Top Talent like Valeria are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Valeria Auger

Growth Marketing Manager
Creative & Brand Strategist
Email Marketing Specialist
CABA, Buenos Aires, AR
User Research
User Flows
Customer Relationship Management
Journey Mapping
Consulting
Interpersonal skills
Bilingual
International Business
Brand Management
Global Marketing
Digital Advertising
Creative Marketing
Trend Forecasting
Intercultural Communication
Social Media Marketing
Marketing
Engagement
Public Speaking
Customer Service
Market Sizing
Management Consulting
Consumer Behavior
Collaboration
Task Delegation
Interpersonal Communication
Management
Brand Strategy
Technology
Cross-functional collaboration
Leadership
Growth Marketing
Budgeting
Team Management
Team Building
Available for hire fromNegotiable
Contracts
Fractional CMO | Brand and Growth Strategist
Marketing leader with 20 years of experience in Tech Companies. I've worked for both large Global Corporations (Expedia Group, Walmart) and Hyper-growth companies (early Mercado Libre, Rappi. Social Learning). I am an end-to-end marketer, combining a strategic mindset with the ability to make things happen thanks to my mixed background on performance, branding and business strategy. I thrive in roles that enable me to truly add value and develop solutions to big challenges in collaborative multidisciplinary teams.

Projects

Sustained growth

I created customized go-to-market strategies for each country to position the brand in the top three of its category while optimizing investment. - Business analysis - GTM Strategy - Strategy for sustained growth - Branding agencies management. - Coordination of multidisciplinary teams See More

Growing without investment

I tripled app users' purchase frequency, increasing sales and revenue without acquiring new customers. Business analysis Monetization strategy Communication strategy Coordination of multidisciplinary teamsSee More

Successful New Venture Launch

I implemented Blintrip's launch strategy by defining its value proposition, identifying the target audience, establishing the business model, planning initial marketing campaigns, and creating the brand manual. - Market and category analysis - Definition of business model - Market launchSee More

Work History

F

Fractional CMO | Sustainable Growth Strategy Consultant

Freelance ConsultantFractional CMO offering companies and entrepreneurs access to a professional with 20 years of experience developing and executing strategies across the marketing spectrum at an efficient cost. I add value to medium-sized organizations needing a higher strategic level without hiring a full-time resource and large companies looking to launch or optimize products, markets, or channels that need temporary senior expertise. Worked with companies like Futuro Travels, Blinktrip, and Ipsy.
S

Chief Communications Officer

Social LearningNov 2023 - Aug 2024 • 10 mosResponsible for defining the company's Brand and Growth Marketing strategy, ensuring its execution by leading teams in Branding, Content, Performance, PR & Social Media, and Internal communications. Key milestones include Mexico GTM Plan and Launch, Argentina's CPA optimization and market share increase, and Chile's CPA optimization.
R

Head of Growth Marketing

RappiJul 2021 - Jul 2022 • 1 yr 1 moLed the team in charge of driving incremental demand with LTV focus at the last-mile delivery app and LATAM Unicorn. Defined the company's Go-to-market strategy, orchestrated Growth, Supply, and Riders efforts. Managed teams in Branding, Social, Retention, Partnerships, and Merchandising. Launched award-winning organic social media content and a partnership with Argentina's largest influencer.
E

Sr Global Brand Manager - Hotels.com

Expedia GroupMar 2016 - Jul 2021 • 5 yrs 5 mosLed LATAM Brand Strategy & Global Brand Projects for Hotels.com. Managed high visibility 360 mass campaigns, increasing brand awareness in Mexico and Brazil. Developed a measurement framework for advertising campaigns and managed Hotels.com's Global Brand Refresh.
E

Growth Manager - Hotels.com LATAM

Expedia GroupJan 2012 - Mar 2016 • 4 yrs 3 mosResponsible for Spanish LATAM business unit results. Defined GTM strategy for Hotels.com in Spanish LATAM, leading a cross-functional marketing team. Improved CVR by ensuring Product Market Fit and managed Programmatic campaigns for LATAM.

