobe Photoshop
Adobe InDesign
Available for hire fromNegotiable
Contracts
Creative Visionary | Passionate Storyteller | Creative Leader
With over 20 years of experience operating at the intersection of creativity, technology, and corporate video production, I have a proven track record of delivering impactful video solutions. I saved Brighthouse Financial $1M by bringing agency video projects in-house and revitalized an underperforming graphics department at Bank of America. Additionally, I have built production studios for several midsize media companies. My career is a testament to my ability to balance creativity with strategic execution, and I thrive in collaborative, process-driven environments. Experienced in video producing, motion graphics, podcast production, and creative strategy.

Projects

Beyond Artificial – Infinia Launch Video

The Beyond Artificial – Infinia Launch Video was the centerpiece of DDN’s Beyond Artificial Launch Event, unveiling Infinia, DDN’s revolutionary AI-driven data intelligence platform. This high-impact video was designed to position DDN as the industry leader in AI and data intelligence, while reinforcing these claims through real-world case studies and endorsements from top industry partners like NVIDIA, Lenovo, and Core42. Impact & Results The Beyond Artificial – Infinia Launch Video successfully positioned DDN as the industry leader in AI-driven data intelligence, achieving: Immediate industry recognition, with high-profile endorsements from NVIDIA, Lenovo, and Core42. Global reach and engagement, fueled by the campaign’s multi-video strategy. Seamless integration into the Beyond Artificial Launch Event, elevating DDN’s brand positioning. Positive feedback from leadership, partners, and customers, validating the video’s role in driving industry impact. Additionally, a strategic paid and organic social media campaign amplified the video’s reach, resulting in: - Over 500,000 live views across Goldcast, LinkedIn, and X (formerly Twitter). - 1,289 viable business leads, demonstrating direct commercial impact and ROI from the campaign. By executing a highly ambitious launch strategy in just three months, this video not only introduced Infinia to the world but also cemented DDN’s reputation as the driving force behind AI-powered data intelligence, delivering tangible business results. See More

DDN Beyond Artificial Teaser Video

In February 2025, DDN launched an exciting new product, and this teaser video was a key component of a larger social media campaign. Designed to build anticipation, spark curiosity, and generate intrigue, the video played a crucial role in setting the stage for the Beyond Artificial Launch Show. The primary goal was to drive traffic to https://www.ddn.com/beyond-artificial/ and encourage registrations for the event. Creative Approach & Storytelling As the head creative driving this trailer, I developed a bold and cinematic approach to set the tone for the Beyond Artificial Launch Show. I wrote the copy for the trailer, ensuring that every word contributed to the sense of mystery and anticipation. The visuals were carefully curated using stock footage, motion graphics, and dynamic text animations to create an immersive experience. The sound design played a critical role in building excitement—I selected the music, designed the sound effects, and fine-tuned the audio mix to heighten the drama and energy. The pacing of the edit was crafted to escalate tension, leading up to the climactic call to action, urging viewers to visit the campaign landing page and register for the launch event. Impact & Results The teaser successfully drove significant traffic to the campaign landing page, with increased registrations for the Beyond Artificial Launch Show compared to previous product launches. Engagement metrics showed a high view-through rate and strong social interactions, indicating that the teaser effectively captured audience attention and built momentum leading up to the event. ​​​​​​​See More

DDN SC24 Conference Video Series

The SC24 (Supercomputing 2024) Conference is the leading international event for high-performance computing (HPC), networking, data intelligence, and analysis. It brings together researchers, innovators, and industry leaders to explore cutting-edge advancements in computing technology and their impact on AI, scientific research, and data-driven industries. To highlight DDN’s presence at the event, a series of videos was produced to showcase key moments, amplify brand visibility, and engage the audience through social media coverage. Creative Approach & Storytelling To effectively tell the story of DDN’s impact at SC24, I developed a dynamic video series that included: - Event Recap Videos – Highlighting key moments, keynote speeches, and booth activity. - Customer & Partner Spotlights – Featuring interviews with industry leaders discussing how DDN’s solutions drive real-world innovation. - Behind-the-Scenes Content – Providing an inside look at DDN’s role at the event and interactions with attendees. - Social Media Clips – Short-form content designed for high engagement across LinkedIn, Twitter, and YouTube. The videos leveraged eye-catching motion graphics, sharp editing, and immersive sound design to maintain an engaging and professional feel. Carefully curated stock footage, live footage, and bold typography helped emphasize key messaging and position DDN as a leader in HPC. Impact & Results The SC24 video series successfully elevated DDN’s presence at the event, generating increased engagement across social media platforms. The recap videos and customer spotlights received strong viewership and positive feedback, reinforcing DDN’s leadership in HPC and data intelligence. By delivering compelling, real-time content, the videos helped drive conversations, strengthen industry relationships, and enhance brand recognition in the high-performance computing community. See More

