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Yumna Fatima

Community Manager • Social Media Marketing Specialist • Tallinn, Harju County, EE
Available for hire fromNegotiable
Contracts
Digital Marketing Expert | SEO Specialist
A passionate and creative Digital Marketer with over 6 years of experience. In my previous role, I achieved significant growth in tech website traffic from 350k to 2.2M monthly and boosted sales by 30% through effective SEO and social media strategies. Demonstrates expertise in content creation, SEO, and influencer marketing, with a proven ability to build brands from the ground up. Skilled in designing and implementing comprehensive digital marketing strategies to enhance brand presence and drive revenue growth.

Work History

O

Digital Marketing Manager

OffiDocsApr 2022 - Jun 2024 • 2 yrs 3 mosIncreased monthly website traffic from 350k to 2.2M within 9 months using content marketing and SEO techniques. Regularly conducted keyword research using SEMRush and Google Keyword Planner to develop blog content, enhancing on-page SEO and resulting in a significant increase in organic search traffic and improved search engine rankings. Created and managed engaging social media content in reels, static posts, subreddits, and longer content across multiple platforms, with a reach of 10k to 1M. Designed and managed weekly email campaigns using Mautic, consistently achieving an average open rate of 60%. Managed affiliate marketing campaigns, leading to a 10% increase in revenue and expanded brand reach.
D

Social Media & Content Specialist

Daily MeetupsSep 2023 - Jan 2024 • 5 mosPlanned, created, and managed social media content across Instagram, Facebook and Meetup.com, increasing engagement and followers by 300%. Developed and executed content strategies, including keyword research using SEMrush and blog content creation. Coordinated PR efforts and influencer marketing campaigns to enhance brand visibility which increased membership by 20%.
E

Branding Manager - Board Member

Erasmus Student Network Tallinn (ESN Tallinn)Jan 2023 - Jun 2023 • 6 mosDeveloped and executed engaging content strategies across social media platforms, enhancing brand visibility and engagement by 20%. Managed and promoted events through targeted social media campaigns, increasing event participation and brand awareness. Collaborated with the team to create and implement comprehensive brand strategies, ensuring consistent brand messaging and driving overall marketing goals.
B

Co-founder and Digital Marketing Manager

BANOMay 2017 - Jun 2021 • 4 yrs 2 mosCo-founded and built a brand around herbal beauty and skincare products from scratch, achieving a six-figure monthly income within 4 years while completing my bachelors degree. Set up, managed and optimised the Shopify platform, achieving an average of 200% quarterly growth. Developed and executed social media and influencer marketing strategies, growing online audience to 50k across all platforms. Collaborated with 150+ local influencers and celebrities to enhance brand visibility and engagement, measured the results and refined the marketing message. Organised and attended industry events to promote the brand and network with key stakeholders. Led all marketing initiatives, including content creation, PR, and advertising campaigns. Developed and managed Meta Ads strategies, achieving a 75% ROI. Monitored and managed brand perception and public image by responding to complaints, feedback and disputes.
F

Community & Social Media Manager

Flowers' SquareJan 2020 - Jun 2020 • 6 mosAchieved a 30% increase in sales through targeted social media strategies introducing story-based marketing content. Organised and conducted 10 successful PR activities within 6 months, growing customer base by 40%. Designed a streamlined process to plan and execute monthly content and campaign initiatives.

Education

T

TalTech Tallinn University of Technology

Master of Business Administration - MBA, International Business Administration2021 - 2024
U

University Of Central Punjab

Bachelors, Marketing2015 - 2019

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Digital Marketing Expert | SEO Specialist
A passionate and creative Digital Marketer with over 6 years of experience. In my previous role, I achieved significant growth in tech website traffic from 350k to 2.2M monthly and boosted sales by 30% through effective SEO and social media strategies. Demonstrates expertise in content creation, SEO, and influencer marketing, with a proven ability to build brands from the ground up. Skilled in designing and implementing comprehensive digital marketing strategies to enhance brand presence and drive revenue growth.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Yumna's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Yumna Fatima

Community Manager • Social Media Marketing Specialist • Tallinn, Harju County, EE
Available for hire fromNegotiable
Contracts

Work History

O

Digital Marketing Manager

OffiDocsApr 2022 - Jun 2024 • 2 yrs 3 mosIncreased monthly website traffic from 350k to 2.2M within 9 months using content marketing and SEO techniques. Regularly conducted keyword research using SEMRush and Google Keyword Planner to develop blog content, enhancing on-page SEO and resulting in a significant increase in organic search traffic and improved search engine rankings. Created and managed engaging social media content in reels, static posts, subreddits, and longer content across multiple platforms, with a reach of 10k to 1M. Designed and managed weekly email campaigns using Mautic, consistently achieving an average open rate of 60%. Managed affiliate marketing campaigns, leading to a 10% increase in revenue and expanded brand reach.
D

Social Media & Content Specialist

Daily MeetupsSep 2023 - Jan 2024 • 5 mosPlanned, created, and managed social media content across Instagram, Facebook and Meetup.com, increasing engagement and followers by 300%. Developed and executed content strategies, including keyword research using SEMrush and blog content creation. Coordinated PR efforts and influencer marketing campaigns to enhance brand visibility which increased membership by 20%.
E

Branding Manager - Board Member

Erasmus Student Network Tallinn (ESN Tallinn)Jan 2023 - Jun 2023 • 6 mosDeveloped and executed engaging content strategies across social media platforms, enhancing brand visibility and engagement by 20%. Managed and promoted events through targeted social media campaigns, increasing event participation and brand awareness. Collaborated with the team to create and implement comprehensive brand strategies, ensuring consistent brand messaging and driving overall marketing goals.
B

Co-founder and Digital Marketing Manager

BANOMay 2017 - Jun 2021 • 4 yrs 2 mosCo-founded and built a brand around herbal beauty and skincare products from scratch, achieving a six-figure monthly income within 4 years while completing my bachelors degree. Set up, managed and optimised the Shopify platform, achieving an average of 200% quarterly growth. Developed and executed social media and influencer marketing strategies, growing online audience to 50k across all platforms. Collaborated with 150+ local influencers and celebrities to enhance brand visibility and engagement, measured the results and refined the marketing message. Organised and attended industry events to promote the brand and network with key stakeholders. Led all marketing initiatives, including content creation, PR, and advertising campaigns. Developed and managed Meta Ads strategies, achieving a 75% ROI. Monitored and managed brand perception and public image by responding to complaints, feedback and disputes.
F

Community & Social Media Manager

Flowers' SquareJan 2020 - Jun 2020 • 6 mosAchieved a 30% increase in sales through targeted social media strategies introducing story-based marketing content. Organised and conducted 10 successful PR activities within 6 months, growing customer base by 40%. Designed a streamlined process to plan and execute monthly content and campaign initiatives.

Education

T

TalTech Tallinn University of Technology

Master of Business Administration - MBA, International Business Administration2021 - 2024
U

University Of Central Punjab

Bachelors, Marketing2015 - 2019

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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