Education

U

UADE

Licenciada, Comercialización2002 - 2005
R

Reforge

Advanced Growth Strategy, Marketing2021
R

Reforge

Growth Series, Marketing2022
R

Reforge

Mastering Product Management, Product Marketing2022
U

Universidad Torcuato Di Tella

Public Speaking & Efficient Communications2022
U

Universidad de Belgrano

Curso de Posgrado, Gestión Estratégica de las Comunicaciones2007
U

University of Buenos Aires

Curso de Posgrado, Estudio del Consumo e Investigación de Mercado2008
I

IAG

Professional Cook, Gastronomy

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Fractional CMO | Brand and Growth Strategist
Marketing leader with 20 years of experience in Tech Companies. I've worked for both large Global Corporations (Expedia Group, Walmart) and Hyper-growth companies (early Mercado Libre, Rappi. Social Learning). I am an end-to-end marketer, combining a strategic mindset with the ability to make things happen thanks to my mixed background on performance, branding and business strategy. I thrive in roles that enable me to truly add value and develop solutions to big challenges in collaborative multidisciplinary teams.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Valeria are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Valeria Auger

Growth Marketing Manager
Creative & Brand Strategist
Email Marketing Specialist
CABA, Buenos Aires, AR
User Research
User Flows
Customer Relationship Management
Journey Mapping
Consulting
Interpersonal skills
Bilingual
International Business
Brand Management
Global Marketing
Digital Advertising
Creative Marketing
Trend Forecasting
Intercultural Communication
Social Media Marketing
Marketing
Engagement
Public Speaking
Customer Service
Market Sizing
Management Consulting
Consumer Behavior
Collaboration
Task Delegation
Interpersonal Communication
Management
Brand Strategy
Technology
Cross-functional collaboration
Leadership
Growth Marketing
Budgeting
Team Management
Team Building
Available for hire fromNegotiable
Contracts

Projects

Sustained growth

I created customized go-to-market strategies for each country to position the brand in the top three of its category while optimizing investment. - Business analysis - GTM Strategy - Strategy for sustained growth - Branding agencies management. - Coordination of multidisciplinary teams

Growing without investment

I tripled app users' purchase frequency, increasing sales and revenue without acquiring new customers. Business analysis Monetization strategy Communication strategy Coordination of multidisciplinary teams

Successful New Venture Launch

I implemented Blintrip's launch strategy by defining its value proposition, identifying the target audience, establishing the business model, planning initial marketing campaigns, and creating the brand manual. - Market and category analysis - Definition of business model - Market launch

Work History

F

Fractional CMO | Sustainable Growth Strategy Consultant

Freelance ConsultantFractional CMO offering companies and entrepreneurs access to a professional with 20 years of experience developing and executing strategies across the marketing spectrum at an efficient cost. I add value to medium-sized organizations needing a higher strategic level without hiring a full-time resource and large companies looking to launch or optimize products, markets, or channels that need temporary senior expertise. Worked with companies like Futuro Travels, Blinktrip, and Ipsy.
S

Chief Communications Officer

Social LearningNov 2023 - Aug 2024 • 10 mosResponsible for defining the company's Brand and Growth Marketing strategy, ensuring its execution by leading teams in Branding, Content, Performance, PR & Social Media, and Internal communications. Key milestones include Mexico GTM Plan and Launch, Argentina's CPA optimization and market share increase, and Chile's CPA optimization.
R

Head of Growth Marketing

RappiJul 2021 - Jul 2022 • 1 yr 1 moLed the team in charge of driving incremental demand with LTV focus at the last-mile delivery app and LATAM Unicorn. Defined the company's Go-to-market strategy, orchestrated Growth, Supply, and Riders efforts. Managed teams in Branding, Social, Retention, Partnerships, and Merchandising. Launched award-winning organic social media content and a partnership with Argentina's largest influencer.
E

Sr Global Brand Manager - Hotels.com

Expedia GroupMar 2016 - Jul 2021 • 5 yrs 5 mosLed LATAM Brand Strategy & Global Brand Projects for Hotels.com. Managed high visibility 360 mass campaigns, increasing brand awareness in Mexico and Brazil. Developed a measurement framework for advertising campaigns and managed Hotels.com's Global Brand Refresh.
E

Growth Manager - Hotels.com LATAM

Expedia GroupJan 2012 - Mar 2016 • 4 yrs 3 mosResponsible for Spanish LATAM business unit results. Defined GTM strategy for Hotels.com in Spanish LATAM, leading a cross-functional marketing team. Improved CVR by ensuring Product Market Fit and managed Programmatic campaigns for LATAM.

Education

U

UADE

Licenciada, Comercialización2002 - 2005
R

Reforge

Advanced Growth Strategy, Marketing2021
R

Reforge

Growth Series, Marketing2022
R

Reforge

Mastering Product Management, Product Marketing2022
U

Universidad Torcuato Di Tella

Public Speaking & Efficient Communications2022
U

Universidad de Belgrano

Curso de Posgrado, Gestión Estratégica de las Comunicaciones2007
U

University of Buenos Aires

Curso de Posgrado, Estudio del Consumo e Investigación de Mercado2008
I

IAG

Professional Cook, Gastronomy

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.