BRIGHTHOUSE FINANCIAL: PURSUING PASSIONS CAMPAIGN

The "Pursuing Passions" Campaign was designed to inspire individuals approaching retirement by showcasing real people who have successfully followed their passions into this next chapter of life. The goal was to engage potential clients, drive business growth, and position annuities as a financial foundation that enables a fulfilling retirement. By focusing on the emotional and inspirational aspects of retirement, the campaign delivered three key messages: Following your passion can lead to a happy retirement. Annuities provide financial stability to pursue lifelong dreams. Real-life success stories illustrate the benefits of proper retirement planning. Key outcomes included: Consistent brand representation across all media, ensuring a polished and professional look. Stronger storytelling execution, thanks to refined pacing and editorial guidance. Positive audience engagement, with the campaign resonating emotionally while driving interest in retirement planning solutions. By guiding the brand and storytelling approach, I helped ensure that the final campaign was on-brand, well-structured, and impactful, reinforcing the company’s message while inspiring its audience.See More

Brighthouse Financial Connect Conference

The Brighthouse Connect Conference was a four-day, company-wide event designed to unite employees, foster team building, and reinforce Brighthouse Financial’s core values of collaboration, adaptability, and passion. This conference marked a pivotal moment for the company, following the challenges of the pandemic and a three-year transition to a fully remote environment. The event aimed to reignite collective spirit and celebrate the company’s culture through engaging experiences, impactful messaging, and dynamic visual storytelling. Impact & Results The Brighthouse Connect Conference was a major success, with creative and logistical execution contributing to: - An energized and inspired audience, with branding and video content reinforcing the company’s culture and mission. - Seamless event operations, with daily video highlights keeping engagement levels high. - Positive feedback from leadership and attendees, who praised the visual storytelling, branding, and real-time content production. - A polished, cohesive, and immersive event experience, solidifying Brighthouse Financial’s commitment to its employees and core values. By combining strategic branding, fast-paced video production, and seamless event logistics, I helped create an unforgettable conference experience, ensuring that attendees felt connected, motivated, and excited about the future of Brighthouse Financial. See More

SPECIAL OLYMPICS/ BANK OF AMERICA

The Special Olympics Unified Relay Across America spans three distinct routes, traversing all 50 states and culminating in a grand finale at the prestigious University of Southern California. Our dedicated team spearheaded the creation of a dynamic video graphics package, crafted eye-catching freestanding banners that spotlighted accomplished athletes, sourced a Special Olympics World Games rug, and meticulously designed the environmental layout for the unforgettable closing event, which was live streamed to Bank of America employees nationwide.See More

Oliver | Brighthouse Financial Wholesaler Video Series

At Brighthouse Financial, fostering meaningful connections and instilling trust is at the core of its client relationships. The Wholesaler Video Series was created as a strategic icebreaker for new clients, offering a personalized introduction to their local wholesaler. These videos provided valuable insights into each wholesaler’s role and how they could collaborate with clients to prepare for the future. To achieve this, our team was tasked with capturing and producing videos for all 116 Brighthouse Financial Wholesalers, creating a cohesive, professional, and engaging video series that would serve as a powerful relationship-building tool. Impact & Results The Wholesaler Video Series successfully streamlined and personalized the client onboarding experience, resulting in: - A professional, high-quality video library for all 116 wholesalers, strengthening client relationships. - Consistent brand storytelling, reinforcing Brighthouse Financial’s commitment to trust and partnership. - Efficient production execution, allowing for a large-scale video shoot to be completed on time and within budget. - Positive feedback from wholesalers and leadership, recognizing the project as a game-changer in client engagement and relationship building. ​​​​​​​ By combining strategic planning, high-quality production, and an innovative studio setup, this video series transformed the way wholesalers connect with clients, reinforcing Brighthouse Financial’s dedication to personalized service and trust-building. See More

BRIGHTHOUS FINANCIAL BRAND IN ACTION VIDEO

On August 4, 2017, Brighthouse Financial officially became an independent company, parting ways with MetLife and making its debut on the public market under the stock symbol BHF. This transition marked the beginning of a massive undertaking—establishing a new, recognizable, and trusted brand in the highly competitive financial services industry. The Brand in Action video was created to showcase the marketing strategy behind Brighthouse Financial’s launch and highlight the brand’s remarkable growth within its first two years. The video served as both an internal milestone marker and an external demonstration of how the company successfully built its identity, gained market traction, and reinforced its mission. Impact & Results The Brand in Action video successfully: - Captured the essence of Brighthouse Financial’s first two years, showcasing its evolution and market impact. - Reinforced brand credibility, solidifying Brighthouse as a strong, independent financial services provider. - Engaged both internal and external audiences, generating excitement among employees, stakeholders, and investors. - Served as a key marketing asset, used in corporate presentations and brand awareness initiatives. By combining strategic storytelling, compelling visuals, and data-driven insights, the video effectively demonstrated how Brighthouse Financial transformed from a newly independent company to an industry-recognized brand in just two years. See More

Coors Behind the Legend video series

The collaboration between Coors Banquet and Sporting News was built on the captivating concept of envisioning what it would truly be like to "grab a beer" with a sports legend.See More

BRIGHTHOUSE FINANCIAL EMPLOYEE CORE VALUES CAMPAIGN

This document serves as the comprehensive pitch for the Employee Core Values Campaign. The objective was to conceive an integrated and enduring employee campaign that fortifies and aligns with the company's recently introduced core values: Passionate, Collaborative, and Adaptable.See More

2015 Preferred Rewards Marketing Campaign

Preferred Rewards Marketing Campaign. Banking center signage design and mockups. Here is a series ads created to be used in banking center and easily adapted to web and print advertising.See More

Work History

D

Multimedia Video and Graphics Specialist

DDN• Visually communicate DDN’s brand story through multimedia. • Lead, coach, develop, and direct the video projects while managing production logistics for both local and off-site shoots. • Provide creative direction for videos, motions graphics and social media content. • Oversee all stages of video production and motion graphic, including concept development, narrative creation, storyboarding, shooting, editing, and sound design. • Translate complex and abstract concepts into clear and easily understandable visuals. • Develop video strategies and series content to meet KPI and marketing expectations. • Manage the video production budget efficiently, balancing creativity with cost-effectiveness. • Hire and foster positive relationships with freelancers, vendors, and agency partners.
B

Motion Graphics and Video Editor

Billy Graham Evangelistic AssociationApr 2024 - Sep 2024 • 6 mosProduced graphics and edited videos for broadcast shows, live events, festivals, and internal communications.
O

Media Production Specialist / Video Producer

OLIVER AgencyJan 2019 - Jan 2024 • 5 yrs 1 mo• Lead, coached, developed and directed production crew and managed production logistics to support local and off-site production shoot for clients. • Oversaw development and production of videos, animations, podcasts, webinars, photography, UGC social content and corporate event marketing materials to support enterprise-wide marketing and communications initiatives. • Calculated and managed multiple budgets of up to $200K for in-person and virtual productions to optimize efficiency and control costs. • Ideated and designed presentations to present creative strategy and concepts. • Developed video and animation brand guidelines, video templates and other documents to assist with brand management and constancy. • Negotiated contracts and cost with vendors to align with project needs. • Interviewed, hired, and fostered positive relationships with on- and off-site creatives, freelancers, talent, and vendors throughout each production. • Reviewed and provided feedback to creative team members, vendors and third party agency partners to align with brand • Edited videos, animations, and audio content in support of corporate and client initiatives. • Provided services to these brands: Brighthouse Financial, IHOP, Marriott, Unilever, Jim Bean and Shea Moisture.
B

Corporate Brand & Marketing Video Designer

Brighthouse FinancialJan 2018 - Jan 2024 • 6 yrs 1 mo• Strategized, developed, and executed video campaigns on internal and external corporate channels to drive awareness, streamline communications, and increase video services to other lines of business. • Spearheaded in-house video production capabilities, resulting in a $1M+ in savings. • Built and cultivated vendor relationships and negotiated contract terms and conditions that supported departmental initiatives. • Developed video and animation brand guidelines, video templates and other documents to assist with brand management and constancy. • Recorded, edited, and produced videos and still photography to build brand equity. • Measured and analyzed performance of video content, leveraging data to continuously improve and inform future projects. • Reviewed video content produced by 3rd party vendors to ensure brand compliance. • Produced and edited corporate employee testimonial videos to support enterprise-wide employer branding initiative on Linkedin, which lead to increase in diverse job applicants.
L

Producer

Levitate MediaJan 2020 - Jan 2021 • 1 yr 1 mo
B

VP, Design/Art Director & Production Manager

Bank of AmericaFeb 2014 - Jan 2018 • 4 yrs• Led, coached and manages a team of 6 including graphic artists, videographers, editors, and contractors to support C-Suite executive level internal communications. • Revitalized under performing graphics department and repositioned the team as subject matter experts. • Created Power Point presentations for Bank of America executives for enterprise wide broadcast communication. • Developed and implemented motion graphics and video processes that upheld departmental demands. • Collaborated, ideated and developed various long-form and short-form communication content for executives to relay company • Managed and created graphics, animations, video, broadcast, print, and digital signage assets for enterprise-wide internal communications initiatives and events.
A

Studio & Production Manager

American City Business Journals/ Sporting News / Sports Business Journal / Rowdy.comJan 2011 - Feb 2014 • 3 yrs 2 mos• Managed a newly built studio and led a small creative team to produce video content for three print-based media properties: Sporting News, Sports Business Journal, and NASCAR Illustrated. • Built an in-house video studio to support the growing demand for video content on digital platforms and social media • Advised and assisted reporters in gaining knowledge of video-worthy content and how it enhances the storytelling experience • Conducted interviews, instructed on-air talent, and implemented production workflows • Edited video, animation, and audio content in support of corporate initiatives
W

Adjunct Professor of Design

Winthrop UniversityAug 2012 - May 2013 • 10 mosInstruct various design skills, including graphic design, motion graphics, and video production
T

Graphic Artist

The Teaching Company | The Great CoursesMay 2010 - Jan 2011 • 9 mos• Developed engaging motion graphics and illustrations to accompany academic lectures • Designed set posters and diagrams for lectures • Developed and conceptualize short marketing pieces for product promotions • Helped spearhead the creation of The Promotions Team
R

Graphic Artist

ROWDY.comJan 2008 - Jan 2011 • 3 yrs 1 moConsulted on and developed video programs, trained employees on video production techniques, and designed motion graphics for the nation's leading NASCAR podcast. During this tenure, Rowdy.com was acquired by American City Business Journals/Sporting News in 2009, reflecting the impact and growth of these initiatives.
G

Director of Branding and Promotions

Gray Television Inc.May 2008 - May 2010 • 2 yrs 1 moCreated and implemented an umbrella brand to unify three network affiliates (ABC, CBS, and FOX), streamlining resources, maximizing efficiencies, and simplifying brand messaging. Led a comprehensive overhaul of branding and promotions, including on-air visual identity, set design, vehicle design, apparel, print ads, and social media, resulting in a clear and concise brand identity. Collaborated with General Management and the News Director to support news promotions and community events. Wrote, designed, and produced branding and promotional materials to position the brand as a compassionate, community-first, and trusted local news source.

Education

A

Art Institute of Washington

BFA, Media Arts and Animation2001 - 2004
S

Sherwood High School

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Creative Visionary | Passionate Storyteller | Creative Leader
With over 20 years of experience operating at the intersection of creativity, technology, and corporate video production, I have a proven track record of delivering impactful video solutions. I saved Brighthouse Financial $1M by bringing agency video projects in-house and revitalized an underperforming graphics department at Bank of America. Additionally, I have built production studios for several midsize media companies. My career is a testament to my ability to balance creativity with strategic execution, and I thrive in collaborative, process-driven environments. Experienced in video producing, motion graphics, podcast production, and creative strategy.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Tom are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tom La

Creative & Brand Strategist
Graphic Designer
Video & Animation Designer
Charlotte, NC, US
Creative Thinking
Videography Lighting
Design
Adobe Creative Suite
Creative Direction
Cinema 4D
Motion Graphics
Adobe After Effects
Adobe Audition
Adobe Illustrator
Adobe Premiere Pro
Creative Strategy
Video Editing
Brand Management
Project Management
Animation
PowerPoint
Graphic Design
Adobe Photoshop
Adobe InDesign
Available for hire fromNegotiable
Contracts

Projects

Beyond Artificial – Infinia Launch Video

The Beyond Artificial – Infinia Launch Video was the centerpiece of DDN’s Beyond Artificial Launch Event, unveiling Infinia, DDN’s revolutionary AI-driven data intelligence platform. This high-impact video was designed to position DDN as the industry leader in AI and data intelligence, while reinforcing these claims through real-world case studies and endorsements from top industry partners like NVIDIA, Lenovo, and Core42. Impact & Results The Beyond Artificial – Infinia Launch Video successfully positioned DDN as the industry leader in AI-driven data intelligence, achieving: Immediate industry recognition, with high-profile endorsements from NVIDIA, Lenovo, and Core42. Global reach and engagement, fueled by the campaign’s multi-video strategy. Seamless integration into the Beyond Artificial Launch Event, elevating DDN’s brand positioning. Positive feedback from leadership, partners, and customers, validating the video’s role in driving industry impact. Additionally, a strategic paid and organic social media campaign amplified the video’s reach, resulting in: - Over 500,000 live views across Goldcast, LinkedIn, and X (formerly Twitter). - 1,289 viable business leads, demonstrating direct commercial impact and ROI from the campaign. By executing a highly ambitious launch strategy in just three months, this video not only introduced Infinia to the world but also cemented DDN’s reputation as the driving force behind AI-powered data intelligence, delivering tangible business results.

DDN Beyond Artificial Teaser Video

In February 2025, DDN launched an exciting new product, and this teaser video was a key component of a larger social media campaign. Designed to build anticipation, spark curiosity, and generate intrigue, the video played a crucial role in setting the stage for the Beyond Artificial Launch Show. The primary goal was to drive traffic to https://www.ddn.com/beyond-artificial/ and encourage registrations for the event. Creative Approach & Storytelling As the head creative driving this trailer, I developed a bold and cinematic approach to set the tone for the Beyond Artificial Launch Show. I wrote the copy for the trailer, ensuring that every word contributed to the sense of mystery and anticipation. The visuals were carefully curated using stock footage, motion graphics, and dynamic text animations to create an immersive experience. The sound design played a critical role in building excitement—I selected the music, designed the sound effects, and fine-tuned the audio mix to heighten the drama and energy. The pacing of the edit was crafted to escalate tension, leading up to the climactic call to action, urging viewers to visit the campaign landing page and register for the launch event. Impact & Results The teaser successfully drove significant traffic to the campaign landing page, with increased registrations for the Beyond Artificial Launch Show compared to previous product launches. Engagement metrics showed a high view-through rate and strong social interactions, indicating that the teaser effectively captured audience attention and built momentum leading up to the event. ​​​​​​​

DDN SC24 Conference Video Series

The SC24 (Supercomputing 2024) Conference is the leading international event for high-performance computing (HPC), networking, data intelligence, and analysis. It brings together researchers, innovators, and industry leaders to explore cutting-edge advancements in computing technology and their impact on AI, scientific research, and data-driven industries. To highlight DDN’s presence at the event, a series of videos was produced to showcase key moments, amplify brand visibility, and engage the audience through social media coverage. Creative Approach & Storytelling To effectively tell the story of DDN’s impact at SC24, I developed a dynamic video series that included: - Event Recap Videos – Highlighting key moments, keynote speeches, and booth activity. - Customer & Partner Spotlights – Featuring interviews with industry leaders discussing how DDN’s solutions drive real-world innovation. - Behind-the-Scenes Content – Providing an inside look at DDN’s role at the event and interactions with attendees. - Social Media Clips – Short-form content designed for high engagement across LinkedIn, Twitter, and YouTube. The videos leveraged eye-catching motion graphics, sharp editing, and immersive sound design to maintain an engaging and professional feel. Carefully curated stock footage, live footage, and bold typography helped emphasize key messaging and position DDN as a leader in HPC. Impact & Results The SC24 video series successfully elevated DDN’s presence at the event, generating increased engagement across social media platforms. The recap videos and customer spotlights received strong viewership and positive feedback, reinforcing DDN’s leadership in HPC and data intelligence. By delivering compelling, real-time content, the videos helped drive conversations, strengthen industry relationships, and enhance brand recognition in the high-performance computing community.

BRIGHTHOUSE FINANCIAL: PURSUING PASSIONS CAMPAIGN

The "Pursuing Passions" Campaign was designed to inspire individuals approaching retirement by showcasing real people who have successfully followed their passions into this next chapter of life. The goal was to engage potential clients, drive business growth, and position annuities as a financial foundation that enables a fulfilling retirement. By focusing on the emotional and inspirational aspects of retirement, the campaign delivered three key messages: Following your passion can lead to a happy retirement. Annuities provide financial stability to pursue lifelong dreams. Real-life success stories illustrate the benefits of proper retirement planning. Key outcomes included: Consistent brand representation across all media, ensuring a polished and professional look. Stronger storytelling execution, thanks to refined pacing and editorial guidance. Positive audience engagement, with the campaign resonating emotionally while driving interest in retirement planning solutions. By guiding the brand and storytelling approach, I helped ensure that the final campaign was on-brand, well-structured, and impactful, reinforcing the company’s message while inspiring its audience.

Brighthouse Financial Connect Conference

The Brighthouse Connect Conference was a four-day, company-wide event designed to unite employees, foster team building, and reinforce Brighthouse Financial’s core values of collaboration, adaptability, and passion. This conference marked a pivotal moment for the company, following the challenges of the pandemic and a three-year transition to a fully remote environment. The event aimed to reignite collective spirit and celebrate the company’s culture through engaging experiences, impactful messaging, and dynamic visual storytelling. Impact & Results The Brighthouse Connect Conference was a major success, with creative and logistical execution contributing to: - An energized and inspired audience, with branding and video content reinforcing the company’s culture and mission. - Seamless event operations, with daily video highlights keeping engagement levels high. - Positive feedback from leadership and attendees, who praised the visual storytelling, branding, and real-time content production. - A polished, cohesive, and immersive event experience, solidifying Brighthouse Financial’s commitment to its employees and core values. By combining strategic branding, fast-paced video production, and seamless event logistics, I helped create an unforgettable conference experience, ensuring that attendees felt connected, motivated, and excited about the future of Brighthouse Financial.

SPECIAL OLYMPICS/ BANK OF AMERICA

The Special Olympics Unified Relay Across America spans three distinct routes, traversing all 50 states and culminating in a grand finale at the prestigious University of Southern California. Our dedicated team spearheaded the creation of a dynamic video graphics package, crafted eye-catching freestanding banners that spotlighted accomplished athletes, sourced a Special Olympics World Games rug, and meticulously designed the environmental layout for the unforgettable closing event, which was live streamed to Bank of America employees nationwide.

Oliver | Brighthouse Financial Wholesaler Video Series

At Brighthouse Financial, fostering meaningful connections and instilling trust is at the core of its client relationships. The Wholesaler Video Series was created as a strategic icebreaker for new clients, offering a personalized introduction to their local wholesaler. These videos provided valuable insights into each wholesaler’s role and how they could collaborate with clients to prepare for the future. To achieve this, our team was tasked with capturing and producing videos for all 116 Brighthouse Financial Wholesalers, creating a cohesive, professional, and engaging video series that would serve as a powerful relationship-building tool. Impact & Results The Wholesaler Video Series successfully streamlined and personalized the client onboarding experience, resulting in: - A professional, high-quality video library for all 116 wholesalers, strengthening client relationships. - Consistent brand storytelling, reinforcing Brighthouse Financial’s commitment to trust and partnership. - Efficient production execution, allowing for a large-scale video shoot to be completed on time and within budget. - Positive feedback from wholesalers and leadership, recognizing the project as a game-changer in client engagement and relationship building. ​​​​​​​ By combining strategic planning, high-quality production, and an innovative studio setup, this video series transformed the way wholesalers connect with clients, reinforcing Brighthouse Financial’s dedication to personalized service and trust-building.

BRIGHTHOUS FINANCIAL BRAND IN ACTION VIDEO

On August 4, 2017, Brighthouse Financial officially became an independent company, parting ways with MetLife and making its debut on the public market under the stock symbol BHF. This transition marked the beginning of a massive undertaking—establishing a new, recognizable, and trusted brand in the highly competitive financial services industry. The Brand in Action video was created to showcase the marketing strategy behind Brighthouse Financial’s launch and highlight the brand’s remarkable growth within its first two years. The video served as both an internal milestone marker and an external demonstration of how the company successfully built its identity, gained market traction, and reinforced its mission. Impact & Results The Brand in Action video successfully: - Captured the essence of Brighthouse Financial’s first two years, showcasing its evolution and market impact. - Reinforced brand credibility, solidifying Brighthouse as a strong, independent financial services provider. - Engaged both internal and external audiences, generating excitement among employees, stakeholders, and investors. - Served as a key marketing asset, used in corporate presentations and brand awareness initiatives. By combining strategic storytelling, compelling visuals, and data-driven insights, the video effectively demonstrated how Brighthouse Financial transformed from a newly independent company to an industry-recognized brand in just two years.

Coors Behind the Legend video series

The collaboration between Coors Banquet and Sporting News was built on the captivating concept of envisioning what it would truly be like to "grab a beer" with a sports legend.

BRIGHTHOUSE FINANCIAL EMPLOYEE CORE VALUES CAMPAIGN

This document serves as the comprehensive pitch for the Employee Core Values Campaign. The objective was to conceive an integrated and enduring employee campaign that fortifies and aligns with the company's recently introduced core values: Passionate, Collaborative, and Adaptable.

2015 Preferred Rewards Marketing Campaign

Preferred Rewards Marketing Campaign. Banking center signage design and mockups. Here is a series ads created to be used in banking center and easily adapted to web and print advertising.

Work History

D

Multimedia Video and Graphics Specialist

DDN• Visually communicate DDN’s brand story through multimedia. • Lead, coach, develop, and direct the video projects while managing production logistics for both local and off-site shoots. • Provide creative direction for videos, motions graphics and social media content. • Oversee all stages of video production and motion graphic, including concept development, narrative creation, storyboarding, shooting, editing, and sound design. • Translate complex and abstract concepts into clear and easily understandable visuals. • Develop video strategies and series content to meet KPI and marketing expectations. • Manage the video production budget efficiently, balancing creativity with cost-effectiveness. • Hire and foster positive relationships with freelancers, vendors, and agency partners.
B

Motion Graphics and Video Editor

Billy Graham Evangelistic AssociationApr 2024 - Sep 2024 • 6 mosProduced graphics and edited videos for broadcast shows, live events, festivals, and internal communications.
O

Media Production Specialist / Video Producer

OLIVER AgencyJan 2019 - Jan 2024 • 5 yrs 1 mo• Lead, coached, developed and directed production crew and managed production logistics to support local and off-site production shoot for clients. • Oversaw development and production of videos, animations, podcasts, webinars, photography, UGC social content and corporate event marketing materials to support enterprise-wide marketing and communications initiatives. • Calculated and managed multiple budgets of up to $200K for in-person and virtual productions to optimize efficiency and control costs. • Ideated and designed presentations to present creative strategy and concepts. • Developed video and animation brand guidelines, video templates and other documents to assist with brand management and constancy. • Negotiated contracts and cost with vendors to align with project needs. • Interviewed, hired, and fostered positive relationships with on- and off-site creatives, freelancers, talent, and vendors throughout each production. • Reviewed and provided feedback to creative team members, vendors and third party agency partners to align with brand • Edited videos, animations, and audio content in support of corporate and client initiatives. • Provided services to these brands: Brighthouse Financial, IHOP, Marriott, Unilever, Jim Bean and Shea Moisture.
B

Corporate Brand & Marketing Video Designer

Brighthouse FinancialJan 2018 - Jan 2024 • 6 yrs 1 mo• Strategized, developed, and executed video campaigns on internal and external corporate channels to drive awareness, streamline communications, and increase video services to other lines of business. • Spearheaded in-house video production capabilities, resulting in a $1M+ in savings. • Built and cultivated vendor relationships and negotiated contract terms and conditions that supported departmental initiatives. • Developed video and animation brand guidelines, video templates and other documents to assist with brand management and constancy. • Recorded, edited, and produced videos and still photography to build brand equity. • Measured and analyzed performance of video content, leveraging data to continuously improve and inform future projects. • Reviewed video content produced by 3rd party vendors to ensure brand compliance. • Produced and edited corporate employee testimonial videos to support enterprise-wide employer branding initiative on Linkedin, which lead to increase in diverse job applicants.
L

Producer

Levitate MediaJan 2020 - Jan 2021 • 1 yr 1 mo
B

VP, Design/Art Director & Production Manager

Bank of AmericaFeb 2014 - Jan 2018 • 4 yrs• Led, coached and manages a team of 6 including graphic artists, videographers, editors, and contractors to support C-Suite executive level internal communications. • Revitalized under performing graphics department and repositioned the team as subject matter experts. • Created Power Point presentations for Bank of America executives for enterprise wide broadcast communication. • Developed and implemented motion graphics and video processes that upheld departmental demands. • Collaborated, ideated and developed various long-form and short-form communication content for executives to relay company • Managed and created graphics, animations, video, broadcast, print, and digital signage assets for enterprise-wide internal communications initiatives and events.
A

Studio & Production Manager

American City Business Journals/ Sporting News / Sports Business Journal / Rowdy.comJan 2011 - Feb 2014 • 3 yrs 2 mos• Managed a newly built studio and led a small creative team to produce video content for three print-based media properties: Sporting News, Sports Business Journal, and NASCAR Illustrated. • Built an in-house video studio to support the growing demand for video content on digital platforms and social media • Advised and assisted reporters in gaining knowledge of video-worthy content and how it enhances the storytelling experience • Conducted interviews, instructed on-air talent, and implemented production workflows • Edited video, animation, and audio content in support of corporate initiatives
W

Adjunct Professor of Design

Winthrop UniversityAug 2012 - May 2013 • 10 mosInstruct various design skills, including graphic design, motion graphics, and video production
T

Graphic Artist

The Teaching Company | The Great CoursesMay 2010 - Jan 2011 • 9 mos• Developed engaging motion graphics and illustrations to accompany academic lectures • Designed set posters and diagrams for lectures • Developed and conceptualize short marketing pieces for product promotions • Helped spearhead the creation of The Promotions Team
R

Graphic Artist

ROWDY.comJan 2008 - Jan 2011 • 3 yrs 1 moConsulted on and developed video programs, trained employees on video production techniques, and designed motion graphics for the nation's leading NASCAR podcast. During this tenure, Rowdy.com was acquired by American City Business Journals/Sporting News in 2009, reflecting the impact and growth of these initiatives.
G

Director of Branding and Promotions

Gray Television Inc.May 2008 - May 2010 • 2 yrs 1 moCreated and implemented an umbrella brand to unify three network affiliates (ABC, CBS, and FOX), streamlining resources, maximizing efficiencies, and simplifying brand messaging. Led a comprehensive overhaul of branding and promotions, including on-air visual identity, set design, vehicle design, apparel, print ads, and social media, resulting in a clear and concise brand identity. Collaborated with General Management and the News Director to support news promotions and community events. Wrote, designed, and produced branding and promotional materials to position the brand as a compassionate, community-first, and trusted local news source.

Education

A

Art Institute of Washington

BFA, Media Arts and Animation2001 - 2004
S

Sherwood High School

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.